DRIFE

Social Media Manager

QA Engineer

Drife Technologies seeks a dynamic Social Media Manager to develop and execute social media strategies focused on rider acquisition and engagement.  Responsibilities include creating engaging content (images, videos, text) across platforms, monitoring user interactions, designing and executing campaigns, analyzing metrics, collaborating with other departments, staying updated on industry trends, managing advertising budgets, and reporting on competitor activities. The ideal candidate will possess proven experience in social media management, a deep understanding of various platforms, excellent communication and analytical skills, and a creative mindset. Experience in the ride-hailing industry is a plus.

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              About the job
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                  Social Media Manager at Drife Technologies<span><br></span><span><br></span><span><strong>Job Overview<span><br></span><span><br></span></strong></span>We are looking for a dynamic and creative Social Media Manager to join our team. The ideal candidate will be responsible for developing and executing social media strategies aimed at rider acquisition and engagement. You will be the voice of Drife Technologies on social media, crafting campaigns that attract new riders and bring them to our platform.<span><br></span><span><br></span><span><strong>Key Responsibilities<span><br></span><span><br></span></strong></span><span>      <ul><span><li>Develop and implement social media strategies to achieve rider acquisition targets.</li></span><span><li><span class="white-space-pre"> </span>Create, curate, and manage published content (images, video, written) across all social media platforms.</li></span><span><li>Monitor, listen, and respond to users in a “Social” way while cultivating leads and sales.</li></span><span><li><span class="white-space-pre"> </span>Design and execute social media campaigns, promotions, and advertisements to boost brand awareness and attract new riders.</li></span><span><li>Analyze key metrics and tweak strategies as needed to meet campaign goals.</li></span><span><li>Collaborate with marketing, operations, and other departments to align social media strategies with overall company goals.</li></span><span><li>Stay up-to-date with the latest social media trends, tools, and technologies.</li></span><span><li>manage social media advertising budgets and campaigns, ensuring optimal ROI.</li></span><span><li><span class="white-space-pre"> </span>Engage with followers, respond to queries, and manage online community interactions.</li></span><span><li>Monitor and report on competitor activities and industry trends.<span><br></span><span><br></span></li></span></ul>
</span><span><strong>Requirements<span><br></span><span><br></span></strong></span>Proven experience as a social Media Manager or similar role.<span><br></span><span><br></span><span>      <ul><span><li><span class="white-space-pre"> </span>Deep understanding of social media platforms (Facebook, Twitter, Instagram, LinkedIn, TikTok, etc.) and their respective participants.</li></span><span><li>Excellent written and verbal communication skills.</li></span><span><li>Strong analytical skills and experience using social media analytics tools.</li></span><span><li>Creative mindset with the ability to craft engaging content.</li></span><span><li>Experience in the ride-hailing or transportation industry is a plus.</li></span><span><li><span class="white-space-pre"> </span>Ability to work independently and as part of a team.</li></span><span><li><span class="white-space-pre"> </span>Bachelor’s degree in Marketing, Communications, or a related field.<span><br></span><span><br></span></li></span></ul>
</span><span><strong>Desired Skills<span><br></span><span><br></span></strong></span><span>      <ul><span><li>Understanding of SEO and web traffic metrics.</li></span><span><li>Strong project management and organizational skills.<span><br></span><span><br></span></li></span></ul>
</span><span><strong>What We Offer<span><br></span><span><br></span></strong></span><span>      <ul><span><li><span class="white-space-pre"> </span>Opportunity to work in a fast-paced, innovative environment.</li></span><span><li><span class="white-space-pre"> </span>Career growth and development opportunities.</li></span><span><li><span class="white-space-pre"> </span>A supportive team that values your contributions and ideas.<span><br></span><span><br></span></li></span></ul>
</span><span><strong>How To Apply<span><br></span><span><br></span></strong></span>Interested candidates are invited to send their resume, cover letter, and examples of previous social media campaigns to sai@drife.io and nasim@drife.io with the subject line Social Media Manager Application – Drife Technologies.
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