Casumo

Brand Lead - Sweden

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Casumo is seeking a creative and strategic Brand Lead for Sweden. This role involves owning the brand strategy, positioning, and expression within the highly regulated Swedish iGaming market. The Brand Lead will be responsible for translating global brand strategy into local initiatives, leading creative work across ATL channels, managing media budgets, and ensuring compliance. The position requires deep market understanding and strong stakeholder leadership to build long-term brand equity and sustainable growth.

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Casumo is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.Join us at Casumo, where you are invited to be your authentic YOU-MO!![](https://images.teamtailor-cdn.com/images/s3/teamtailor-production/original-v3/image_uploads/46c387f2-2647-487f-a551-312989f72c32/original.jpeg)Company Overview:Welcome to Casumo, your passport to a world of fun, excitement, and responsible gaming. We're an international online casino company with a knack for creating unforgettable gaming experiences. Our secret sauce? A blend of innovation, security, and a dash of playful charm.Nowadays, we're on the hunt for a creative and strategic Brand Lead - Sweden!Position Overview:We are looking for a Brand Lead to own how our brand is built, expressed, and protected in Sweden.This role carries responsibility for the brand at market level. You will define what the brand stands for in Sweden, how it competes, and how it shows up across ATL channels, all within a highly regulated iGaming environment.You will operate as the authority on the Swedish market, partnering with group brand, marketing, compliance, and external agency teams. Your focus is long-term brand equity, cultural relevance, and sustainable growth, not short-term campaign wins.Candidates must be located (or willing to relocate to) Malta or Gibraltar or willing to work remotely, strictly from Sweden.Responsibilities:Market Brand Ownership<ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed">Own the brand strategy for Sweden and be accountable for its success.</li><li class="leading-relaxed">Define and evolve the brand’s positioning, attitude, and role within the Swedish iGaming market.</li><li class="leading-relaxed">Translate global brand strategy into a strong, distinctive local brand expression.</li><li class="leading-relaxed">Act as the final brand authority for all Swedish-facing initiatives.</li></ul>Brand Strategy & Equity Building<ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed">Lead long-term brand planning rather than isolated campaign thinking.</li><li class="leading-relaxed">Ensure the brand builds emotional connection and memorability over time.</li><li class="leading-relaxed">Challenge short-term performance thinking that risks brand dilution.</li></ul>Creative Leadership<ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed">Own the quality bar for creative work across TV, OOH, radio, and sponsorships.</li><li class="leading-relaxed">Push agencies and internal teams to deliver work that is bold, entertaining, and distinctive.</li><li class="leading-relaxed">Assess creative ideas through a brand equity and cultural relevance lens.</li></ul>Market & Competitive Intelligence<ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed">Own deep, ongoing understanding of the Swedish iGaming landscape.</li><li class="leading-relaxed">Anticipate competitor moves and adjust brand strategy proactively.</li><li class="leading-relaxed">Use competitor insight to sharpen brand positioning and differentiation.</li><li class="leading-relaxed">Provide senior-level market guidance to central stakeholders.</li></ul>ATL Advertising & Brand Presence<ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed">Own planning and buying of ATL media in Sweden across TV, OOH, radio, and sponsorships.</li><li class="leading-relaxed">Manage media budgets and ensure investment supports long-term brand growth.</li><li class="leading-relaxed">Lead media negotiations and work directly with media owners and buying partners.</li><li class="leading-relaxed">Balance reach, frequency, and creative impact through hands-on media decisions.</li><li class="leading-relaxed">Evaluate media effectiveness through a brand and market lens.</li><li class="leading-relaxed">Ensure media choices reinforce brand stature and credibility.</li></ul>Compliance & Brand Risk Management<ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed">Own the intersection of compliance and brand expression in Sweden.</li><li class="leading-relaxed">Ensure all brand activity meets regulatory standards without losing character.</li><li class="leading-relaxed">Act as a partner to legal and compliance teams.</li><li class="leading-relaxed">Protect the brand from reputational risk while maintaining confidence and clarity.</li></ul>Senior Stakeholder Leadership<ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed">Act as the primary Swedish market advisor to senior leadership.</li><li class="leading-relaxed">Influence decision-making across brand, product, and growth teams.