WildBrain’s portfolio spans all areas of the entertainment industry: Studios, where we produce hit animated and live-actions series; WildBrain Television, which owns and operates some of the most-viewed family entertainment channels in Canada (Family Channel, WildBrainTV, Family Jr. and Télémagino); celebrated global licensing and distribution teams as part of WildBrain CPLG, and a leading children’s YouTube network which has garnered over 1 trillion minutes of watch time. At WildBrain, we do it all, with pride and passion every step of the way. Working at WildBrain is an opportunity to join forces with extraordinary, insightful and imaginative teams who will recognize your talents and encourage your professional growth and development in a culture that encourages creativity and individuality.

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The Product Development Manager at WildBrain CPLG will be a central resource for product development and creative activities across North America. This role involves managing licensed product design, developing mock-ups, supporting DTR initiatives, and managing workflow. The manager will also handle licensor/licensee relationships, drive asset generation, and oversee the end-to-end product approvals process for a variety of entertainment and lifestyle brands.

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<h2 class="text-2xl md:text-3xl font-bold mt-10 mb-4 border-b pb-2 text-gray-800">Company Description</h2><p class="my-4 text-gray-700 leading-relaxed"><strong>Hybrid work:</strong> Employees work in a hybrid model balancing collaboration in our office and remote work.</p><p class="my-4 text-gray-700 leading-relaxed"><strong>Salary:</strong> $57,000 - $75,000 gross basic per annum</p><p class="my-4 text-gray-700 leading-relaxed"><strong>Find a job that lets your imagination run wild!</strong></p><p class="my-4 text-gray-700 leading-relaxed">WildBrain CPLG is a world-leading entertainment, sport and brand licensing agency with 20 offices worldwide. Since 1972 we have been providing our partners with dedicated licensing and marketing professionals and fully integrated retail, creative & product development, legal and accounting services.</p><p class="my-4 text-gray-700 leading-relaxed">We are looking to add to our talented team of innovators that can help us manage some of the most profitable and enduring brands in the world! We believe that our partnerships are about clarity, openness, and trust, and we are widely known for our straightforward approach.</p><p class="my-4 text-gray-700 leading-relaxed"><strong>About the job/role</strong></p><p class="my-4 text-gray-700 leading-relaxed">The <strong>Product Development Manager</strong> will act as a central resource for CPLG across North America, supporting product development and creative activities across the territories. As a member of the Creative Services Department, you will work on a spectrum of brands, from Entertainment to Lifestyle, developing trend-led and seasonal products for a variety of licensees, retailers, and target markets.</p><h2 class="text-2xl md:text-3xl font-bold mt-10 mb-4 border-b pb-2 text-gray-800">Job Description</h2><h3 class="text-xl md:text-2xl font-bold mt-8 mb-3 text-gray-800">Creative Support</h3><ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed">Manage and execute licensed product design.</li><li class="leading-relaxed">Develop and design product mock-ups, compile line sheets for line reviews, layout creative presentations and retail pitch decks</li><li class="leading-relaxed">Support DTR and key fashion retail design initiatives across the Territories.</li><li class="leading-relaxed">Manage workflow & Critical paths (on Monday.com) in line with KPI’s</li><li class="leading-relaxed">Develop retail in store mock-ups to demonstrate how a brand can be represented to consumers on the shop floor.</li><li class="leading-relaxed">Identify style guide gaps and Licensee needs in line with the wider Creative Services team.</li></ul><h3 class="text-xl md:text-2xl font-bold mt-8 mb-3 text-gray-800">Licensor/ee management</h3><ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed">Manage key relationships with Licensor creative and product development personnel e.g. Supercell, Harper Collins, Moose Toy, Absolut Vodka, Malibu Rum, Master Lock</li><li class="leading-relaxed">Onboard new Licensees, DTR, halo partners globally and locally</li><li class="leading-relaxed">Plan and run ideation sessions to drive interest and innovation</li><li class="leading-relaxed">Maintain key communication with the WildBrain Brands team receiving and feeding into style guide updates and management of asset storing.</li><li class="leading-relaxed">Deliver weekly updates to the local commercial team, including reports noting Licensee developments, status and asset updates.</li></ul><h3 class="text-xl md:text-2xl font-bold mt-8 mb-3 text-gray-800">Asset Generation</h3><ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed">Collaborate with designers to drive up-front trends and overall creative direction and identify future areas of growth within our franchises and across product categories. This includes preparing custom design tools and retail pitches to differentiate by category.</li><li class="leading-relaxed">Monitor competitors, product innovation and market dynamics.</li><li class="leading-relaxed">Develop internal and external style guides in conjunction with agency and freelance support.</li></ul><h3 class="text-xl md:text-2xl font-bold mt-8 mb-3 text-gray-800">Product Development</h3><ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed">Responsible for managing the end-to-end approvals process and delivering innovative brand-appropriate products to market. (eg. MyMedibox)</li><li class="leading-relaxed">Support the wider PD team on key partner submissions when necessary.