Idyllic Services

Assistant Marketing Manager

Assistant Marketing Manager for a diamond and luxury goods company. Ideal candidate has experience in the luxury goods industry, strong marketing coordination, content creation, and project management skills. Must have expertise in luxury brand marketing, content development, and communication skills.

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 Job Title: Assistant Manager - MarketingLocation: Andheri, Mumbai Job Overview:We are seeking a highly motivated and experienced Assistant Manager - Marketing to join our team. The ideal candidate will have prior experience in the diamond, jewelry, or luxury goods industry, with a deep understanding of the unique marketing strategies required to engage high-end clientele. You will be responsible for developing and executing marketing strategies, managing promotional activities, and enhancing brand presence across both online and offline platforms. Key Responsibilities: <ul><li>Collaborate with teams: Coordinate with brand managers, designers, and marketing executives to develop consistent and engaging marketing concepts tailored to the luxury goods sector.</li><li>Manage Marketing Activities: Oversee and manage advertising campaigns, communication activities, exhibitions, and promotional events, with a focus on targeting premium clients.</li><li>Content Creation: Write and direct marketing content, including brochures, press releases, and website copy, specifically for high-end products.</li><li>Market Research: Conduct in-depth market research and analysis of industry trends, competition, and brand awareness within the luxury and diamond industry.</li><li>Creative Direction: Direct content creation, photoshoots, catalog designs, and the development of marketing kits that reflect the exclusivity and luxury of the brand.</li><li>Client Support: Provide client-facing support for visual merchandising, catalog creation, and marketing communication, ensuring a high level of customer satisfaction.</li><li>Social Media Management: Enhance the brand’s presence on key social media platforms such as Instagram and LinkedIn, focusing on brand storytelling and client engagement.</li><li>Coordinate with Stakeholders: Build and maintain strong relationships with internal and external stakeholders, including luxury retailers and event partners.</li><li>Monitor Trends: Stay updated with trends in the diamond and luxury goods industry to ensure marketing strategies are innovative and effective.</li></ul>
 Qualifications: <ul><li>Bachelor’s degree in Marketing, Business Administration, or a related field. A postgraduate degree in marketing is a plus.</li><li>Experience in the diamond, jewelry, or luxury goods industry is highly preferred.</li><li>Proven experience in marketing coordination, content creation, and project management in a high-end market.</li></ul>
 Key Skills: <ul><li>Proficient in MS Office: Strong working knowledge of Microsoft Office tools (Word, Excel, PowerPoint).</li><li>Luxury Brand Marketing: Expertise in luxury brand marketing, including social media, print, and event-based promotions.</li><li>Content Development: Ability to craft clear, compelling marketing content that aligns with luxury brand messaging.</li><li>Organizational Skills: Strong multitasking, organizational, and time-management abilities to manage multiple projects simultaneously.</li><li>Communication Skills: Excellent written and verbal communication skills, with strong interpersonal and relationship-building abilities.</li><li>Research Skills: Ability to conduct market research and competitive analysis to support informed marketing decisions.</li></ul>

 
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