As a top 3 mobile games publisher and developer (according to AppAnnie and Sensor Tower) and with over 6 billion downloads to date, CrazyLabs is a worldwide leader in casual and hyper-casual game development, distribution and innovation.

CrazyLabs

Global Marketing and Brand Manager

As a Global Marketing and Brand Manager, you will be responsible for shaping the brand voice and managing internal and external communications to foster employee engagement within a global remote workforce. Your responsibilities include creating dynamic content for social media, video, and digital experiences, utilizing AI tools. You will implement employee engagement initiatives, manage social media content across platforms, produce high-quality video content, own and manage digital assets, develop branded digital content, and manage internal communication campaigns. This role is crucial for connecting and inspiring the global workforce and enhancing relationships with external game development studios. Collaborate with the Product Marketing team for AI video expertise and support.

About CrazyLabs: CrazyLabs is a leading mobile game developer and publisher with billions of downloads worldwide. We specialize in creating engaging experiences across hyper-casual, hybrid-casual, and casual game genres. Our team is global, innovative, and passionate about gaming and technology.About The Role: We are seeking a motivated Global Marketing and Brand Manager with 2-5 years of experience to join our team and help shape our brand voice and internal/external communications, with a strong focus on delivering the company's vibe and unique energy This role is crucial for fostering employee engagement across our global remote workforce and international sites, enhancing internal communications, and supporting our relationships with external game development studios. You will be actively involved in creating dynamic content (including social media posts, video, and digital experiences) that brings the CrazyLabs brand to life, utilizing cutting-edge AI tools to enhance creativity, efficiency, and impact from day one.Key Responsibilities:<ul><li>Implement employee engagement initiatives designed to connect and inspire a diverse, global, and remote workforce.</li><li>Create and manage engaging social media content across platforms like LinkedIn, TikTok, and Instagram, integrating generative AI tools into the workflow.</li><li>Produce high-quality video content for internal storytelling, company updates, and external brand building, utilizing both traditional and AI-based video platforms and collaborating closely with the Product Marketing team for AI video expertise and support.</li><li>You will own and manage all our Digital assets: Website, Facebook, Lindedin, etc.</li><li>Develop and prepare branded digital content for various platforms, including updates for the company website and other corporate communication materials.</li><li>Manage and execute internal communication campaigns, including the monthly employee newsletter and other regular updates, ensuring consistency and clarity across channels.</li><li>Support employer branding efforts through content creation and execution tailored to attract talent across Europe.</li></ul>

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