Kulfi Collective

Lead - Editorial Content & Cultural Insights

Lead - Creative Strategy

Sr. Account Associate X Spotify India

Sr. AI Artist

Associate Creative Director - Copy

Senior Creative Director

Kulfi Collective is seeking a Lead - Editorial Content & Cultural Insights to join their team in Mumbai. This role involves tracking and curating monthly cultural highlights, managing outreach with diverse cultural writers, and overseeing editorial programming. The ideal candidate will own the end-to-end editorial pipeline for Drip’s cultural intelligence output, from spotting signals to commissioning and editing long-form content, and packaging it for social media.

<p class="my-4 text-gray-700 leading-relaxed">At Kulfi Collective, we are a diverse team of storytellers, technologists, and cultural enthusiasts who believe in the power of content to shape minds and inspire change. We are on a mission to create original and branded content that resonates with Gen Y and Gen Z audiences, merging authentic narratives with cutting-edge digital experiences.</p><p class="my-4 text-gray-700 leading-relaxed">---</p><h2 class="text-2xl md:text-3xl font-bold mt-10 mb-4 border-b pb-2 text-gray-800">What are we looking for</h2><p class="my-4 text-gray-700 leading-relaxed">Lead - Editorial Content & Cultural Insights</p><p class="my-4 text-gray-700 leading-relaxed">Reporting to: Product Head - Drip</p><p class="my-4 text-gray-700 leading-relaxed">Company: Kulfi Collective</p><p class="my-4 text-gray-700 leading-relaxed">Location: Mumbai</p><h2 class="text-2xl md:text-3xl font-bold mt-10 mb-4 border-b pb-2 text-gray-800">About the role</h2><p class="my-4 text-gray-700 leading-relaxed">At Kulfi Collective, we are on a mission to make the world (wide web) a brighter place, one incredible story at a time. We are looking for a cultural trends expert to track and curate monthly cultural highlights, manage outreach with diverse cultural writers, oversee editorial programming and writing with an eye for timely, compelling cultural insights.</p><p class="my-4 text-gray-700 leading-relaxed">You will own the end-to-end editorial pipeline for Drip’s cultural intelligence output: spotting signals, commissioning and editing long-form TLMs, packaging them for social, and programming releases against cultural moments. The remit includes trend curation, writer network management, editorial QA, calendar/programming, and workflow hygiene (trackers, uploads, weekly content audits). You will also be working closely with a Kulfi editor-at-large whose role is to shape the overall strategy of Drip Editorial and help with connecting you to a broader network of brands and cultural experts.</p><h2 class="text-2xl md:text-3xl font-bold mt-10 mb-4 border-b pb-2 text-gray-800">A day in the life of a Lead - Editorial Content & Cultural Insights</h2><h3 class="text-xl md:text-2xl font-bold mt-8 mb-3 text-gray-800">Cultural Trends Tracker (Monthly)</h3><ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed">Help identify trends in culture across categories (e.g., internet culture, music, media, dating etc).</li><li class="leading-relaxed">Curate monthly trend highlights using Drip’s tracker and supplementary personal research.</li><li class="leading-relaxed">Document signals with rationale, source links, and draft creative prompts for each.</li></ul><h3 class="text-xl md:text-2xl font-bold mt-8 mb-3 text-gray-800">Cultural Writer & Topics List</h3><ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed">Drive outreach to build a strong list of diverse culture writers with expertise in specific categories.</li><li class="leading-relaxed">Continue to build out a list of topics driven by cultural moments, signals or noticeable trend shifts and match topics with specific culture writers.</li><li class="leading-relaxed">Manage contributor onboarding, deadlines, contracts, payments, and maintain trackers.</li><li class="leading-relaxed">Create contributor guidelines, story templates, and pitch decks; host intro calls with new writers.</li></ul><h3 class="text-xl md:text-2xl font-bold mt-8 mb-3 text-gray-800">Cultural Writer x Kulfi Liaison</h3><ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed">Create a seamless and efficient system to manage submissions, deadlines, and serve as a liaison between Kulfi, Kulfi’s Editor</li><li class="leading-relaxed">Conduct 1–2 brainstorming sessions with each contributor to refine angles and structure.</li><li class="leading-relaxed">Provide consolidated editorial feedback and research support; cap review cycles at 1–2 iterations</li></ul><h3 class="text-xl md:text-2xl font-bold mt-8 mb-3 text-gray-800">Editorial Writing</h3><ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed">Edit each long-form story including copy edits, sourcing experts, adding references, data, and secondary research.