</li><li class="leading-relaxed">Align central and local stakeholders around a clear brand vision.</li><li class="leading-relaxed">Provide structured, confident recommendations grounded in market reality.</li></ul>Brand Governance & Evolution<ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed">Own brand governance for the Swedish market.</li><li class="leading-relaxed">Ensure consistency across channels, partners, and agencies.</li><li class="leading-relaxed">Drive continuous improvement of brand guidelines based on real-world learnings.</li><li class="leading-relaxed">Set expectations and standards for all market-facing work.</li></ul>Why this Role MattersThis role directly shapes how the brand is remembered in Sweden. You will have the authority to influence strategy, creative direction, and long-term brand growth in one of the most competitive and regulated iGaming markets.Requirements:<ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed">Experience in brand leadership, market strategy, or brand management.</li><li class="leading-relaxed">Strong background in iGaming, betting, or regulated entertainment categories.</li><li class="leading-relaxed">Proven experience building brands through ATL advertising.</li><li class="leading-relaxed">Deep understanding of Swedish gambling regulation and advertising standards.</li><li class="leading-relaxed">Confident working with senior stakeholders and agencies.</li><li class="leading-relaxed">Strong point of view on what makes brands famous, trusted, and entertaining.</li><li class="leading-relaxed">Candidates must be located (or willing to relocate to) Malta or Gibraltar or willing to work remotely, strictly from Sweden.</li></ul>Think we're a good match? Apply now!The PerksBeing a part of the Casumo group provides an unparalleled experience. You’ll find yourself surrounded by the brightest minds within the most inspiring and collaborative office spaces! In addition to that, you’ll enjoy:Malta Office:<ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed">Private health insurance</li><li class="leading-relaxed">Wellness incentives, including a fitness allowance and mental well-being services</li><li class="leading-relaxed">Flexible national holidays: public holidays mean more time off, choose how and when to enjoy them!</li><li class="leading-relaxed">2 weeks Work From Anywhere (10 days), increased to 4 weeks (20 days) after longer duration of employment within the Company: explore the world while working remotely</li><li class="leading-relaxed">Gourmet lunches and healthy snacks prepared by our in-house chef</li><li class="leading-relaxed">Variety of discounts from local vendors</li><li class="leading-relaxed">Access to some of the greatest tools and platforms for developing your professional skills and building success within your role</li><li class="leading-relaxed">A range of training courses, known as Casumo College, for continuous learning and growth</li><li class="leading-relaxed">Social events for building strong relationships with colleagues from all across the organisation</li></ul>Gib Office:<ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed">Private health insurance</li><li class="leading-relaxed">Wellness incentives, including a fitness allowance and mental well-being services</li><li class="leading-relaxed">Flexible national holidays: public holidays mean more time off, choose how and when to enjoy them!</li><li class="leading-relaxed">2 weeks Work From Anywhere (10 days), increased to 4 weeks (20 days) after longer duration of employment within the Company: explore the world while working remotely</li><li class="leading-relaxed">Office lunches - four times per week</li><li class="leading-relaxed">Access to some of the greatest tools and platforms for developing your professional skills and building success within your role</li><li class="leading-relaxed">A range of training courses, known as Casumo College, for continuous learning and growth</li><li class="leading-relaxed">Social events for building strong relationships with colleagues from all across the organisation</li></ul>Our ABC values:ASPIREAt Casumo, "aspire" means pushing beyond the ordinary and transforming obstacles into stepping stones. Challenges are our breakfast of champions, and comfort zones are out of bounds. Mediocrity? Left behind. Our mantra? Dream big, aim high, and always be ready for the next adventure in innovation.BELIEVEBelief at Casumo isn't just a feel-good sticker; it's the glue that binds us. Turning "me" achievements into "we" victories, we're a tight-knit crew of dreamers, doers, and relentless supporters. With a high-five arsenal and a trusty cheerleading squad, we're on a mission to prove that together, we're not just strong; we're Casumo strong.CARECare is our secret ingredient, the cherry on top of our game. It's not only about ensuring our players have a blast (responsibly, of course); it's about weaving a fabric of support so tight, even the toughest challenges can't tear us apart. From tailoring player experiences to being there for each other, we're all about creating memorable moments.

