Associate Creative Director

6 Days ago • 12 Years + • Campaign Management • $169,000 PA - $240,000 PA

Job Summary

Job Description

As an Associate Creative Director at PlayStation, you'll spearhead the creative vision for Destiny 2 marketing campaigns. Leading a team, you'll develop innovative projects, ensuring brand integrity and alignment with business goals. Responsibilities include campaign planning, concepting, and presentation, collaborating with internal and external teams. You'll provide direction, feedback, and participate in early project stages to set the quality bar. Close collaboration with the Destiny Creative Director and various leadership teams is crucial. The role involves managing relationships, projects, and budgets, fostering cross-team collaboration and driving a culture of innovation.
Must have:
  • 12+ years experience in games/entertainment marketing
  • Exceptional portfolio demonstrating 360 campaign development
  • Ability to drive cohesive creative vision across multiple disciplines
  • Excellent communication and presentation skills, Adobe CC expertise
Good to have:
  • Experience launching new titles/franchises
  • Gameplay trailer and capture experience
  • Figma experience
  • Familiarity with Bungie's releases
Perks:
  • Medical, dental, vision insurance
  • Matching 401k
  • Paid time off
  • Wellness program
  • Sony product discounts
  • Bonus package (potential)

Job Details

Why PlayStation?

PlayStation isn’t just the Best Place to Play — it’s also the Best Place to Work. Today, we’re recognized as a global leader in entertainment producing The PlayStation family of products and services including PlayStation®5, PlayStation®4, PlayStation®VR, PlayStation®Plus, acclaimed PlayStation software titles from PlayStation Studios, and more.

PlayStation also strives to create an inclusive environment that empowers employees and embraces diversity. We welcome and encourage everyone who has a passion and curiosity for innovation, technology, and play to explore our open positions and join our growing global team.

The PlayStation brand falls under Sony Interactive Entertainment, a wholly-owned subsidiary of Sony Corporation.

As an Associate Creative Director, you will be the tip of the spear to define the creative vision for the Destiny 2 franchise and marketing campaigns! You will lead the creative team to develop innovative projects that inspire players, maintain brand integrity, and align with business goals. You will be responsible for ensuring creative briefs, campaigns, projects and executions are properly kicked off, iterated through and delivered to exceptional quality. You will assist in campaign planning, concepting and presentation, ensuring alignment with Creative Studios and partner teams across tactical and strategic work.  By giving clear direction and feedback, you will enable the internal team and external partners to deliver their best work. Using your expertise within the industry, you will participate directly in projects at the early stages to set the quality bar and kickstart creative ideation. 

Responsibilities 

  • Work closely with the Destiny Creative Director to establish and effectively communicate a unique creative vision for our marketing and publishing franchises that sets them up for future growth 
  • Take ownership of key marketing and campaigns, working from start to finish on execution and final delivery 
  • Partner closely with Brand, Development and Creative Studios Leadership to establish best practices and drive teams to success 
  • Assist in concepting unique, compelling creative platforms & campaign tactics for our GTM, Live Game releases and 360 Campaigns 
  • Collaborate with internal teams (Brand, Design, Art, Video, Consumer Products) to ensure their outputs deliver on the creative vision 
  • Foster processes for cross-team collaboration that best suits the needs of the creative work & our franchises 
  • Work closely with Marketing partners to ensure all work is delivering on core strategy 
  • Manage relationships and creative projects with strong planning and negotiation skills to ensure deliverables stay on budget and on schedule 
  • Contribute to a culture of innovation within the Creative Studios team consistently pushing us forward to deliver industry-defining work 

Required Skills 

  • 12+ years of professional art and design experience in games, entertainment, publishing or marketing
  • Exceptional portfolio that demonstrates a proven track record of developing 360 campaigns from strategic creation to final delivery while building the foundation of a brand identity with a unique creative platform 
  • Proven ability to drive a cohesive creative vision while managing a scope that supports a healthy environment 
  • Experience collaborating across multiple craft disciplines like Brand, Production, Video, Design and Art 
  • Level-headed approach to change management, conflict resolution and patience through the fluctuating creative development process 
  • Excellent written communication and presentation skills, as well as advanced knowledge of Adobe CC products 
  • Innovative creative mind that proactively seeks out new, better ways forward 
  • Social intelligence, great interpersonal skills, and empathy for creative teams 

Nice-to-Have Skills 

  • Experience launching new title(s) or franchises 
  • Experience with gameplay trailers and capture
  • Experience with Figma 
  • Familiarity with Bungie's current and past releases 

 Please refer to our Candidate Privacy Notice for more information about how we process your personal information, and your data protection rights.

 

At SIE, we consider several factors when setting each role’s base pay range, including the competitive benchmarking data for the market and geographic location. 

Please note that the base pay range may vary in line with our hybrid working policy and individual base pay will be determined based on job-related factors which may include knowledge, skills, experience, and location. 

In addition, this role is eligible for SIE’s top-tier benefits package that includes medical, dental, vision, matching 401(k), paid time off, wellness program and coveted employee discounts for Sony products. This role also may be eligible for a bonus package. Click here to learn more.

This is a flexible role that can be remote, with varying pay ranges based on geographic location. For example, if you are based out of Seattle, the estimated base pay range for this role is listed below.

$169,000 - $240,000 USD

Equal Opportunity Statement:

Sony is an Equal Opportunity Employer. All persons will receive consideration for employment without regard to gender (including gender identity, gender expression and gender reassignment), race (including colour, nationality, ethnic or national origin), religion or belief, marital or civil partnership status, disability, age, sexual orientation, pregnancy, maternity or parental status, trade union membership or membership in any other legally protected category.

We strive to create an inclusive environment, empower employees and embrace diversity. We encourage everyone to respond. 

PlayStation is a Fair Chance employer and qualified applicants with arrest and conviction records will be considered for employment.

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About The Company

Want to take your career to the next level? Search open job vacancies at any of the Sony Interactive sites by visiting playstation.com/careers/


Sony Interactive Entertainment pushes the boundaries of entertainment and innovation, starting from the launch of the original PlayStation in Japan in 1994. Today, we continue to deliver innovative and thrilling experiences to a global audience through our PlayStation line of products and services that include generation-defining hardware, pioneering network services, and award-winning games. Headquartered in San Mateo, California, with global functions in California, London, and Tokyo, and game development studios around the world as part of PlayStation Studios, we believe that the power of play is borderless. Sony Interactive Entertainment is a wholly owned subsidiary of Sony Group Corporation.  


For more information about our company, please visit SonyInteractive.com. For more information about PlayStation products, please visit PlayStation.com.

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