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PlayQ

Senior Director, Marketing Art Production

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As a Senior Director, Marketing Art Production, you will lead a team to create and deliver compelling 3D and 2D animated video ads to acquire players. Responsibilities include strategic execution, ideation, process building, quality assurance, pipeline development, meeting business objectives, team optimization, tool development, cross-functional collaboration, and asset management. You'll own the end-to-end production process from concept to execution, pivotal in accelerating Treasure Party’s growth.

<div>Our Mission: To capture the hearts and minds of millions of players across the world by creating unforgettable games powered by the best technology. About Us: PlayQ is a rapidly growing entertainment and technology company that recognizes quality is king as we deliver unforgettable mobile game experiences to a global audience. Our games engage millions of users daily, surprising them with creativity, beauty and fun! Our latest hit game, <a href="https://play.google.com/store/apps/details?id=net.playq.treasureparty4&amp;hl=en_US">Treasure Party</a>, uniquely combines match-3 puzzle gameplay with a board game adventure, offering a vibrant treasure-hunting experience. Treasure Party is quickly becoming a top title in the match-3 genre with fresh adventures and a fun, rewarding journey perfect for puzzle lovers and adventurers alike. Our team is driven, playful and deeply committed to excellence and innovation. We work together to craft clever, visually stunning, and memorable experiences. PlayQ’s environment values initiative, collaboration, and individual leadership to ensure that our mission is fulfilled. Who You Are: <ul> <li>Proactive Achiever You consistently take the initiative to drive business results, supported by sound reasoning and detailed execution plans.</li> <li>Growth Driver You champion company-wide success by relentlessly focusing on achieving results, understanding how your work impacts the entire organization, and pushing to make it 10% better every time. You continuo</li> <li>Solution Seeker Fueled by curiosity, you explore various ways to solve a problem. Every hard problem is an opportunity in disguise.&nbsp;</li> <li>Team Builder You actively foster strong dynamics within and between teams, contributing to our collective success.</li> <li>Resilient Leader You consistently approach your work with resilience and a steadfast passion for achievement of our goals despite challenges or setbacks.</li> <li>Data-Driven Creator You leverage data to back intuition. Empirical creativity is your go-to. Imagination led, data validated.</li> </ul> Why you'll want to come to work: In this high-impact role, you’ll lead a team to create and deliver compelling 3D and 2D animated video ads that will acquire players for our latest hit game that has already proven its product-market fit. You’ll be owning the end-to-end production process from concept to execution and work will be pivotal in accelerating Treasure Party’s growth in a competitive landscape. Responsibilities: <ul> <li>Strategic Execution: Lead the creative team to produce and deliver compelling 3D and 2D animated video ad creatives and playables to drive player acquisition</li> <li>Ideation: Establish &amp; maintain effective process for storyboard ideation, creation, and review. Facilitate productive communication and alignment with stakeholders.</li> <li>Process Building: Implement and drive streamlined project management solution &amp; schedule for our creative team, including critical milestones for feedback and revisions. Assess and communicate costs and timelines throughout the ad production cycle.</li> <li>Quality Assurance: Work cross-functionally to set quality standards for creative assets, including game capture, 3D character animation models, and creative specs. Establish process for effective and efficient adherence to quality standards&nbsp;</li> <li>Pipeline Development: Establish &amp; enhance 3D and 2D animation pipelines. Set cost &amp; quality standard that needs to be met</li> <li>Meet Business Objectives: Come up with formulas for winning ads by conducting competitive research and working with the acquisition team to understand and translate creative test results. Ensure that formulas are scalable.</li> <li>Optimize Team Structure &amp; Performance: Manage team budget, including scoping projects, hours, and tools. Identify skill gaps and build team structure to meet business objectives and performance goals.