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Spavia Alamo Ranch is hiring full-time and part-time massage therapists of all experience levels for their luxury day spa in San Antonio, TX. They offer a supportive family culture with work/life balance, competitive wages per treatment, gratuity, and bonuses. Therapists provide a variety of relaxation and therapeutic treatments, including signature, deep tissue, hot stone, sports, and maternity massages, with in-house training provided. The role offers a rewarding experience with opportunities for advancement.

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<h1 class="text-3xl md:text-4xl font-extrabold mt-6 mb-4 text-gray-900 tracking-tight">Massage Therapist Job – San Antonio, TX</h1><h2 class="text-2xl md:text-3xl font-bold mt-10 mb-4 border-b pb-2 text-gray-800">Alamo Ranch</h2><a href="https://oc.spaviajobs.com/a/X8ryl?source=CareerSite" target="_blank" rel="noopener noreferrer" class="text-blue-600 hover:text-blue-800 hover:underline transition-colors duration-200">Apply Now</a><h3 class="text-xl md:text-2xl font-bold mt-8 mb-3 text-gray-800">Why You'll Love This Job</h3>Spavia Alamo Ranch is seeking full-time and part-time massage therapists at all levels of experience, to join our team! We are an independently owned and operated luxury day spa located in San Antonio, TX.Spavia provides a family culture with respect, compassion, and work/life balance where both our guests and team can relax, recenter and renew.Massage Therapists earn competitive wages per treatment with increased pay for advanced modalities, gratuity, and eligible for bonuses and sale commissions.Spavia offers a full variety of spa treatments for our massage therapists to offer both relaxation and therapeutic treatments. Our award-winning massages include our signature, deep tissue, hot stone, sports, and maternity massages. At select locations, we also offer massage enhancements including CBD and Hypervolt to increase the guest experience and results. In-house training provided for your benefit. Your guests can also enjoy a full line of skincare offerings, body scrubs, body wraps, and much more!Benefits for Massage Therapists<ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed">Earn higher compensation when performing longer and more strenuous treatments including deep tissue, hot stone, and sports massage</li><li class="leading-relaxed">W2 employee</li><li class="leading-relaxed">Liability insurance</li><li class="leading-relaxed">Paid in-house training, continuing education opportunities</li><li class="leading-relaxed">Discount on products and treatments, along with friends and family discounts</li><li class="leading-relaxed">Flexible, consistent schedules with 10 min turn over between guests</li><li class="leading-relaxed">Additional bonuses include: commissions and membership</li></ul>Why join the Spavia family<ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed">Gratuities are higher – guests love a real spa experience! (retreat areas, showers, lockers, robes, spa sandals, a customized experience and great products)</li><li class="leading-relaxed">Family culture with compassion, integrity, and team approach</li><li class="leading-relaxed">Our teammates are fun and our biggest asset</li><li class="leading-relaxed">Membership creates relationships and provides a rewarding experience to work concerns over time seeing changes</li><li class="leading-relaxed">Advancement opportunities in leadership with the fast-growing spa in the world - multiple avenues for increased pay and bonus potential</li><li class="leading-relaxed">You will be busy; our guests and members love us, the atmosphere and affordability allow them to return again and again</li></ul>Massage Therapist Requirements:<ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed">Actively State Licensed Massage Therapists</li><li class="leading-relaxed">Reliable, punctual, passionate and goal-driven</li><li class="leading-relaxed">Professional, and drug/alcohol-free</li><li class="leading-relaxed">A passion for working with people</li><li class="leading-relaxed">Can-do attitude and high energy</li><li class="leading-relaxed">A team player with a passion for the spa and guest service industry</li></ul><a href="https://oc.spaviajobs.com/a/X8ryl?source=CareerSite" target="_blank" rel="noopener noreferrer" class="text-blue-600 hover:text-blue-800 hover:underline transition-colors duration-200">Apply Now</a><a href="https://spaviajobs.com/" target="_blank" rel="noopener noreferrer" class="text-blue-600 hover:text-blue-800 hover:underline transition-colors duration-200">Back to All Jobs</a><a href="https://spaviajobs.com/?blackhole=175a35509c "Do NOT follow this link or you will be banned from the site!"" target="_blank" rel="noopener noreferrer" class="text-blue-600 hover:text-blue-800 hover:underline transition-colors duration-200">Spavia Day Spa</a>

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