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UR is a borderless smart money app that simplifies crypto-fiat transactions for both crypto natives and the crypto curious. As a Senior Product Marketing Manager, you will sit at the intersection of product, growth, and revenue, shaping how UR's borderless banking and crypto-fiat payment products are brought to market. This role involves turning complex infrastructure into clear value and driving adoption for a global, on-chain banking network.

Executive Assistant

<h2 class="text-2xl md:text-3xl font-bold mt-10 mb-4 border-b pb-2 text-gray-800">About UR</h2>UR is a borderless smart money app that makes it easy to spend and off-ramp, all in one place.Built for both crypto natives and the crypto curious, UR simplifies the way people and businesses move between digital assets and fiat currencies. Self-custodial, fast, and intuitive, UR turns complex crypto workflows into a seamless everyday experience.As Senior Product Marketing Manager at UR, you will sit at the intersection of product, growth, and revenue, shaping how we take our borderless banking and crypto-fiat payment products to market.UR is building a global, on-chain banking network — cards, accounts, stablecoin rails, and real-world usage for the underbanked and global-first users. This role is about turning complex infrastructure into clear value, driving adoption.This role is expected to own strategy and execute, work shoulder-to-shoulder with Product, BD, and Ops, and materially improve how we launch, position, and scale UR.<h2 class="text-2xl md:text-3xl font-bold mt-10 mb-4 border-b pb-2 text-gray-800">Key Responsibilities</h2>1. Product Market Action Plan - GTM & Adoption<ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed">Own end-to-end GTM strategy for UR’s core products (accounts, cards, on/off-ramps, stablecoin flows, regional launches).</li><li class="leading-relaxed">Translate product roadmaps into clear campaign narratives, goals, and execution plans.</li><li class="leading-relaxed">Partner closely with Product, Growth, BD, and Ops to align on launch readiness, sequencing, and success metrics.</li><li class="leading-relaxed">Build and maintain a forward-looking launch calendar to ensure cross-functional clarity.</li><li class="leading-relaxed">Track launch performance (adoption, activation, usage, funnel conversion) and feed insights back into product and growth.</li><li class="leading-relaxed">Create scalable GTM playbooks that support product lifecycle marketing as UR expands across regions and use cases.</li></ul>2. Commercial & BD Enablement<ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed">Develop high-impact enablement assets for BD, partnerships, and growth:</li><li class="leading-relaxed">Pitch decks, one-pagers, demo scripts, battle cards, objection handling, use-case briefs.</li><li class="leading-relaxed">Ensure consistent positioning and messaging across all commercial touchpoints.</li><li class="leading-relaxed">Run regular enablement sessions to improve pitch quality, product fluency, and confidence.</li><li class="leading-relaxed">Gather feedback from BD and partners to continuously refine messaging and materials.</li></ul>3. Positioning & Messaging<ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed">Own UR’s product positioning, value propositions, and messaging pillars, grounded in real user needs.</li><li class="leading-relaxed">Segment messaging clearly across:</li><li class="leading-relaxed">Regions (SEA, LATAM, Africa, etc.)</li><li class="leading-relaxed">User types (freelancers, creators, merchants, crypto-native users)</li><li class="leading-relaxed">Use cases (payments, savings, remittance, daily spend)</li><li class="leading-relaxed">Partner with Brand & Content to ensure UR’s narrative is consistent, credible, and differentiated.</li><li class="leading-relaxed">Support external-facing content including website messaging, launch pages, demos, webinars, and campaigns.</li></ul>4. Customer Advocacy & Insights<ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed">Conduct regular customer interviews, win/loss reviews, and usage analysis.</li><li class="leading-relaxed">Turn insights into sharper positioning, clearer GTM strategies, and better product feedback loops.</li><li class="leading-relaxed">Identify proof points and ROI metrics to develop:</li><li class="leading-relaxed">Testimonials</li><li class="leading-relaxed">Case studies</li><li class="leading-relaxed">Partner success stories</li><li class="leading-relaxed">Work with Customer Ops and Growth to source reference customers and real usage data.</li><li class="leading-relaxed">Act as a customer advocate in product planning and prioritization discussions.</li></ul>5. Market & Competitive Intelligence<ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed">Stay ahead of trends across fintech, neobanking, payments, stablecoins, and Web3.</li><li class="leading-relaxed">Build and maintain competitive frameworks to inform positioning and BD strategy.</li><li class="leading-relaxed">Clearly articulate why UR wins — not in theory, but in practice.</li><li class="leading-relaxed">Serve as a subject-matter expert for product-market fit, advising leadership, product managers, and GTM teams.</li></ul><h2 class="text-2xl md:text-3xl font-bold mt-10 mb-4 border-b pb-2 text-gray-800">What We’re Looking For</h2><ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed">Strong experience in fintech, payments, crypto, or stablecoin-based products.</li><li class="leading-relaxed">Proven GTM ownership for complex, infrastructure-heavy products.</li><li class="leading-relaxed">Excellent written and verbal communication — clear, sharp, and grounded.</li><li class="leading-relaxed">Demonstrated ability to work cross-functionally with Product, Growth, BD, and Ops.</li><li class="leading-relaxed">Deep customer empathy, with hands-on experience translating insights into strategy.</li><li class="leading-relaxed">Strong market awareness across Web2 fintech and Web3 rails.</li><li class="leading-relaxed">Structured thinker with bias for execution — you ship, you iterate, you improve.</li></ul><h2 class="text-2xl md:text-3xl font-bold mt-10 mb-4 border-b pb-2 text-gray-800">What Success Looks Like</h2>You’ll know you’re winning when:<ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed">Adoption improves: launches lead to real usage, not just announcements.</li><li class="leading-relaxed">BD closes faster: clearer narratives, stronger confidence, fewer “what does UR actually do?” moments.</li><li class="leading-relaxed">Messaging sticks: internal teams consistently use the same language — and customers get it.</li><li class="leading-relaxed">Customer proof compounds: a growing library of testimonials and case studies tied to real outcomes.</li><li class="leading-relaxed">Launches feel boring (in a good way): predictable, aligned, and execution-tight.</li></ul>

