Advertiser Campaign Executive
Job Summary
Job Description
As a Campaign Manager, you will be responsible for managing and optimizing display, video, and audio campaigns across the iion platform. You will develop unique campaign strategies, optimize campaigns to meet client KPIs, and analyze campaign performance regularly. You will also need to communicate with the Advertiser Success Lead and clients, identify product development opportunities, and troubleshoot campaigns. You should have at least 4 years of experience in Programmatic media buying. This role requires a strong analytical mindset and excellent communication skills.
Must have:
- 4+ years of Programmatic media buying experience.
- 3+ years optimizing programmatic and Direct IO campaigns.
- Strong analytical mindset and data-driven approach.
- Excellent written and verbal communication skills in English.
2 skills required
Job Details
About Us
iion is the leading global game advertising platform, reaching brands’ ideal customers across all gaming environments. We are ambitious trailblazers, aiming to be an indispensable element in brands' media strategy. We are a growing team of 50+ people, working primarily remote, headquartered in Australia and consisting of teams working across APAC and Europe.
About the Role
We are looking for an experienced Campaign Manager to join our growing Advertiser Success team. Reporting to the Advertiser Campaign Lead, you’ll use your RTB/Programmatic media buying experience to optimize campaigns and come up with unique solutions that maximize our clients campaign ROI. Additionally, you’ll work closely with Ops and Supply team members to recommend campaign strategies, to ensure our clients are satisfied with their campaign performance and identify advertiser / agency portfolio growth opportunities.
Role Responsibilities:
- Manage and optimize display, video and audio campaigns across our proprietary immersiion platform for in-game, around the game and away from the game environments
- Help the team develop unique campaign strategies within the immersiion platform
- Optimize campaigns to achieve client's campaign KPIs and objectives
- Recommend optimizations by analyzing campaign performance on a regular basis
- As the programmatic campaign manager, ensure regular communication with your Advertiser Success Lead and clients
- Identify product development opportunities to drive efficiencies and improvements across the platform for all users (self serve and managed service)
- As the platform expert and the team’s campaign specialist, help troubleshoot campaigns
Role Requirements:
- 4+ years of Programmatic media buying experience is required (DSPs, Ad networks)
- 3+ years of optimizing both programmatic and Direct IO campaigns
- Strong analytical mindset and data-driven approach to problem-solving
- Excellent written and verbal communication skills in English with strong spelling and grammar
- Google Analytics and Google Display certifications is a plus
- DoubleClick Campaign Manager, Google Analytics, or platform tracking skills recommended
- Demonstrated passion for learning new things
- Familiarity with the latest digital advertising trends
- Bonus if you’ve run Google Ad Words or Facebook Ads campaigns
- Ambitious with values of collaboration, agility, and willingness to challenge the status quo
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