</li><li class="leading-relaxed">Develop additional sales materials such as collaborations booklets, inspiration & benchmark presentations & look books.</li></ul><h2 class="text-2xl md:text-3xl font-bold mt-10 mb-4 border-b pb-2 text-gray-800">Qualifications</h2><ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed">Relevant design-related experience</li><li class="leading-relaxed">Strong portfolio of work demonstrating layout and communication</li><li class="leading-relaxed">Sound knowledge of the product development and approval processes and experience in creatively driving range development</li><li class="leading-relaxed">Proficient with using on-line approval software, including running reports</li><li class="leading-relaxed">Good knowledge of hardlines / Softlines categories, fast fashion, and DTR retailers.</li><li class="leading-relaxed">Ability to Multi-task and prioritize multiple design projects, running simultaneously with varying levels.</li><li class="leading-relaxed">Self-starter and problem solver.</li><li class="leading-relaxed">Experience in influencing key partners and stakeholders.</li><li class="leading-relaxed">Able to filter through complex issues, find solutions, gain support and implement change.</li><li class="leading-relaxed">Strong verbal and written communication skills</li><li class="leading-relaxed">Strong fashion apparel/product design, graphical and visualization skills</li><li class="leading-relaxed">Computer software skills (e.g. MS Office, Photoshop, Illustrator)</li><li class="leading-relaxed">Bonus: Blender (3D), Clo 3D</li></ul><h2 class="text-2xl md:text-3xl font-bold mt-10 mb-4 border-b pb-2 text-gray-800">Additional Information</h2><h3 class="text-xl md:text-2xl font-bold mt-8 mb-3 text-gray-800">What We Offer</h3><p class="my-4 text-gray-700 leading-relaxed">Working at WildBrain is more than a job — it’s the opportunity to join forces with extraordinary, insightful and imaginative people who will recognize your talents and encourage your professional growth and development in a work environment that promotes creativity and individuality. Some of the perks we have are private health insurance, income protection, gym subsidies, employee share programs and flexible working.</p><h3 class="text-xl md:text-2xl font-bold mt-8 mb-3 text-gray-800">Our Commitment</h3><p class="my-4 text-gray-700 leading-relaxed">Diversity and Inclusion are in our DNA. As a global leader in kids and family entertainment, we strive to reflect and honour the diversity of our audiences around the world. We believe that creating diverse and inclusive content & brands begins with fostering a culture of belonging at WildBrain. To us, a culture of belonging is one where we celebrate and welcome the diversity of all employees, stakeholders, and external partners and strive to create an environment where every individual feels valued, respected, and brings their authentic self to work.</p><p class="my-4 text-gray-700 leading-relaxed">We demonstrate our commitment to this by striving to provide a supportive work environment and a corporate culture that welcomes and encourages equal opportunities for all employees. We recognize that people bring experience and talent that goes beyond the technical skills and requirements of a job. If you possess similar experience that is close to what we’ve listed here, we encourage you to please still consider applying. We strongly believe that diverse experience, transferable skills, and passion are key! WildBrain accommodates people with disabilities throughout the recruitment and selection process. Applicants are encouraged to make their needs known in advance if accommodation is required.</p><h3 class="text-xl md:text-2xl font-bold mt-8 mb-3 text-gray-800">About WildBrain</h3><p class="my-4 text-gray-700 leading-relaxed">At WildBrain we inspire imaginations through the wonder of storytelling. As a leader in 360° franchise management, we are experts in content creation, audience engagement and global licensing, cultivating and growing love for our own and partner brands around the world. With approximately 14,000 half-hours of kids’ and family content in our library—one of the world’s most extensive—we are home to such treasured franchises as Peanuts, Teletubbies, Strawberry Shortcake, Yo Gabba Gabba!, Inspector Gadget and Degrassi. WildBrain’s mission is to create exceptional entertainment experiences that captivate and delight fans both young and young at heart.</p><p class="my-4 text-gray-700 leading-relaxed">Our studios produce such award-winning series as The Snoopy Show; Snoopy in Space; Camp Snoopy; Strawberry Shortcake: Berry in the Big City; Sonic Prime; Teletubbies Let’s Go! and many more. Enjoyed on platforms worldwide, our content is everywhere kids and families view entertainment, including YouTube, where our network has garnered approximately 1.5 trillion minutes of watch time. Our television group owns and operates some of Canada’s most loved family entertainment channels. WildBrain CPLG, our leading consumer-products and location-based entertainment agency, represents our owned and partner properties in every major territory worldwide.</p><p class="my-4 text-gray-700 leading-relaxed">WildBrain is headquartered in Canada with offices worldwide and trades on the Toronto Stock Exchange (TSX: WILD). Visit us at <a href="http://wildbrain.com/" target="_blank" rel="noopener noreferrer" class="text-blue-600 hover:text-blue-800 hover:underline transition-colors duration-200">wildbrain.com</a>.</p>

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