At Avalanche Studios Group, we believe in worlds beyond limits.

Avalanche Studios Group

Performance Marketing Manager

Senior Cinematic Animator

Senior Programmer, Rendering

Senior Animator

As Performance Marketing Manager, you will be responsible for acquiring and re-engaging players through data-driven marketing strategies. You will lead the ideation, execution, and analysis of performance marketing campaigns across multiple channels, collaborating with product and marketing leaders, and external agencies to maximize ROI and achieve growth targets. Your role involves developing innovative solutions, optimizing marketing spend, and ensuring campaign alignment with product, brand, and overall goals. You will make informed decisions based on measurable outcomes and identify improvement opportunities. This includes strategic leadership for revenue growth, campaign planning and execution with defined KPIs, agency management, audience targeting, creative strategy collaboration, budget management, retargeting, market awareness, and in-depth data analysis, including predictive modeling for ROI.

<div>As Performance Marketing Manager, you will be the driving force behind acquiring and re-engaging players through data-driven marketing strategies. You will be responsible for leading the ideation, execution, and analysis of performance marketing campaigns across multiple channels, working closely with game Product and Marketing leaders, and external agencies to maximize ROI and achieve ambitious growth targets. You will play a critical role in developing innovative solutions, optimizing marketing spend, and ensuring all campaigns are aligned with product, brand, and overall campaign goals. Your work will be instrumental in ensuring we can make informed decisions based on measurable outcomes, and quickly identify opportunities for improvement.</div><div> </div><h3>What you'll do:</h3><ul><li>Strategic Leadership: Drive sustained revenue growth through data-driven paid strategies, benchmarks, and continuous optimization, ensuring a clear understanding of campaign ROI and optimal CPA.</li><li>Campaign Planning &amp; Execution: Develop comprehensive campaign strategies and set KPIs with a focus on visibility, wishlisting, and conversion to sales, ensuring campaigns are aligned with product, brand, and overall campaign goals.</li><li>Agency Management: Set strategic direction for agencies, providing clear expectations and leveraging their expertise and industry insights to optimize campaign performance.</li><li>Audience Targeting: Effectively reach target audiences through precise audience segmentation and ad targeting across platforms, channels, and geographies, continuously exploring alternative and adjacent audiences.</li><li>Creative Strategy: Collaborate closely with the Content Marketing Manager and creative teams to develop compelling ad creatives, working hand-in-hand to test concepts and ensure high-quality visuals and messaging.</li><li>Budget Management: Strategically distribute budgets across different campaign beats (e.g., announcement vs. launch) to maximize impact and ROI.</li><li>Retargeting: Implement effective retargeting campaign strategies to re-engage users who have previously engaged with our games.</li><li>Market Awareness: Maintain a strong understanding of the impact of wider market activities and timing (e.g., sales) on campaign performance.</li><li>Data Analysis &amp; Predictive Modeling: Conduct in-depth data analysis to benchmark performance across the portfolio, titles, and channels, leveraging agency and industry data. Develop and refine predictive models for ROI based on historical data, attribution modeling, and past campaign performance, working closely with the Data &amp; Insights team. Monitor early indicators of campaign performance (e.g., CTR and CPC) to optimize spend.</li><li>Continuous Learning &amp; Improvement: Analyze past campaign data to inform future strategies and improve performance. Identify patterns and trends to optimize conversion rates across all channels. Establish clear frameworks for making data-driven decisions, including CPA and ROAS targets. Implement and manage A/B testing capabilities for ad creatives, landing pages, and campaign strategies to optimize performance.</li></ul><h3>Who you are:</h3><ul><li>You are a results-oriented performance marketing expert with a proven track record of implementing successful campaigns in the video game industry or a similar field.</li><li>You possess in-depth knowledge of paid marketing channels and tools, including paid search, retargeting, platform advertising, social network advertising, and content distribution and placement networks.</li><li>You have a strong understanding of digital marketing trends and emerging channels.</li><li>You like to stay on top of the cutting edge of technology and want to use modern tools, including AI tools, to drive effectiveness.&nbsp;</li><li>You have experience managing agencies and large budgets.</li><li>You are a strategic thinker with the ability to develop and execute innovative marketing strategies that drive results.</li><li>You have a high aptitude for data processing, analysis, and insights building. You should be able to build predictive models and understand the importance of proper attribution.</li><li>You possess excellent communication and collaboration skills.</li><li>You are comfortable managing multiple project beats simultaneously.</li><li>You have a bachelor's degree in marketing, business, or a related field.</li></ul> Note: Research shows under-represented groups in the industry (especially women) might not apply to a job if they don’t check off every requirement. At Avalanche, we’re more about your drive to learn and interest in tackling challenges than what’s on your resume! So don’t stress if you don’t tick every box— shoot us your application anyway! Diverse opinions and different experiences are what make our teams so great, not itemized lists of qualifications.The Stockholm locationOur Stockholm office is situated in Södermalm, the beating heart of the city’s game industry. It’s a physical representation of our games – the lush vegetation of Just Cause and theHunter: Call of the Wild meets corroded metal straight out of Mad Max. It has everything you need to make it your creative base camp. Our valuesAt Avalanche Studios Group, we create worlds beyond limits. But that’s not exclusive to our games, so we’re committed to developing a diverse and inclusive workplace. All Avalanchers have a shared responsibility to create an open work environment where everyone is treated equally and respectfully. Being part of our world is not contingent on your heritage, your gender, or sexual orientation. It’s all about your passion and creativity. How to applyTo apply for this position, please register below and provide your CV in English. We review applications continuously. All further studio-related information is provided under a non-disclosure agreement. At Avalanche Studios Group we're always on the lookout for talented individuals to join our passionate team, but please note that relocation assistance is not available for this role.

