Analyst, Research Enablement

Disney Advertising Sales’ Research Enablement team is seeking an Analyst to join their group, where you will play a role in demonstrating to advertisers Disney brands and platforms are the premiere places to reach and engage consumers while growing their brands. This position is ideal for someone eager to develop their analytical and data skills while gaining valuable exposure to the media and advertising industry. If you have a keen eye for detail, thrive in a collaborative environment, embrace new challenges, and are excited about using data to tell compelling stories, Disney Ad Sales Research may be the place to grow your career.

In this role, you will work closely with your manager and senior team members to gather, analyze, and report on advertiser spend trends and marketplace data. As part of the team, you'll stay up-to-date on industry developments, collaborate with various departments, and contribute to impactful research that informs strategic decisions. Additionally, you will help maintain content performance estimates across Disney’s portfolio and help communicate key insights to various stakeholders across the business.

Responsibilities and Duties of the Role:

• Construct Media Spend Analysis: Use research tools and resources to help analyze media-wide advertiser spending trends. Provide detailed data and insights to internal teams.
• Support Ad Sales Performance Estimates: Help maintain ad sales performance estimates within Disney’s ad platform by regularly updating and ensuring the accuracy of the data.
• Data Organization & Report Preparation: Run and organize data for advertiser spend reports and market intelligence materials. Summarize insights and ensure clarity in documents shared with stakeholders.
• Collaborate on Research Projects: Work with DAS research counterparts to support the creation of research materials that highlight Disney’s unique strengths and value to advertisers.

Required Education, Experience/Skills/Training:

• 2+ years of work experience in related field
• Demonstrates a strong analytical ability, attention to detail, critical thinking, and a proactive problem-solving approach
• Excellent written and verbal communication skills and the ability to work well with a team
• Familiarity with Nielsen Media Research metrics and related media research tools (NPower, Ad Intel, Pathmatics) is a plus
• Must be proficient in Excel, PowerPoint and Word
• Experience with Tableau, Power BI, or other data visualization tools is a plus
• Ability to thrive and multi-task in a fast-paced environment
• A strong interest in the media and entertainment industry
• Degree in Communications, Media Studies, Statistics, Marketing or other relevant discipline preferred

#DisneyAdvertising