&nbsp;</li> <li>Tool Development: Own the development of our toolkit by identifying production gaps and driving effective solutions. Champion innovative tool solutions such as AI. Create and maintain central hub for all tool and process documentation</li> <li>Collaborate Cross-functionally: Champion alignment and partnership across Player Acquisition and Game teams to ensure clarity on project goals and deliverables. Collaborate closely with key stakeholders to define strategic objectives, foster innovation, and maintain seamless communication throughout the entire production cycle.</li> <li>Asset Management: Oversee the organization and upkeep of a centralized creative asset library, ensuring easy accessibility, version control, and consistent adherence to quality standards.</li> </ul> What you'll bring to the team:&nbsp; <ul> <li>Education: BA degree in a relevant field of study</li> <li>Experience: 12+ years in art production or project management, ideally within player acquisition teams in the mobile gaming industry&nbsp;</li> <li>Expertise: Knowledge of art production methodologies and tools, especially in 2D and 3D animation.</li> <li>Collaboration and Communication: Skilled in engaging with executive leadership to secure buy-in and drive alignment. Proven track record of working seamlessly with both creative and analytical professionals—artists, developers, and growth marketers alike. Expertise in translating business objectives into clear, actionable creative direction.</li> <li>Technical Proficiency: Proficient in Adobe Creative Suite (After Effects, Premier, etc) and relevant plug-ins, emerging visual AI tools. Familiarity with 3D animation tools such as Blender</li> <li>Project Management: Expertise in agile methodologies to monitor progress, mitigate risks, and ensure projects meet deadlines and budget targets. Strong collaborator with key stakeholders to optimize workflows, resolve conflicts, and keep initiatives on track for successful delivery.</li> <li>Problem-solving: Analytical and solution-driven approach, with a strong emphasis on identifying the root cause of issues and working towards measurable improvements.</li> <li>Strategic Foresight: Ability to anticipate potential outcomes and prevent unforeseen challenges. A mindset of productive paranoia to stay ahead of risks and enable effective, forward-thinking decision-making.</li> <li>Leadership: Proven ability managing a team of artists, animators, and motion designers to deliver high-quality marketing creative that drives business results.</li> </ul> Working at PlayQ: <ul> <li>Unparalleled opportunities to make a meaningful impact on a mission-driven team</li> <li>Competitive compensation with a comprehensive benefits package, including medical, dental, vision, life, long-term disability, and even pet insurance</li> <li>Flexible time off</li> <li>401(k) plan with company matching to invest in your future</li> <li>A brand-new, creatively designed office space filled with natural light, collaborative areas, and free parking</li> <li>Prime location—just a short walk from top restaurants, coffee shops, and the metro</li> <li>Fully stocked kitchen with snacks and beverages to keep you fueled</li> <li>Create incredible games—for a living! Because who doesn’t love games?</li> </ul> At PlayQ, we leverage competitive benchmarking data when setting each role’s base pay range. Individual base salary will be determined based on job-related factors which may include knowledge, skills, experience, scope of role, business need and geographic location. The estimated base pay range for this role is listed below. $130,000-$180,000 USD&nbsp; Additional information: <ul> <li>This role is open to remote employees located in select US states including California, Washington, Nevada, Texas, Florida, Pennsylvania, New York and Georgia.</li> <li>This role is offered as a full time position.</li> </ul> If your skillset aligns with the requirements of this role, we will contact you through our official Applicant Tracking System (Greenhouse) or company email address (@playq.net). If you receive communication from a different domain, this communication is not from a legitimate representative of PlayQ. For California residents, please see the&nbsp;<a href="https://drive.google.com/file/d/1OPdPElmDXLP2CH_fB4BIDhGbsL9iEVeR/view?usp=sharing" target="_blank">Privacy Notice</a> for California Residents.California law requires that we provide you this notice about the collection and use of your personal information. Please read it carefully.&nbsp;</div>

