Associate Manager, Consumer Marketing

Job Title: Associate Manager, Global Brand Marketing - Call of Duty 

Reporting To: Senior Marketing Manager, Global Consumer Marketing, Call of Duty 

Department: Marketing  

Location: Santa Monica, CA  

Job Description: 
We are seeking a dedicated Associate Manager, Consumer Marketing to join our team in Santa Monica, CA. This unique opportunity will allow you to work with one of the world's most recognized entertainment franchises, consistently delivering successful marketing initiatives that resonate globally. As a pivotal member of our Consumer Marketing team, you will devise and execute top-notch marketing strategies and consumer-facing campaigns, ensuring the achievement of our brand objectives. 

 
Work closely with our Product Marketing team to drive marketing Go-To-Market plans for AAA franchise titles, including Call of Duty: Warzone. Take charge of managing top-tier creative agencies, ensuring that all marketing materials developed and approved are in strict alignment with our brand vision.  The ideal candidate will have a proven track record of thinking ahead, working both independently and collaboratively, and contributing cross-functionally to drive business success. Impeccable project management skills and creative instinct sit at the core of this role. In this role, you will contribute at the strategic level to drive key marketing initiatives, use data and learnings to push creative boundaries, interface with our development partners and inspire our creative partners.    

A passion and knowledge of the video gaming industry and driving creative innovation is a must, as well as experience working on innovative marketing programs and experience using analytics to drive marketing decisions. 

Responsibilities: 

• Assist the Consumer Marketing team in managing global brand marketing plans, creative executions, and production processes for TV/Digital advertising, trailers, visual identity, media integrations, events, social, CRM activities, and commercial promotions. 

• Support the Senior Marketing Manager in the day-to-day management of external agencies and internal creative teams, ensuring all ideas and communications are on strategy. 

• Prepare materials and facilitate communications from creative briefs and subsequent creative reviews with key cross-functional teams, game studios, and executive collaborators. 

• Analyze marketing asset performance, track results, and consolidate findings to identify and apply best practices and learnings to future plans. 

• Work with studio team to create marketing assets, such as scheduling, sourcing in-game assets, prioritizing content, managing game builds, securing legal clearance, and updating creative partners. 

• Collaborate with commercial teams and first-party partners to develop and implement promotional campaigns across platforms (i.e., PSN, XBOX, Battle.net, Steam, etc,) as well as retail merchandising. 

• Drive project management by coordinating with cross-functional teams, studio personnel, and creative agencies to track deadlines, manage production schedules, and ensure timely delivery of assets globally. 

• Manage a multi-million-dollar production budget, processing estimates and invoices, and tracking costs to ensure budget adherence throughout the year. 

Requirements: 

• Bachelor’s Degree 

• 3+ years experience in brand marketing, creative agency account management and/or video game industry 

• Proven experience building integrated campaigns blending traditional, digital, social, and influencer marketing; performance marketing experience is a plus 

• Strong project management skills, analytical abilities, and capability to work across multiple teams 

• Eager to learn new markets quickly and adapt to changing dynamics and competitive landscapes 

• Passion for gaming, with an understanding of gaming communities and industry trends 

• Exceptional analytical and communication skills (verbal and written) 

• Strong interpersonal and relationship management skills 

• Driven, self-motivated, and proactive 

• Well-organized and diligent 

• Comfortable working in a fast-paced environment 

Our World

Activision Blizzard, Inc. is the world’s largest interactive entertainment company, with operations across North America, Europe, and Asia. We are home to some of the most beloved entertainment franchises including Call of Duty®, Destiny, Skylanders®, World of Warcraft®, Overwatch®, Diablo®, Candy Crush™, and Bubble Witch™. Our combined entertainment network delights hundreds of millions of monthly active users in 196 countries, making us the largest gaming network on the planet!

The video game industry and therefore our business is fast-paced and will continue to evolve. As such, the duties and responsibilities of this role may be changed as directed by the Company at any time to promote and support our business and relationships with industry partners.

We’re not just looking back at our decades-long legacy; we’re forging ahead to keep advancing gameplay with some of the most popular titles and sophisticated technology in the world. We have bold ambitions to create the most inclusive company as we know our success comes from the passionate, creative, and diverse teams within our organization.

We’re in the business of delivering fun and unforgettable entertainment for our player community to enjoy. And our future opportunities have never been greater — this could be your opportunity to level up.

Ready to Activate Your Future?

We love hearing from anyone who is enthusiastic about changing the games industry. Not sure you meet all qualifications? Let us decide! Research shows that women and members of other under-represented groups tend to not apply to jobs when they think they may not meet every qualification, when, in fact, they often do. At Activision Blizzard, we are committed to creating a diverse and inclusive environment and strongly encourage you to apply.

We are an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, gender expression, national origin, protected veteran status, or any other basis protected by applicable law, and will not be discriminated against on the basis of disability. Click to find out more.

Accommodation Request: We are committed to working with and providing reasonable assistance to individuals with physical and mental disabilities. If you are a disabled individual requiring an accommodation to apply for an open position, please email your request to accommodationrequests@activisionblizzard.com. General employment questions cannot be accepted or processed here. Thank you for your interest.