Crunchyroll

Senior Manager Go To Market Strategy, Asia

Director, Go To Market Strategy, APAC

Vice President, Financial Accounting System and Data Governance

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Senior Marketing Manager - Thailand and Taiwan

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Crunchyroll is seeking a dynamic Go To Market Lead to drive market entry and expansion strategy across Asia (Korea/Taiwan). This individual will design and support long-term strategies and impactful tactics to boost subscriber growth and revenue. The role involves coordinating go-to-market and partnership activities, working cross-functionally with product, content, marketing, business development, and global teams to expand Crunchyroll's streaming service in Asia.

Senior Software Engineer

<h1 class="text-3xl md:text-4xl font-extrabold mt-6 mb-4 text-gray-900 tracking-tight">About Crunchyroll</h1>Founded by fans, Crunchyroll delivers the art and culture of anime to a passionate community. We super-serve over 100 million anime and manga fans across 200+ countries and territories, and help them connect with the stories and characters they crave. Whether that experience is online or in-person, streaming video, theatrical, games, merchandise, events and more, it’s powered by the anime content we all love.Join our team, and help us shape the future of anime!<h1 class="text-3xl md:text-4xl font-extrabold mt-6 mb-4 text-gray-900 tracking-tight">About the role</h1>Crunchyroll is looking for a dynamic Go To Market Lead to spearhead market entry and expansion strategy across Asia (Korea/Taiwan). This individual will work with various teams, partners, and third parties to design and support long-term strategies, as well as impactful tactics, that drive subscriber growth and revenue generation in the the Asian markets, helping to plan and coordinate go-to-market and partnerships activities across several growth levers to deliver maximum return on investment, time, and resources.This role is ideal for someone with a consulting or strategy background, who combines structured thinking with creative execution, and has a deep understanding of market dynamics, digital ecosystems, and content-driven consumer platforms.You’ll be responsible for shaping Crunchyroll’s strategic roadmap and working cross-functionally with product, content, marketing, business development and global teams to bring anime to fans across Asia with a focus on growing the subscriber base for Crunchyroll's streaming service.<h3 class="text-xl md:text-2xl font-bold mt-8 mb-3 text-gray-800">Responsibilities</h3><ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed">#### Market Strategy & Go To Market Planning</li><li class="leading-relaxed">Develop and support the regional go-to-market strategy for the Asia region (Korea/Taiwan)</li><li class="leading-relaxed">Deeply understand the overall business and opportunity landscape of each territory and balance focus, resources, and investment across different countries to maximize the overall ROI of the region.</li><li class="leading-relaxed">Evaluate and/or define priority audiences, entry models (e.g., partnerships vs. direct), and commercial pathways.</li><li class="leading-relaxed">Use data-driven insights and regional leverages (e.g. local commercial holidays or local nuances) to optimize campaigns and identify areas for incremental growth.</li><li class="leading-relaxed">Test and plan top of funnel media investments in partnership with the Paid Media and Regional teams to deliver on growth goals.</li><li class="leading-relaxed">Map customer journeys and identify key areas of improvement and devise short-term and long-term strategic options to leverage.</li><li class="leading-relaxed">Provide local input to Product and Content, and Curation decisions to drive market growth.</li><li class="leading-relaxed">Manage local Partnerships from a GTM and Marketing perspective as needed.</li><li class="leading-relaxed">Support cross-functional go-to-market and key initiatives such as distribution partnerships, O&O marketing activations, and regional strategic deals with telcos, retailers, and payment partners.</li></ul><ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed">Cross-Functional Coordination & Reporting</li><li class="leading-relaxed">Leverage regionalization strategies from the Strategy & Planning team, and coordinate cross-functionally to drive growth or launch Crunchyroll’s initiatives at the territory level in harmony with content, product, marketing and partnership launches.