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<div>The Digital Operations Executive is responsible for digital supply chain for Sony Music Entertainment Malaysia and is the final line of quality control for all assets ingested and uploaded to all DSP and Partner platforms as well as in all available sales channels. This role works very closely with all departments, but especially with A&amp;R, to ensure that all releases are uploaded per scheduled release dates. <div class="iCIMS_InfoMsg iCIMS_InfoMsg_Job"> <div class="iCIMS_Expandable_Container"> <div class="iCIMS_Expandable_Text"> <h2>What you'll do:</h2> <ul> <li>Handles the Digital Supply Chain of Sony Music Entertainment Malaysia, which covers all activities from product registration, ingestion, working with all local Partners / Distributors / JV Partners, etc.</li> <li>Delivers weekly Digital Products (audio and video) to Digital Service Providers (DSPs)</li> <li>Assist in the digitisation of Domestic Catalogue songs:- <ul> <li>Liaising with Third-parties on pending assets copyrighted to SME</li> <li>Ingest, schedule, and fingerprint the Digital Products as per usual</li> </ul> </li> <li>Have calls with the WNS team about GRPS, and all back-end operations-related issues.&nbsp;</li> <li>Assisting in updates the SOPs and checklists of Digital Ingestion for all departments to adhere to for smooth and timely delivery of all Products. <ul> <li>Compiling and converting assets into a downloadable link for each DSP</li> <li>Creating a watermarked audio for our DSPs review of our upcoming releases&nbsp;</li> </ul> </li> <li>Pitch local tracks through the MCN Channel &amp; Loudspeaker, catalog specific.</li> <li>Onboard the artists onto their VEVO channel, Apple Music, and Spotify Artist Page and green list their account and YouTube OAC &amp; VEVO Merge requests when needed, catalog specific.</li> <li>Health check on optimization and digitization of catalogue assets.</li> <li>In charge of adding video descriptions, submitting requests to add merch cards, closed captions, and end screens, and submitting requests for YouTube video countdown/watch page activation.&nbsp;</li> <li>Ensures SMEMY’s YouTube Channel &amp; playlist and Apple Music playlists are updated, catalog specific.&nbsp;(FILTR Playlist)</li> <li>Assists the team in solving operations issues when required (for example, DSP mapping issue, YouTube video/ Social Postings blockage issue, etc.)&nbsp;</li> </ul> <h2 class="iCIMS_InfoMsg iCIMS_InfoField_Job">Who you are:</h2> <ul> <li>Bachelor’s degree in multi-media, music business, digital business, business management or any related field is preferred</li> <li>At least 2 years of work experience, data entry experience is beneficial.</li> <li>Good written and oral communication skills in both Malay and English, Mandarin is a plus.</li> <li>Must be able to adapt to changes readily, whether in job responsibilities or the work environment, which might include, but not limited to, working under pressure, and possibly long hours occasionally, and have the ability to be flexible in adapting to re-prioritized tasks.</li> <li>Extremely detail-oriented and organized, capable of developing and keeping to a project timeline, as well as proactive in solving issues and keeping the team(s) updated accordingly.</li> </ul> <div class="iCIMS_InfoMsg iCIMS_InfoMsg_Job">&nbsp;</div> <h2 class="iCIMS_InfoMsg iCIMS_InfoField_Job">What we give you:</h2> <ul> <li>You join a vibrant global community with the opportunity to channel your passion every day</li> <li>A modern office environment designed for you, empowering you to bring your best</li> <li>Investment in your professional growth and development enabling you to thrive in our vibrant community</li> <li>The space to accelerate progress, positively disrupt and create what happens next</li> <li>We give you the platform to champion positive change, with the opportunity to contribute to our social impact, diversity, equity and inclusion initiatives</li> <li>Annual leave, medical leave, annual home leave tickets for employee and spouse, and medical insurance.</li> </ul> </div> </div> </div> <div class="iCIMS_InfoMsg iCIMS_InfoMsg_Job"> <div class="iCIMS_Expandable_Container"> <div class="iCIMS_Expandable_Text"> Equal Opportunities As an active part of a culturally and socially diverse society, Sony Music’s aim is that our workforce is diverse and inclusive. Sony Music is an equal opportunity employer and supports workforce diversity. We employ, retain, promote and otherwise treat all employees and job applicants according to their merit, qualifications, competence and talent. We apply this policy without regard to any individual’s sex, race, religion, origin, age, sexual orientation, marital status, medical condition or disability. Privacy Policy Please click&nbsp;<a href="https://www.sonymusicapac.com/privpolicy/PCP_MY.pdf" target="_blank">here</a>&nbsp;to read our privacy policy before beginning the application process as you will need to agree to the terms of the policy before submitting your information. &nbsp; </div> </div> </div></div>

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