dbt Labs

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dbt Labs is seeking a Staff Product Marketing Manager to drive the market perception of dbt, the industry standard for data transformation. This strategic role involves shaping product narratives, driving adoption, and influencing how enterprise customers use dbt. You will lead go-to-market strategies, execute product launches, craft compelling roadmap narratives, and develop differentiated product positioning and messaging. Collaboration with Product, Engineering, Marketing, and GTM teams is key to delivering customer impact and generating pipeline.

Sales Development Representative - Costa Rica

<h1 class="text-3xl md:text-4xl font-extrabold mt-6 mb-4 text-gray-900 tracking-tight">About Us</h1><p class="my-4 text-gray-700 leading-relaxed">dbt Labs is the pioneer of analytics engineering, helping data teams transform raw data into reliable, actionable insights. Since 2016, we’ve grown from an an open source project into the leading analytics engineering platform, now used by over 50,000 teams every week.</p><p class="my-4 text-gray-700 leading-relaxed">As of February 2025, we’ve surpassed $100 million in annual recurring revenue (ARR) and serve more than 5,400 dbt Cloud customers, including JetBlue, HubSpot, Vodafone New Zealand, and Dunelm. We’re backed by top-tier investors including Andreessen Horowitz, Sequoia Capital, and Altimeter. At our core, we believe in empowering data practitioners:</p><ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed">Code-based data transformations unlock transparency, flexibility, and collaboration</li><li class="leading-relaxed">Analysts should adopt software engineering best practices to build trusted data products</li><li class="leading-relaxed">Core analytics infrastructure should be open source and user-controlled</li><li class="leading-relaxed">Analytic code—not just tools—should be shared and community-driven</li></ul><p class="my-4 text-gray-700 leading-relaxed">dbt is now synonymous with analytics engineering, defining the modern data stack and serving as the data control plane for enterprise teams around the world. And we’re just getting started. We’re growing fast and building a team of passionate, curious people across the globe. Learn more about what makes us special by checking out our <a href="https://www.getdbt.com/about-us/values" target="_blank" rel="noopener noreferrer" class="text-blue-600 hover:text-blue-800 hover:underline transition-colors duration-200">values</a>.</p><p class="my-4 text-gray-700 leading-relaxed">As a <strong>Staff Product Marketing Manager</strong> at dbt Labs, you will play a pivotal role in shaping the market perception of dbt—the industry standard that helps organizations build, manage, and analyze data at scale—building compelling narratives, driving product adoption, and shaping how our products are used and understood by enterprise customers. This role is perfect for someone who’s as comfortable digging into the details of dbt features and our users’ needs as they are with telling a big-picture story about where our platform and industry are headed.</p><p class="my-4 text-gray-700 leading-relaxed">This is not a Product Marketing role focused solely on executing requests from the product or sales teams. Product Marketing at dbt Labs is highly strategic and cross-functional, collaborating across product, marketing, GTM, customer success, and executive teams to shape the direction of our product offerings and deliver customer impact. If you are passionate about driving strategy, fostering cross-functional partnerships, and contributing to transformative initiatives in the data and analytics space, we’d love for you to apply.</p><h3 class="text-xl md:text-2xl font-bold mt-8 mb-3 text-gray-800">What you’ll do:</h3><ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed">Drive the go-to-market strategy for the dbt platform, working closely with Product, Marketing, and Field teams to identify and address target buyer personas, challenges, and opportunities.</li><li class="leading-relaxed">Lead the strategy and execution of our product launch events, translating our roadmap into compelling narratives, aligning cross-functional teams to conduct field enablement and marketing activating, and overall designing compelling release moments that generate pipeline and brand equity</li><li class="leading-relaxed">Craft our quarterly product roadmap by leaning on collaboration with EPD and your own creative and storytelling skills to build a memorable and compelling roadmap narrative. Orchestrate field enablement and maintain updates to the deck based on new features and current industry trends.</li><li class="leading-relaxed">Craft product positioning and messaging with clear, differentiated positioning for dbt, grounded in customer insights, market context, and roadmapped innovations.</li><li class="leading-relaxed">Develop and execute marketing campaigns that clearly articulate the value and unique advantages of dbt, including the new dbt Fusion engine which delivers a next-gen data development experience and automatic cost savings.</li><li class="leading-relaxed">Collaborate closely with Product and Engineering to shape product strategy, using competitive, customer, and market insights to influence our product roadmap.</li><li class="leading-relaxed">Create and maintain a core bill of materials including web content, messaging guides, solutions briefs, product videos, pitch decks, email sequences, and internal enablement materials for the dbt platform and Fusion.</li><li class="leading-relaxed">Develop and execute product launch and campaign strategies that drive pipeline for net new customer and expansion opportunities.</li><li class="leading-relaxed">Create and maintain internal sales tools like playbooks that reflect a high degree of customer understanding and empathy.