</li><li class="leading-relaxed">Track key KPIs and report on regional growth, performance, and GTM impact.</li><li class="leading-relaxed">Lead and/or support agenda creation and organization of Regional Growth summits for the Asian region.</li><li class="leading-relaxed">Identify growth opportunities and make a business case for incremental investments to support them, collaborating with cross-functional teams for execution.</li></ul><h1 class="text-3xl md:text-4xl font-extrabold mt-6 mb-4 text-gray-900 tracking-tight">About You</h1><ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed">8+ years of professional experience, including top-tier management consulting or strategy roles; experience in OTT, a global or international organization in the entertainment industry, or consumer tech is a plus.</li><li class="leading-relaxed">Deep understanding of the Asian entertainment and media landscape(s), with knowledge of all or most Asian markets, including Korea, highly preferred.</li><li class="leading-relaxed">An ability to navigate priority shifts and ambiguities while working across multiple concurrent projects.</li><li class="leading-relaxed">Knowledge of how to translate business vision into strategies and tactics, building market strategies or regional expansions.</li><li class="leading-relaxed">Demonstrated success in executing go-to-market initiatives in high-growth environments.</li><li class="leading-relaxed">Excellent analytical, strategic, business case presentation and problem-solving skills, e.g. financial modeling, pitch decks, and business and strategy plan development.</li><li class="leading-relaxed">Prior success in working in a distributed team environment with peers and partners in multiple time zones with various cultures and backgrounds.</li><li class="leading-relaxed">Fluency in English and Korean/Mandarin.</li><li class="leading-relaxed">Passion for anime, entertainment, or youth culture</li></ul><h1 class="text-3xl md:text-4xl font-extrabold mt-6 mb-4 text-gray-900 tracking-tight">About the Team</h1>Both domestic and ever-expanding international efforts fuel Crunchyroll's global expansion. The GTM & Planning team works with U.S.-based leadership and regional teams to develop go-to-market and partnership marketing plans and programs to expand Crunchyroll’s growth through its O&O presence and high-profile third-party distribution partners, delighting and super-serving anime fans, boosting its footprint and brand awareness while making Crunchyroll synonymous with anime worldwide. The GTM & Planning team is part of the Growth & Planning team, a performance marketing organization.#LifeAtCrunchyroll #LI-Remote<h3 class="text-xl md:text-2xl font-bold mt-8 mb-3 text-gray-800">About our Values</h3>We want to be everything for someone rather than something for everyone and we do this by living and modeling our values in all that we do. We value<ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed">Courage. We believe that when we overcome fear, we enable our best selves.</li><li class="leading-relaxed">Curiosity. We are curious, which is the gateway to empathy, inclusion, and understanding.</li><li class="leading-relaxed">Kaizen. We have a growth mindset committed to constant forward progress.</li><li class="leading-relaxed">Service. We serve our community with humility, enabling joy and belonging for others.</li></ul><h3 class="text-xl md:text-2xl font-bold mt-8 mb-3 text-gray-800">Our commitment to diversity and inclusion</h3>Our mission of helping people belong reflects our commitment to diversity & inclusion. It's just the way we do business.We are an equal opportunity employer and value diversity at Crunchyroll. Pursuant to applicable law, we do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.Crunchyroll, LLC is an independently operated joint venture between US-based Sony Pictures Entertainment, and Japan's Aniplex, a subsidiary of Sony Music Entertainment (Japan) Inc., both subsidiaries of Tokyo-based Sony Group Corporation.Questions about Crunchyroll’s hiring process? Please check out our Hiring FAQs: https://help.crunchyroll.com/hc/en-us/articles/360040471712-Crunchyroll-Hiring-FAQsPlease refer to our Candidate Privacy Policy for more information about how we process your personal information, and your data protection rights: https://tbcdn.talentbrew.com/company/22978/v10/docs/spe-jobs-privacy-policy-update-for-crpa-dec-21-22.pdf_Please beware of recent scams to online job seekers. Those applying to our job openings will only be contacted directly from @crunchyroll.com email account.