</li><li class="leading-relaxed">Write short editorial essays exploring cultural moments or breaking down TLMs into smaller formats.</li><li class="leading-relaxed">Translate each story into a 10–12 slide carousel with captions, tailored for LinkedIn and Instagram.</li><li class="leading-relaxed">Set overall visual language and creative direction; work with design to produce differentiated assets for each platform (long form + LinkedIn + IG).</li></ul><h3 class="text-xl md:text-2xl font-bold mt-8 mb-3 text-gray-800">Editorial Programming</h3><ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed">Plan and maintain the editorial calendar across stories and social assets, aligned with cultural moments and business goals.</li><li class="leading-relaxed">Oversee CMS operations: upload articles with imagery/metadata, coordinate with UI/UX and backend.</li><li class="leading-relaxed">Run weekly performance audits with the social team; interpret platform metrics, recommend optimizations, and brainstorm new formats.</li><li class="leading-relaxed">Ensure quality checks across all content (source credits, tags, alignments, placements).</li></ul><h2 class="text-2xl md:text-3xl font-bold mt-10 mb-4 border-b pb-2 text-gray-800">Monthly outputs</h2><ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed"><strong>8 long-form stories (TLMs) per month</strong>: edit for structure, voice, and rigor; add sources, expert references, data and secondary research where needed.</li><li class="leading-relaxed"><strong>8 social carousels (10–12 slides each)</strong> + captions derived from each story – both for Instagram and Linkedin. You’ll have the help of an external design agency and Kulfi’s internal marketing team for this</li><li class="leading-relaxed">Cross-platform asset direction for Instagram, LinkedIn, Website per story; run final QC before publishing (tags, copy, alignment, placements).</li></ul><h2 class="text-2xl md:text-3xl font-bold mt-10 mb-4 border-b pb-2 text-gray-800">Qualities and skill sets we would like for you to showcase</h2><ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed">4-5 years of experience</li><li class="leading-relaxed">Strong editorial and content curation skills, with the ability to identify compelling story angles and guide writers in developing unique perspectives.</li><li class="leading-relaxed">Excellent communication and organisational skills to serve as a primary liaison between writers and the internal team, ensuring smooth coordination, clear feedback, and adherence to deadlines.</li><li class="leading-relaxed">Experience in developing and maintaining a network of diverse culture writers and contributors, matched with the ability to assess and onboard new talent effectively.</li><li class="leading-relaxed">Experience in content programming and designing release calendars to align with Kulfi’s digital content strategy, optimised for audience engagement across IG and Linkedin.</li><li class="leading-relaxed">Critical evaluation and editing skills to ensure high-quality, well-researched, and insightful content that resonates with target audiences.</li><li class="leading-relaxed">Ability to collaborate effectively across teams—including strategy, marketing, and research teams—to ensure content aligns with broader brand and business objectives.</li><li class="leading-relaxed">Analytical mindset with strong trend forecasting abilities, able to interpret cultural signals and apply insights to drive forward-thinking cultural movements and brand strategies..</li></ul><p class="my-4 text-gray-700 leading-relaxed">---</p><h2 class="text-2xl md:text-3xl font-bold mt-10 mb-4 border-b pb-2 text-gray-800">More about Kulfi Collective</h2><p class="my-4 text-gray-700 leading-relaxed">We are committed to building an inclusive and diverse team at Kulfi Collective. We welcome candidates from all backgrounds, and strive to create a culture that values and respects diversity.</p><p class="my-4 text-gray-700 leading-relaxed">Want to know more about Kulfi’s incredible work, our culture, the benefits we offer, our journey and everything in between?</p><p class="my-4 text-gray-700 leading-relaxed"><a href="https://versed-blanket-639.notion.site/Why-join-Kulfi-e22ea2fce35943af856ff213f86ddf6e" target="_blank" rel="noopener noreferrer" class="text-blue-600 hover:text-blue-800 hover:underline transition-colors duration-200">Here</a></p><p class="my-4 text-gray-700 leading-relaxed">is everything you need to know.</p>