</li><li class="leading-relaxed">Work with Demand Marketing teams to ensure strategic narratives and product messaging are delivered consistently at every touchpoint.</li><li class="leading-relaxed">Measure and report on the effectiveness of marketing campaigns, using insights to drive continuous improvement.</li></ul><h3 class="text-xl md:text-2xl font-bold mt-8 mb-3 text-gray-800">You’re a good fit if you have:</h3><ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed">6+ years of experience in product marketing, preferably within the data analytics domain.</li><li class="leading-relaxed">A proven track record of developing and executing successful marketing campaigns for B2B software products.</li><li class="leading-relaxed">Strong understanding of the data analytics industry and its challenges, with the ability to translate complex concepts into clear, compelling messaging.</li><li class="leading-relaxed">Exceptional written and verbal communication skills, with a talent and passion for storytelling.</li><li class="leading-relaxed">Experience working with cross-functional teams, demonstrating strong leadership and collaborative abilities.</li><li class="leading-relaxed">Demonstrated analytical skills, with the ability to leverage data to inform marketing strategies and decisions.</li></ul><h3 class="text-xl md:text-2xl font-bold mt-8 mb-3 text-gray-800">You'll have an edge if you have:</h3><ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed">Prior experience working at a data analytics and/or open source software company</li><li class="leading-relaxed">Familiarity with the modern analytics stack, and a strong grasp of market dynamics within it</li><li class="leading-relaxed">Experience as an end-user of dbt, and/or experience as a data analyst, data engineer, or data scientist</li></ul><h3 class="text-xl md:text-2xl font-bold mt-8 mb-3 text-gray-800">Compensation & Benefits</h3><ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed"><strong>Annual Salary</strong>: $175,000 - $240,000 USD</li><li class="leading-relaxed"><strong>Equity Stake</strong></li><li class="leading-relaxed"><strong>Benefits -</strong> dbt Labs offers:</li><li class="leading-relaxed">Unlimited vacation (and yes we use it!)</li><li class="leading-relaxed">401k</li><li class="leading-relaxed">Pension Plan</li><li class="leading-relaxed">16 weeks Paid Parental Leave</li><li class="leading-relaxed">Wellness stipend</li><li class="leading-relaxed">Home office stipend, and more!</li></ul><p class="my-4 text-gray-700 leading-relaxed">*Equity or comparable benefits may be offered depending on the legal limitations</p><h3 class="text-xl md:text-2xl font-bold mt-8 mb-3 text-gray-800">What to expect in the hiring process (all video interviews unless accommodations are needed):</h3><p class="my-4 text-gray-700 leading-relaxed">1.  Interview with Talent Acquisition Partner</p><p class="my-4 text-gray-700 leading-relaxed">2.  Interview with Hiring Manager</p><p class="my-4 text-gray-700 leading-relaxed">3.  Team Interviews</p><p class="my-4 text-gray-700 leading-relaxed">4.  Final Round Values Interview</p><p class="my-4 text-gray-700 leading-relaxed">dbt Labs is an equal opportunity employer, committed to building an inclusive team that welcomes diverse perspectives, backgrounds, and experiences. Even if your experience doesn’t perfectly align with the job description, we encourage you to apply—we value potential just as much as a perfect resume.</p><p class="my-4 text-gray-700 leading-relaxed">Want to learn more about our focus on Diversity, Equity and Inclusion at dbt Labs? Check out our DEI <a href="https://www.getdbt.com/about-us/dei" target="_blank" rel="noopener noreferrer" class="text-blue-600 hover:text-blue-800 hover:underline transition-colors duration-200">page</a>.</p><p class="my-4 text-gray-700 leading-relaxed"><em>dbt Labs reserves the right to amend or withdraw the posting at any time. For employees outside the United States, dbt Labs offers a competitive benefits package. Equity or comparable benefits may be offered depending on the legal or country limitations.</em></p><p class="my-4 text-gray-700 leading-relaxed"><a href="https://docs.google.com/document/d/1Dgq<em>_fXPQdZNFl70lKn-ige95Z0TGchbIlXwQZ</em>TIRM/edit?usp=sharing" target="_blank" rel="noopener noreferrer" class="text-blue-600 hover:text-blue-800 hover:underline transition-colors duration-200">Privacy Notice</a></p><p class="my-4 text-gray-700 leading-relaxed"><a href="https://docs.google.com/document/d/1y9NaXKV-5-E7<em>-y4L8TX6MoN9oWU6RurPCqGcE3</em>fuc/edit?usp=sharing" target="_blank" rel="noopener noreferrer" class="text-blue-600 hover:text-blue-800 hover:underline transition-colors duration-200">Supplement to Privacy Notice - Californians</a></p><p class="my-4 text-gray-700 leading-relaxed"><a href="https://docs.google.com/document/d/1AJldMKsc70GsxdbOcQmche-ciHQuC6E1aCW-60E3Enc/edit?usp=sharing" target="_blank" rel="noopener noreferrer" class="text-blue-600 hover:text-blue-800 hover:underline transition-colors duration-200">Supplement to Privacy Notice - EEA/UK</a></p>

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Iron Mountain is a global leader in storage and information management services trusted by more than 225,000 organizations in 60 countries. We safeguard billions of our customers’ assets, including critical business information, highly sensitive data, and invaluable cultural and historic artifacts. Iron Mountain helps lower cost and risk, comply with regulations, recover from disaster, and enable digital and sustainable solutions, whether in information management, digital transformation, secure storage and destruction, data center operations, cloud services, or art storage and logistics.

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