Business Development Associate

AppLovin

Job Summary

AppLovin is seeking a driven, analytical, and results-focused Business Development Analyst to join its fast-paced and expanding eCommerce team. This role offers a unique opportunity to shape a new business line at the intersection of performance marketing and business development within the rapidly growing eCommerce space. The successful candidate will partner with eCommerce brands to unlock growth using AppLovin’s marketing platform, build strong relationships, optimize campaigns, and lead strategic initiatives. They will also collaborate with AppLovin leadership and product experts to evolve the eCommerce advertising solution and drive market adoption.

Must Have

  • Onboard and educate eCommerce brands on AppLovin’s growth solution.
  • Understand partner needs and drive action plans for their growth.
  • Set up new campaigns leveraging best practices for creative and performance targets.
  • Define and analyze metrics to ensure success for eCommerce partners.
  • Become an expert on AppLovin’s mobile advertising products for eCommerce brands.
  • Partner with the broader AppLovin Business Development team.
  • 1-3 years of professional experience.
  • Bachelor's degree or higher in related fields.
  • Outstanding analytical ability and strategic grasp of the “big picture”.
  • Exceptional communication skills.
  • Experience prioritizing competing demands.
  • Demonstrated experience in handling large data sets and identifying actionable patterns.

Good to Have

  • Experience in the e-commerce space and brand operations.
  • A basic understanding of programming or scripting.
  • A basic understanding of image and video editing software.
  • Understanding of models for intelligent decision making, such as game theory, chess, or poker.

Perks & Benefits

  • Medical, Dental, Vision, Life, Disability insurance
  • 401(k) Retirement Plan
  • Unlimited Discretionary Time Off
  • 10 paid holidays per year
  • 80 hours paid sick leave per year

Job Description

About AppLovin

AppLovin makes technologies that help businesses of every size connect to their ideal customers. The company provides end-to-end software and AI solutions for businesses to reach, monetize and grow their global audiences. For more information about AppLovin, visit: www.applovin.com

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To deliver on this mission, our global team is composed of team members with life experiences, backgrounds, and perspectives that mirror our developers and customers around the world. At AppLovin, we are intentional about the team and culture we are building, seeking candidates who are outstanding in their own right and also demonstrate their support of others.

Fortune recognizes AppLovin as one of the Best Workplaces in the Bay Area, and the company has been a Certified Great Place to Work for the last four years (2021-2024). Check out the rest of our awards HERE

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About AppLovin’s eCommerce Team

AppLovin is the market leader in performance advertising for mobile games. In 2024, we expanded into the ecommerce space, enabling brands to reach 150M+ U.S. daily active users in a variety of mobile games—scale that rivals the largest social platforms. In Q4, we reached a $1 billion annual run rate in gross advertiser spend in the ecommerce category alone.

Learn more about our fast-growing ecommerce beta: https://ecomm.applovin.com/

AppLovin's global team is composed of team members with life experiences, backgrounds, and perspectives that mirror our customers around the world. We are intentional about the team and culture we are building, seeking candidates who are outstanding in their own right and also demonstrate their support of others.

About the Role

We are seeking a driven, analytical, and results-focused Business Development Analyst to join our fast-paced and expanding eCommerce team. This is a unique opportunity to shape a new business line from the ground up and work at the intersection of performance marketing and business development within the rapidly growing eCommerce space.

In this client-facing role, you’ll partner with eCommerce brands to unlock growth by leveraging AppLovin’s marketing platform. You’ll build strong relationships with key stakeholders, help them optimize campaigns, and lead strategic initiatives that drive business outcomes. You’ll also work closely with AppLovin leadership and product experts to evolve our eCommerce advertising solution and drive adoption in the market.

Responsibilities

  • Onboard eCommerce brands to our platform and educate them on AppLovin’s eCommerce growth solution.
  • Understand what matters most to your partners and drive an action plan for their growth.
  • Set up new campaigns for success by leveraging best practices for creative and performance targets.
  • Define and analyze metrics to ensure success for our eCommerce partners.
  • Become an expert on AppLovin’s mobile advertising products for eCommerce brands.
  • Partner with the broader AppLovin Business Development team in the region.

Basic Qualifications

  • 1-3 years of professional experience.
  • Bachelor's degree or higher in related fields.
  • Self-starter and eager to learn.
  • Demonstrate outstanding analytical ability and strategic grasp of the “big picture”.
  • Exceptional communication skills and clearly able to communicate concepts and ideas
  • Have experience prioritizing competing demands.
  • Flexible team-player who can use drive, creativity, and initiative to move the organization forward.
  • Demonstrated experience in handling large data sets, with a strong ability to analyze complex data and identify actionable patterns to drive strategic decision-making and optimize client outcomes.
  • Proven interest in technology. Whether you’re an early adopter of gadgets, or an Excel whiz, or took a computer science class in school and loved it, we are a high tech and big data company where you will constantly have the opportunity to contribute business and product ideas.

Preferred Qualifications

  • Experience in the e-commerce space and brand operations.
  • A basic understanding of programming or scripting.
  • A basic understanding of image and video editing software.
  • Understanding of models for intelligent decision making, such as game theory, chess, or poker.

AppLovin provides a competitive total compensation package with a pay for performance rewards approach. Total compensation at AppLovin is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Depending on the position offered, equity, and other forms of incentive compensation (as applicable) may be provided as part of a total compensation package, in addition to dental, vision, and other benefits.

Health Insurance: Medical, Dental, Vision, Life, Disability

Retirement Benefits: 401(k) Retirement Plan

Paid Time Off: Unlimited Discretionary Time Off

Paid Holidays: 10 paid holidays per year

Paid Sick Leave: 80 hours per year

Method of Application: Apply online

Application Window: The application window is expected to close within 30 days of the posting date.

All questions or concerns about this posting should be directed to peopleops@applovin.com

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CA Base Pay Range

$81,900 - $152,100 USD

6 Skills Required For This Role

Team Management Excel Communication Data Analytics Game Texts Video Editing

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