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<h2 class="text-2xl md:text-3xl font-bold mt-10 mb-4 border-b pb-2 text-gray-800">Company Description</h2><h2 class="text-2xl md:text-3xl font-bold mt-10 mb-4 border-b pb-2 text-gray-800">Job Description</h2>Join the team redefining how the world experiences design.Hello, g'day, mabuhay, kia ora, 你好, hallo, vítejte!Thanks for stopping by. We know job hunting can be a little time consuming and you're probably keen to find out what's on offer, so we'll get straight to the point.Where and how you can workOur flagship office is in Sydney, Australia, but we've made our way from down under, to a campus in Austin, Texas which is now home to our US operations. This is a hybrid role in Austin, Texas, so you must be able to commute to our office 1-2 times a week.About the teamRecruiting is a core strategic driver of Canva’s success - we’ve hired some of the best people from all over the world and it takes a curious, tenacious and creative Recruiter to make sure we’re always discovering talent that will take Canva into the future.As the GTM Recruiter, you'll develop meaningful relationships with stakeholders to understand Canva’s continually evolving Product organisation. You will own the hiring efforts for our Sales, Customer Success and other specialised roles within our GTM teams. You'll develop creative recruiting strategies while focusing on global sourcing, diversity hiring, and innovative approaches to engaging passive candidates.You will be passionate about delivering an exceptional candidate experience and act as the primary advocate for candidates, leading them through the recruiting and interviewing process and connecting them to the magic of working at Canva.You’ll be the subject matter expert partnering with the business to continuously educating us on the what, where, and how of sourcing strategies, including market data, trends, and the best sourcing channels to engage top talent. You’ll pioneer and lead the usage of new tools for talent mapping, candidate nurturing, and building market intelligence to share with the Canva teams.At the moment, this role is focused on:<ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed">Hiring Strategies: Work with your key stakeholders to develop a proactive hiring a sourcing strategy and to understand the core role requirements for GTM roles</li><li class="leading-relaxed">Sourcing: You’ll be responsible for developing and executing on sourcing strategies that deliver the strongest results and make sure we’re bringing top talent into the GTM teams. Identifying top talent through a variety of passive channels including bespoke country social platforms, market research, Boolean, referrals, events, and sourcing campaigns. Think creatively about reinventing the way we identify top talent.</li><li class="leading-relaxed">Full life-cycle recruiting: You’ll get to own the recruiting process from start to finish, sourcing, interviewing, and hiring top talent.</li><li class="leading-relaxed">Hire the best: Your focus will be on hiring quality candidates with agility and speed. We regularly do Global searches to find the best talent for Canva.</li><li class="leading-relaxed">Partner with your hiring managers: You will work closely with your hiring managers to gain a deeper understanding of how each role fits into Canva.</li><li class="leading-relaxed">Obsess about candidate experience: At Canva we care deeply about our People. Our candidate experience isn’t anything different. You are well-spoken on the phone and articulate over emails. You can effectively share the Canva story, vision and culture and act as a brand ambassador.</li><li class="leading-relaxed">Data-driven: You are always trying to improve our hiring process and you will think with a data-first approach.</li></ul>You're probably a match if:<ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed">As a GTM Recruiter, your superpower is building relationships. You thrive on building partnerships both within our organization and externally, recognizing the immense impact relationships have on achieving our goals.</li><li class="leading-relaxed">You bring experience with high-volume GTM recruiting, consistently delivering quality hires at scale. You’re confident in analyzing recruiting metrics to drive decision-making and implementing impactful process improvements. 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You know how to leverage our unique offerings to showcase Canva as an enticing employer. Tact, diplomacy, and professionalism guide your approach, and you place strong importance on creating exceptional experiences for both candidates and hiring managers.</li></ul>What's in it for you?Achieving our crazy big goals motivates us to work hard - and we do - but you'll experience lots of moments of magic, connectivity and fun woven throughout life at Canva, too. 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Performance Marketing Manager

Senior Cinematic Animator

Senior Programmer, Rendering

Senior Animator

Senior Animator

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