Go Fund Me

Product Marketing Lead, Nonprofits

Principal Product Marketing Manager, Nonprofits

Global Head, People Operations

Staff Product Manager, GoFundMe Pro

Staff Data Scientist, Finance

Regulatory Affairs Analyst

Associate Communications Manager

Senior Revenue Accountant

Director, Solutions Engineering

GoFundMe is seeking a Lead Product Marketing Manager for its Pro team, focusing on the nonprofit SaaS platform. This role involves shaping product experience, driving go-to-market strategies, and influencing roadmap development. The PMM will act as a thought partner to Product, Design, Sales, and Customer Success, leveraging customer insights and market data. Key responsibilities include positioning the platform in a competitive landscape and enabling teams for adoption and customer success. The position requires strategic thinking, collaboration, and execution skills.

Staff Product Designer

Want to help us help others? We’re hiring!GoFundMe is the world’s most powerful community for good, dedicated to helping people help each other. By uniting individuals and nonprofits in one place, GoFundMe makes it easy and safe for people to ask for help and support causes—for themselves and each other. Together, our community has raised more than $40 billion since 2010.Join Us! The GoFundMe Pro team is looking for a strategic, collaborative, and execution-oriented Lead Product Marketing Manager (PMM) to shape the product experience, drive go-to-market strategy, and influence roadmap development across our nonprofit SaaS platform.You’ll act as a thought partner to Product, Design, Sales, and Customer Success bringing voice-of-customer, market insights, and performance data to inform what we build and how we bring it to market. You will play a critical role in positioning our platform in a competitive nonprofit technology landscape while ensuring our teams are equipped to drive adoption, expansion, and long-term customer success.Candidates considered for this role will be located in the San Francisco, Bay Area. There will be an in-office requirement of 2-3x a week.<h3 class="text-xl md:text-2xl font-bold mt-8 mb-3 text-gray-800">The Job</h3>Go-to-Market Strategy & Execution<ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed">Lead tiered go-to-market strategies from early ideation through launch and post-launch analysis.</li><li class="leading-relaxed">Partner with Product to influence roadmap prioritization using qualitative and quantitative insights from customers, prospects, and internal teams.</li><li class="leading-relaxed">Collaborate with Growth, Demand Gen, Sales, and Customer Success to execute integrated campaigns supporting both product-led and sales-led motions.</li><li class="leading-relaxed">Own internal and external facing product newsletter</li></ul>Positioning, Messaging & Competitive Strategy<ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed">Own positioning and messaging for key product areas across the GoFundMe Pro platform, tailored to nonprofit personas (executive directors, development leaders, finance, and operations teams).</li><li class="leading-relaxed">Ensure messaging consistency across product surfaces, marketing campaigns, sales enablement materials, and customer communications.</li></ul>Release Enablement & Launch Operations<ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed">Own end-to-end messaging and enablement strategy for sprint-based core product releases, relevant experimentation, and major feature launches.</li><li class="leading-relaxed">Owning beta programs, including execution and feedback loops</li><li class="leading-relaxed">Owning and optimizing (product) newsletter</li><li class="leading-relaxed">Develop and manage internal enablement materials including launch briefs, competitive talk tracks, FAQs, and training sessions to prepare customer-facing teams ahead of releases.</li><li class="leading-relaxed">Oversee public-facing communications including release notes, in-app messaging, Help Center updates, FAQs, and customer notifications.</li><li class="leading-relaxed">Partner closely with Product on release timing, packaging, and rollout strategy across segments.</li><li class="leading-relaxed">Establish scalable frameworks, processes, and documentation to support increasing release velocity while maintaining quality and alignment.</li></ul>PMM Performance & Operational Excellence<ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed">Develop KPI frameworks and dashboards to measure PMM team effectiveness, internal readiness, launch performance, adoption impact, revenue contribution, and customer sentiment.</li><li class="leading-relaxed">Identify gaps in activation, retention, expansion, or messaging and translate insights into clear action plans.</li><li class="leading-relaxed">Continuously improve PMM processes and workflows to increase impact and cross-functional clarity.</li></ul>Cross-Functional Alignment<ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed">Own and drive a monthly cross-functional leadership cadence to align the organization on PMM priorities, key launches, performance to goal, competitive insights, and roadmap implications.</li><li class="leading-relaxed">Create executive-ready narratives and materials to drive clarity and decision-making at the leadership level.</li><li class="leading-relaxed">Serve as the connective tissue across Product, Sales, Customer Success, Growth, and Marketing ensuring alignment on what we’re building, why it matters, and how success is measured.</li></ul><h3 class="text-xl md:text-2xl font-bold mt-8 mb-3 text-gray-800">You</h3><ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed">6–10 years of B2B Product Marketing experience, ideally in SaaS or hybrid PLG + sales-led environments.</li><li class="leading-relaxed">Experience marketing to nonprofit, mission-driven, or vertical SaaS audiences is a strong plus.</li><li class="leading-relaxed">Proven success leading cross-functional go-to-market initiatives for complex product launches.</li><li class="leading-relaxed">Strong positioning and writing skills. You translate complexity into clarity and resonance.</li><li class="leading-relaxed">Analytical and data-driven, with experience defining success metrics and measuring impact.</li><li class="leading-relaxed">Comfortable navigating ambiguity in a fast-paced, evolving environment.</li><li class="leading-relaxed">Experienced in executive-level communication and presentation (“Amazon-style” narrative development is a plus).</li><li class="leading-relaxed">Familiarity with tools like ClickUp, Figma, Salesforce, Amplitude, and competitive intelligence platforms (Crayon/Klue) is a plus.</li></ul>Why you’ll love it hereMake an Impact: Be part of a mission-driven organization making a positive difference in millions of lives every year.Innovative Environment: Work with a diverse, passionate, and talented team in a fast-paced, forward-thinking atmosphereCollaborative Team: Join a fun and collaborative team that works hard and celebrates success together.**Competitive Benefits:** Enjoy competitive pay and comprehensive healthcare benefits.Holistic Support: Enjoy financial assistance for things like hybrid work, family planning, along with generous parental leave, flexible time-off policies, and mental health and wellness resources to support your overall well-being.Growth Opportunities: Participate in learning, development, and recognition programs to help you thrive and grow.Commitment to DEI: Contribute to diversity, equity, and inclusion through ongoing initiatives and employee resource groups.Community Engagement: Make a difference through our volunteering and Gives Back programs.We live by our core values: impatient to be great, find a way, earn trust every day, fueled by purpose. Be a part of something bigger with us!

