Poki

Social media Content Creator

Business Development Manager

Head of People

Frontend Developer

General Counsel

Junior Accountant

Poki, an Amsterdam-based tech scale-up, is seeking a Social Media Content Creator to join its 60-person team. The role focuses on engaging Poki's 90 million monthly players by creating and managing short-form video content for platforms like TikTok, Instagram Reels, and YouTube Shorts. The ideal candidate will be trend-savvy, bringing Poki’s brand to life through authentic, playful content, and actively engaging with the global community.

We are Poki! An Amsterdam-based tech scale-up. With our dedicated team of 60, we are on a mission to create the ultimate online playground. With our strong global brand we reach more than 90 million monthly players on all devices.The popularity of gaming content across social platforms is exploding, and so is our community. To strengthen our voice and engage millions of players worldwide, we are looking for a Social Media Content Creator.Are you ready to reach millions of global players through social media?We’re looking for a creative and trend-savvy Social Media Content Creator who lives and breathes <a href="https://www.tiktok.com/@pokigames" target="blank" rel="noopener noreferrer" class="text-blue-600 hover:text-blue-800 hover:underline transition-colors duration-200">TikTok</a>, <a href="https://www.instagram.com/poki_games/" target="blank" rel="noopener noreferrer" class="text-blue-600 hover:text-blue-800 hover:underline transition-colors duration-200">Instagram Reels</a>, and <a href="https://www.youtube.com/@Poki" target="_blank" rel="noopener noreferrer" class="text-blue-600 hover:text-blue-800 hover:underline transition-colors duration-200">YouTube Shorts</a>. Your challenge is to bring Poki’s brand to life through engaging, playful, and authentic short-form content that resonates with our audience.<h3 class="text-xl md:text-2xl font-bold mt-8 mb-3 text-gray-800">Your challenge as a Social Media Content Creator:</h3><ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed">Understand what’s trending for our audience on social media</li><li class="leading-relaxed">Create, edit, and publish short-form videos aligned with Poki’s brand. Adapt trends while remaining authentic.</li><li class="leading-relaxed">Manage short-form content on our social channels. Report monthly on KPI’s</li><li class="leading-relaxed">Engage with and represent our community: reply to comments/DMs, highlight community moments, and share feedback internally.</li></ul><h3 class="text-xl md:text-2xl font-bold mt-8 mb-3 text-gray-800">Challenges in the first year:</h3><ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed">Truly understand the Poki audience and brand</li><li class="leading-relaxed">Build out Instagram, YouTube Shorts and TikTok.</li><li class="leading-relaxed">Create authentic content fast</li></ul><h3 class="text-xl md:text-2xl font-bold mt-8 mb-3 text-gray-800">You:</h3><ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed">Have 2-4 years of experience creating short-form video content (this can be for your own or company channels).</li><li class="leading-relaxed">Have a proven track record on TikTok, Instagram or YouTube.</li><li class="leading-relaxed">Are a social native: you intuitively understand memes, pop culture, and the latest platform trends.</li><li class="leading-relaxed">Have strong video editing and design skills, and can independently deliver polished content.</li><li class="leading-relaxed">Are agile, funny, authentic, and not afraid to experiment.</li><li class="leading-relaxed">Love working autonomously but thrive when collaborating with others.</li></ul><h3 class="text-xl md:text-2xl font-bold mt-8 mb-3 text-gray-800">Why work at Poki?</h3><ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed">Creative freedom to experiment and play with trends, memes, and narratives. Direct impact on the experience of our team, both hybrid and at the office, and on our community <a href="http://3.2m/" target="_blank" rel="noopener noreferrer" class="text-blue-600 hover:text-blue-800 hover:underline transition-colors duration-200">3.2M</a> followers on TikTok, 84k on Instagram and 447k on Youtube.</li><li class="leading-relaxed">Work for a big brand with a big following, having 100 million monthly active users</li><li class="leading-relaxed">A lot of personal responsibility and freedom, plus the chance to work together with a diverse, international, talented and self-motivated team.</li><li class="leading-relaxed">Play is how we learn; we make sure everyone is being challenged and and offer an annual training budget.</li><li class="leading-relaxed">When you grow, we grow: build your career at a fast growing tech scale up. Many members of our team have been with us since their internships and are now in senior roles.</li><li class="leading-relaxed">We care about our team, and your wellbeing matters. We have a dedicated colleague who focuses on a variety of wellbeing initiatives from regular check-ins with everyone to bi-weekly massages at the office.</li><li class="leading-relaxed">An opportunity to connect with colleagues through work retreats, drinks every Thursday and team activities.</li><li class="leading-relaxed">A full-time contract (36-40 hours/week) and a competitive salary. We value our teams’ skills and experiences.</li></ul>