thumbnail_Rockstar.webp

Rockstar.webp

Rockstar Jobs

thumbnail_EA.webp

EA.webp

EA Jobs

thumbnail_Playstation.webp

Playstation.webp

Playstation Jobs

small_Ubisoft.webp

thumbnail_Ubisoft.webp

Ubisoft.webp

Ubisoft Jobs

thumbnail_Epic Games.webp

Epic Games.webp

Epic Game Jobs

thumbnail_Riot Games.webp

Riot Games.webp

Riot Jobs

08cafc09dac48d655284704f063dc64e.webp

CDPR Jobs

80ad888d-4837-48d9-8b65-0ffdee910f35.webp

Krafton Jobs

thumbnail_a14feb4b393500244d0b8864bda07b2c.webp

a14feb4b393500244d0b8864bda07b2c.webp

Twitch Jobs

thumbnail_865c7fd0-1ffd-4000-80b6-1e69d6665257.webp

865c7fd0-1ffd-4000-80b6-1e69d6665257.webp

Larian Jobs

thumbnail_02_21_2024__11_00_53.webp

02_21_2024__11_00_53.webp

Wargaming Jobs

medium_naughty dog.webp

small_naughty dog.webp

thumbnail_naughty dog.webp

naughty dog.webp

Naughty Dog Jobs

large_netflix.webp

medium_netflix.webp

small_netflix.webp

thumbnail_netflix.webp

netflix.webp

Netflix Jobs

large_supercell.webp

medium_supercell.webp

small_supercell.webp

thumbnail_supercell.webp

supercell.webp

Supercell Jobs

zynga_logo.jpg

Zynga Jobs

Test your Unity Animations knowledge with this quiz! Explore concepts like Animator Controller, Blend Trees, and many more.

Test your Unity UI knowledge with this quiz! Explore essential concepts like Canvas, EventSystem and many more. 

Challenge yourself with this Unity Input System quiz! Test your skills in input mapping, device handling, and action events.

Take your Unity skills to the next level with Part 3 of this quiz, covering scripting, physics, rendering, and performance optimization!

Test your Unity expertise with this quiz, covering initialization to advanced rendering and physics!

Test your Unity knowledge with this comprehensive quiz, covering everything from MonoBehaviour basics to advanced physics, rendering, and optimization techniques across multiple difficulty levels!

Assess your knowledge of Unity's Rigidbody component and its advanced physics interactions with this in-depth quiz!

Test your understanding of Unity’s Physics, Movement, and MonoBehaviour with this insightful beginner-friendly quiz!

Dive into the fundamentals of open-world game development in Unity with this beginner-friendly quiz.

Challenge yourself with this beginner-friendly quiz on building an endless runner in Unity!

Test your beginner-level knowledge of Unity platformer development with this engaging quiz.

Test your basic knowledge of Unity and Unreal Engine with this beginner-friendly quiz on game development fundamentals.

This assessment evaluates your understanding of Unity's component-based architecture, how GameObjects and their components interact, the hierarchy system with nested GameObjects, and how to reference them in scripts.

This assessment evaluates your understanding of Unity's NavMesh system, including navigation baking, NavMeshAgents, pathfinding, obstacles, and scripting interactions with NavMesh to create AI-driven movement.

An assessment to test the correct usage of Unity's events and lifecycle functions in the context of the game "Clash Royale"

<p>- This assessment gives us an idea of your C++ skills<br>- Companies that evaluate this skillset in interviews: <strong>Rockstar Games, Ubisoft, Mayhem Studios, etc.</strong><br>- 10 Multiple Choice questions<br>- Average time to complete: <strong>7 to 10 minutes</strong></p>

<p>Let's assess your Data Structures! 📋<br>&nbsp;- This assessment gives us an idea of your problem solving skills using DSA<br>- Companies that evaluate this skillset in interviews: MPL, LILA Games, GSN Games, etc.<br>- 10 Multiple Choice questions<br>- Average time to complete: 7 to 10 minutes</p>

<p>Let's assess your Programming Patterns! 📋</p><p>- This assessment gives us an idea of your code architecture skills<br>- Companies that evaluate this skillset in interviews: Dirtcube, PTW, Playshifu, etc.<br>- 10 Multiple Choice<strong> </strong>questions<br>- Average time to complete: 7<strong> </strong>to 10 minutes</p>