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<h4 class="text-lg md:text-xl font-semibold mt-6 mb-2 text-gray-800">Work Location Options:</h4>HybridAt American Express, our culture is built on a 175-year history of innovation, shared <a href="https://www.americanexpress.com/en-us/company/who-we-are/" target="_blank" rel="noopener noreferrer" class="text-blue-600 hover:text-blue-800 hover:underline transition-colors duration-200">values</a> and Leadership Behaviors, and an unwavering commitment to back our customers, communities, and colleagues. From delivering differentiated products to providing world-class customer service, we operate with a strong risk mindset, ensuring we continue to uphold our brand promise of trust, security, and service.As part of Team Amex, you'll experience this powerful backing with comprehensive support for your holistic well-being and many opportunities to learn new skills, develop as a leader, and grow your career. Here, your voice and ideas matter, your work makes an impact, and together, you will help us define the future of American Express.About GCST (Global Commercial Services Technology)Global Commercial Services Technology (GCST) is a strategic technology organization within American Express that enables commercial growth through data‑driven platforms and digital solutions. GCST owns critical capabilities across reporting, insights, payments, reconciliations, and client hierarchy management, and is actively modernizing its data ecosystem to improve scalability, automation, and analytical insights. Data engineers in GCST contribute directly to foundational platforms that support large‑scale commercial products and client experiences worldwide.Minimum Qualifications:<ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed">8-10 years of experience in BI Reporting (MicroStrategy), Mainframe, and Cobol.</li><li class="leading-relaxed">Expertise in MicroStrategy development and the full software development life cycle.</li><li class="leading-relaxed">Lead BI design, development, and risk mitigation activities.</li><li class="leading-relaxed">Skilled in complex report development, attributes, facts, metrics, filters, and prompts.</li><li class="leading-relaxed">Proficient with MicroStrategy 10.x and creating report design documents.</li><li class="leading-relaxed">Strong SQL and RDBMS skills.</li><li class="leading-relaxed">Translate business requirements into data analysis and reporting solutions.</li><li class="leading-relaxed">Review designs, code, and testing with the product team.</li><li class="leading-relaxed">Develop data models from multiple sources.</li><li class="leading-relaxed">Experience with MicroStrategy SDK or Java frameworks (Spring, Hibernate) is a plus.</li><li class="leading-relaxed">Familiar with MicroStrategy tools like Object Manager, Command Manager, Developer, and I-server.</li><li class="leading-relaxed">MicroStrategy Certified Developer is a plus.</li></ul>We back you with benefits that support your holistic well-being so you can be and deliver your best. This means caring for you and your loved ones' physical, financial, and mental health, as well as providing the flexibility you need to thrive personally and professionally:<ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed">Competitive base salaries</li><li class="leading-relaxed">Bonus incentives</li><li class="leading-relaxed">Support for financial well-being and retirement</li><li class="leading-relaxed">Comprehensive medical, dental, vision, life insurance, and disability benefits (depending on location)</li><li class="leading-relaxed">Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need</li><li class="leading-relaxed">Generous paid parental leave policies (depending on your location)</li><li class="leading-relaxed">Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)</li><li class="leading-relaxed">Free and confidential counseling support through our Healthy Minds program</li><li class="leading-relaxed">Career development and training opportunities</li></ul>American Express is an equal opportunity employer and makes employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, disability status, age, or any other status protected by law.Offer of employment with American Express is conditioned upon the successful completion of a background verification check, subject to applicable laws and regulations.

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