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Seeking Alpha is the world’s largest investing community. Powered by the wisdom and diversity of crowdsourcing - millions of passionate investors connect daily to discover and share new investing ideas, discuss the latest news, debate the merits of stocks, utilize the tools we create, and make informed investment decisions. 20 million people use Seeking Alpha every month. Available on mobile, tablet, or desktop,Seeking Alpha provides a work environment that promotes employee growth and development. We are searching for individuals who want to grow with the company and will strive to improve performance. If you are driven, personable, and energetic, there will be additional opportunities for you here at SA!

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<h3 class="text-xl md:text-2xl font-bold mt-8 mb-3 text-gray-800">Description</h3>Seeking Alpha is the world's leading community of engaged investors. We’re the go-to destination for investors looking for actionable stock market opinions, real-time market analysis, and unique financial insights. At the same time, we’re also dedicated to creating a workplace where our team thrives. We’re passionate about fostering a flexible, balanced environment with remote work options and an array of perks that make a real difference.Here, your growth matters. We prioritize your development through ongoing learning and career advancement opportunities, helping you reach new milestones. Join Seeking Alpha to be part of a company that values your unique journey, supports your success, and champions both your personal well-being and professional goals.What We're Looking ForWe are looking for a Paid Acquisition Manager to join our Performance Marketing team. In this role, you will be responsible for managing search campaigns across Google and Bing. You will work closely with data and CRO to maximise the ROI of the campaigns.<h3 class="text-xl md:text-2xl font-bold mt-8 mb-3 text-gray-800">What You'll Do</h3><ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed">Strategy: Develop and execute comprehensive paid media strategies aligned with overall marketing KPI targets, considering audience, competitive landscape, and industry trends.</li><li class="leading-relaxed">Execution: Oversee end-to-end management of campaigns, including keyword research, ad creation, bid management, and A/B testing to optimize performance.</li><li class="leading-relaxed">Budget: Manage and optimize budgets effectively, ensuring efficient allocation of resources to achieve results in line with ROI expectations</li><li class="leading-relaxed">Reporting: Utilize analytics tools to monitor campaign performance KPI’s, generate insightful reports, and make data-driven recommendations for continuous improvement.</li><li class="leading-relaxed">Knowledge Base: Stay abreast of updates and changes in platforms (Google Ads, Bing Ads, Paid Social, etc.) and implement best practices to stay ahead in the competitive landscape.</li><li class="leading-relaxed">Collaboration: Work with cross-functional teams, including SEO, content, CRO and design, to ensure integrated and cohesive digital marketing strategies.</li><li class="leading-relaxed">Testing: Implement and manage a practice of testing and experimentation to identify opportunities for CAC efficiency and driving paid acquisition ARR targets.</li></ul><h3 class="text-xl md:text-2xl font-bold mt-8 mb-3 text-gray-800">Requirements</h3><ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed">Proven experience running Google searched campaigns - MUST</li><li class="leading-relaxed">Strong analytical skills and experience with data analysis tools</li><li class="leading-relaxed">Experience in the investing industry is a strong advantage</li><li class="leading-relaxed">Detail-oriented, "can do" attitude, and passionate about growth in a fast paced environment</li><li class="leading-relaxed">A highly collaborative, team­-oriented individual that is comfortable with new situations and highly iterative projects</li><li class="leading-relaxed">Fluent/native English speaker - excellent written and verbal communication skills are essential.</li></ul>

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Senior Manager Go To Market Strategy, Asia

Director, Go To Market Strategy, APAC

Vice President, Financial Accounting System and Data Governance

Principal Technical Program Manager, Enterprise Technology

Corporate Strategy Senior Analyst

Senior Marketing Manager - Thailand and Taiwan

Principal Technical Program Manager, Enterprise Technology

Contract Recruiting Coordinator

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