<p>Let's assess your OOPs skills! 📋</p><p>- This assessment gives us an idea of your fundamental OOPS concepts and Solid principles skills<br>- Companies that evaluate this skillset in interviews: Hitwicket, GSN Games, Tomo Club, etc.<br>- 10 Multiple Choice questions<br>- Average time to complete:<strong> </strong>7 to 10 minutes</p>

<p>Let's assess your Unity Skills 📋<br><br>- This assessment gives us an idea of your Unity fundamentals<br>- Companies you can apply for after taking this assessment: Godspeed games, Salvation Games, nCore Games, etc.<br>- 9 questions: 9 Multiple Choice<br>- Minimum score needed to qualify: 80%<br>- Average time to complete: 5 to 10 minutes</p>

Carry1st

Director of Product, Commerce

Vimeo

Product Analyst III, Enterprise

EveryMatrix

Project Manager

balio studio

Level designer / level builder

Thales

Principal Consultant (Threat Detection)

Project Quality Manager - M/F

INTERNSHIP - Research Engineer, AI-based Electronic Warfare Track Classification - M/F

Storage Optimisation Team Leader

Product Owner - Service Owner – Defense Cybersecurity Products M/F

As the Director of Product, Commerce, you will lead the strategy, execution, and growth of Carry1st's content distribution business, overseeing the B2C Carry1st Shop and B2B Distribution API. This role involves recruiting and mentoring a product team, establishing a clear product vision, and driving measurable impact across distribution channels. You will set the vision, build and lead teams, deliver impact through feature development like loyalty and personalization, collaborate across various teams, understand customer needs in Africa and the Middle East, and communicate clearly with stakeholders.

Carry1st is Africa’s leading games publisher and monetization platform, helping top global companies grow their player base and revenue across Africa and the Middle East. We launch, localize, and scale games for global audiences, operate the region’s fastest-growing digital top-up web shop, and offer a payments platform that boosts revenue by up to 10x in markets with low card usage but high demand for digital content. Our partners include Activision, EA, Riot Games, and Netease. Backed by investors like a16z, Bitkraft, Google, Konvoy, Riot Games, Sony, and Nas, we’re solving hard problems at the intersection of gaming, fintech, and digital commerce.