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You will<ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed">Lead, mentor, and inspire the User Acquisition team (UA Managers, ASO Specialists)</li><li class="leading-relaxed">Define and execute data-driven user acquisition and digital marketing strategies across multiple channels (Meta, Google Ads, TikTok, Unity, ironSource, AppLovin, etc.)</li><li class="leading-relaxed">Manage and optimize user acquisition budgets efficiently to meet company KPIs</li><li class="leading-relaxed">Oversee campaign performance, creative testing, and reporting to ensure continuous improvement and growth</li><li class="leading-relaxed">Partner with the Creative and Product teams to identify new growth opportunities and improve ad performance</li><li class="leading-relaxed">Stay up-to-date with the latest UA tools, trends, and best practices in the mobile gaming industry</li><li class="leading-relaxed">Collaborate with the leadership team on growth forecasting, reporting, and strategic planning</li></ul>You should<ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed">Have 3+ years of experience in user acquisition, performance marketing, or growth (preferably in mobile gaming)</li><li class="leading-relaxed">Be comfortable with analyzing data and providing clear insight</li><li class="leading-relaxed">Have experience managing or mentoring a small team or leading cross-functional UA projects</li><li class="leading-relaxed">Be data-driven, analytical, and comfortable with KPIs, campaign metrics, and data visualization tools</li><li class="leading-relaxed">Have a strong understanding of creative testing, audience targeting, and performance optimization</li><li class="leading-relaxed">Be proactive, curious, and always seeking new ways to improve campaign efficiency and scalability</li><li class="leading-relaxed">Have excellent communication and leadership skills and be fluent in English (spoken and written)</li><li class="leading-relaxed">Advantage: Experience in paid social media and/or user acquisition (Facebook Ads, Google Ads, etc. - please specify in your CV or cover letter)</li><li class="leading-relaxed">Advantage: Experience working with children’s or family-oriented games or apps</li><li class="leading-relaxed">Advantage: Knowledge of ASO, monetization, and product performance metrics</li></ul>We offer<ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed">Dive into the exciting worlds of game development, mobile marketing, and project management. There’s always something new to learn, and we’re here to support your growth!</li><li class="leading-relaxed">Enjoy the best of both worlds with our hybrid model—spend 3 days collaborating with the team at the office, and 2 days working from the comfort of your home, a cozy café, beach or wherever you feel most creative!</li><li class="leading-relaxed">We’re all about growth! We provide you with the tools and opportunities to develop your career and explore new roles within the company</li><li class="leading-relaxed">We know rest is important, so we offer additional vacation days to recharge and stay inspired</li><li class="leading-relaxed">Your health matters to us! Enjoy comprehensive health care insurance to keep you feeling your best</li><li class="leading-relaxed">Join a super friendly and collaborative team that knows how to have fun, both in and out of work. Expect epic parties, game nights, and memorable team events!</li><li class="leading-relaxed">Your monthly salary will be between 2800 - 4500 EUR (gross), depending on your level of experience</li></ul>Your privacy is our top priority, which is why you can trust us with the personal information you are sharing with us during the recruitment process – we will not be using it for any other purposes. <a href="https://tutotoons.com/privacynotice" target="blank" rel="noopener noreferrer" class="text-blue-600 hover:text-blue-800 hover:underline transition-colors duration-200">Our Privacy notice for job candidates</a>contains everything you need to know about why and how we use, store and collect your personal data, and your data protection rights. Please make sure you are familiar with it before submitting your application!

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