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Our client is seeking researchers for their real-time information flows team, believing there's an unexploited opportunity in crypto markets reacting to real-time news. The role involves identifying news-driven trading opportunities, maintaining updated core themes, managing a calendar of material events, and identifying key breaking news sources. The researcher will also work with developers to streamline source ingestion, monitor content flows, and build automated alerts for trading opportunities.

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<h3 class="text-xl md:text-2xl font-bold mt-8 mb-3 text-gray-800">What You Will Do</h3><ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed">Work with traders and researchers to identify potential news-driven trading opportunities.</li><li class="leading-relaxed">Maintain core themes updated by communicating material information.</li><li class="leading-relaxed">Maintain a detailed calendar of material events.</li><li class="leading-relaxed">Identify key sources of breaking news for all tracked themes.</li><li class="leading-relaxed">Work with developers to streamline the ingestion of key sources.</li><li class="leading-relaxed">Monitor content flows in real-time and alert traders, researchers to potential trading opportunities.</li><li class="leading-relaxed">Build high precision, recall automated alerts for themes of interest. Prioritize, enable, disable, and update alerts as market conditions change.</li><li class="leading-relaxed">Constantly review alerts to ensure they are relevant, robust, and resilient</li><li class="leading-relaxed">Direct product development of our real-time event monitoring and alerting system</li><li class="leading-relaxed">QA/UAT and test all releases of alerts and product to ensure they meet the firm’s high standards of quality.</li></ul><h3 class="text-xl md:text-2xl font-bold mt-8 mb-3 text-gray-800">What You Will Need</h3><ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed">Experience & Knowledge:</li><li class="leading-relaxed">Prior experience working in trading firms, hedge funds, market intelligence, or financial news organizations: experience in identifying and generating alpha from news.</li><li class="leading-relaxed">Deep understanding of real-time information flows and their impact in the price formation process.</li><li class="leading-relaxed">Familiarity with news dissemination, tracking high-impact sources, individuals, and topics in real-time.</li><li class="leading-relaxed">Familiarity with precision/recall scoring methods for optimizing alert systems.</li><li class="leading-relaxed">Technical & Analytical Skills:</li><li class="leading-relaxed">Experience using social media aggregation platforms such as X Pro (TweetDeck).</li><li class="leading-relaxed">Experience working with unstructured data, text analytics.</li><li class="leading-relaxed">Experience with market data, financial data charting, analytics.</li><li class="leading-relaxed">Proficiency in scripting, query languages, e.g., Python, Rust, SQL.</li><li class="leading-relaxed">Operational & Communication Skills:</li><li class="leading-relaxed">High attention to detail with the ability to keep track of various market themes simultaneously.</li><li class="leading-relaxed">Ability to make quick, informed decisions in high-pressure situations, including analyzing and reacting to critical market-moving events accurately.</li><li class="leading-relaxed">Excellent communication skills to articulate key insights and findings to traders and researchers.</li></ul>

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