Senior Front-end Mobile Engineer

Growth Manager, Gulf Countries

<p class="my-4 text-gray-700 leading-relaxed">Carry1st is Africa’s leading games publisher and monetization platform, helping top global companies grow their player base and revenue across Africa and the Middle East. We launch, localize, and scale games for global audiences, operate the region’s fastest-growing digital top-up web shop, and offer a payments platform that boosts revenue by up to 10x in markets with low card usage but high demand for digital content. Our partners include Activision, EA, Riot Games, and Netease. Backed by investors like a16z, Bitkraft, Google, Konvoy, Sony, Riot Games, and Nas, we’re solving hard problems at the intersection of gaming, fintech, and digital commerce.</p><p class="my-4 text-gray-700 leading-relaxed">You will lead the strategy, execution, and growth of our content distribution business. This role oversees the B2C Carry1st Shop (Web, Android, iOS) and B2B Distribution API, while exploring new and exciting distribution opportunities on the horizon with innovations in AI.</p><p class="my-4 text-gray-700 leading-relaxed">You will recruit and mentor a team of product managers and designers, establish a clear product vision, and drive measurable impact across B2C and B2B distribution channels.</p><p class="my-4 text-gray-700 leading-relaxed"><strong>You will…</strong></p><ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed"><strong>Set the vision & strategy</strong> for the Carry1st Shop and Distribution API, while exploring new channels to expand reach and monetisation.</li><li class="leading-relaxed"><strong>Build and lead</strong> a team of product managers and designers, fostering accountability, collaboration, and user-centred design.</li><li class="leading-relaxed"><strong>Deliver impact</strong> by prioritising initiatives and developing features like loyalty and personalisation to drive customer and commercial value.</li><li class="leading-relaxed"><strong>Collaborate across teams</strong> (Engineering, Growth, BD, Legal, Ops) to ensure execution and measurable outcomes.</li><li class="leading-relaxed"><strong>Understand our customers</strong> deeply — designing for local realities, behaviours, and constraints across Africa and the Middle East.</li><li class="leading-relaxed"><strong>Communicate clearly</strong> with executives, stakeholders, and partners to align product priorities and progress.</li></ul><h2 class="text-2xl md:text-3xl font-bold mt-10 mb-4 border-b pb-2 text-gray-800">Requirements</h2><p class="my-4 text-gray-700 leading-relaxed"><strong>What makes you a great candidate?</strong></p><ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed">8+ years of product management experience, including 3+ years leading product teams</li><li class="leading-relaxed">Proven success scaling B2C and/or B2B digital products (experience in e-commerce, fintech, gaming, or digital platforms strongly preferred)</li><li class="leading-relaxed">Experience building user-facing features such as loyalty, personalization, social commerce, or referrals</li><li class="leading-relaxed">Exceptional communication skills — written, verbal, and executive-level</li><li class="leading-relaxed">Commercially driven; able to back up priorities with data and expected outcomes</li><li class="leading-relaxed">Collaborative and empathetic leader with strong convictions and openness to learning</li><li class="leading-relaxed">Deep curiosity about new markets and passion for solving diverse user needs</li></ul><h2 class="text-2xl md:text-3xl font-bold mt-10 mb-4 border-b pb-2 text-gray-800">Benefits</h2><p class="my-4 text-gray-700 leading-relaxed"><strong>What will it be like to work at Carry1st?</strong></p><p class="my-4 text-gray-700 leading-relaxed">Carry1st is a fast-paced and dynamic place to work. Our team is diverse and global as we operate fully-remotely across 25+ countries. At Carry1st, you will have the opportunity to…</p><ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed">Shape the future of digital distribution in Africa and the Middle East — one of the world’s fastest-growing consumer markets</li><li class="leading-relaxed">Build awesome, industry-changing products, every day</li><li class="leading-relaxed">Grow with a VC-backed startup at the intersection of gaming and fintech</li><li class="leading-relaxed">Work from anywhere in the world with international teammates</li><li class="leading-relaxed">Own shares in the Company - enabling you to benefit from the value you create</li></ul><p class="my-4 text-gray-700 leading-relaxed"><strong>Some additional perks…</strong></p><ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed">Co-working excursions: Travel to meet your colleagues in cities around the world</li><li class="leading-relaxed">Awesome equipment: Get everything you need to work effectively</li><li class="leading-relaxed">Remote working allowance: Put an additional $600 / year to optimise your WFH experience</li><li class="leading-relaxed">Learning and development: Attend courses, conferences and training events</li><li class="leading-relaxed">Social events: Participate in regular company events to relax and connect with teammates</li><li class="leading-relaxed">Birthday leave: Enjoy a paid day off on your special day</li></ul><p class="my-4 text-gray-700 leading-relaxed">We hire great people from a wide variety of backgrounds, not just because it's the right thing to do, but because it makes our company stronger. Join us!</p>

Follow Mayank - career advice

Follow Mayank Grover for game development resources

Free | C# | Midnight Pizza Fight

Free | C++ | Lethos

Free | C++ | Pong

Follow Abhishek - tech content

Follow Abhishek Smith for game programming content

This assessment gives us an idea of your C++ skills- Companies that evaluate this skillset in interviews: Rockstar Games, Ubisoft, Mayhem Studios, etc.- 10 Multiple Choice questions- Average time to complete: 7 to 10 minutes

Let's assess your Data Structures! - This assessment gives us an idea of your problem solving skills using DSA- Companies that evaluate this skillset in interviews: MPL, LILA Games, GSN Games, etc.- 10 Multiple Choice questions

Data Structures and Algorithms

Let's assess your Programming Patterns! ????- This assessment gives us an idea of your code architecture skills- Companies that evaluate this skillset in interviews: Dirtcube, PTW, Playshifu, etc.

Programming Patterns

Let's assess your OOPs skills! ????- This assessment gives us an idea of your fundamental OOPS concepts and Solid principles skills- Companies that evaluate this skillset in interviews: Hitwicket, GSN Games, Tomo Club, etc.

Object Oriented Programming

Let's assess your Unity Skills ????- This assessment gives us an idea of your Unity fundamentals- Companies you can apply for after taking this assessment: Godspeed games, Salvation Games, nCore Games, etc.