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Associate Product Marketing Manager - Bilingual (Japanese/English)

5 Days ago • 3-4 Years • Marketing • $84,800 PA - $125,800 PA

Job Summary

Job Description

The Associate Product Marketing Manager will assist in managing marketing operations for Pokémon apps (Pokémon TCG Pocket, Pokémon UNITE, Pokémon Masters, Pokémon Café ReMix). This role involves collaborating with internal and external stakeholders, managing localization, creating marketing materials (web, social, PR, paid media), maintaining marketing calendars, preparing performance reports, and coordinating with partners. Responsibilities include administrative tasks, asset organization, campaign support, translation, and interpretation. The position requires strong communication skills in both English and Japanese, experience in the video game or entertainment industry, and excellent project management abilities.
Must have:
  • Bilingual (Japanese/English)
  • Project management skills
  • Marketing experience
  • Excellent communication
  • Experience with external partners
Good to have:
  • Experience with multinational corporations
  • Video game/entertainment industry experience
  • Understanding of Japanese culture
Perks:
  • 100% employer-paid healthcare premiums
  • Generous paid family leave
  • Employer-paid life insurance
  • 401k Employer Matching (US Employees)
  • Pension Employer Contributions (UK/IRE/MX Employees)
  • Fitness reimbursement
  • Commuter benefit
  • LinkedIn learning
  • Hybrid work environment

Job Details

Get to know The Pokémon Company International

The Pokémon Company International, a subsidiary of The Pokémon Company in Japan, manages the property outside of Asia and is responsible for brand management, licensing, marketing, the Pokémon Trading Card Game, the animated TV series, home entertainment, and the official Pokémon website. Pokémon was launched in Japan in 1996 and today is one of the most popular children's entertainment properties in the world.

Learn more online at corporate.pokemon.com and pokemon.com.

Get to know the role

  • Job Title: Associate Product Marketing Manager (Bilingual Japanese/English Required)
  • Job Summary: Associate Product Marketing Managers work with Product Marketing Managers, and the wider Apps Product Marketing team to assist in managing operations for Pokémon apps, such as, Pokemon TCG Pocket, Pokémon UNITE, and Pokémon Masters, and Pokemon Café ReMix. Collaborate closely with a cross-functional team of internal stakeholders, vendor and agency partners, and counterparts at global partner organizations to facilitate streamlined communication, and ensure flawless execution of marketing activities.
  • FLSA Classification (US Only): Exempt
  • People Manager: No

What you’ll do

  • Assist administrative tasks including routing marketing copy for review, managing localization processes, and sharing marketing assets with internal/external partners.
  • Assist in the development and sharing of creative materials, including creative 
    assets spanning marketing channels such as web, social, PR, and paid media.
  • Assist in the maintenance of marketing calendars, ensuring milestones are up to date and communicated to key stakeholders.
  • Assist in general coordination with the Marketing team and business partners, both 
    internal and external.
  • Assist in the creation of campaign performance reports.
  • Organize review packages of various marketing assets for internal / external 
    feedback and approval.
  • Assist with promotional activities such as sample requests for PR and Influencers.
  • Assist in translation of meeting materials and live interpretation during meetings.

What you’ll bring

  • Bilingual and bi-cultural with strong written and verbal business communication proficiency in both English and Japanese. Solid understanding of Japanese culture and business customs.
  • Experience working with multinational corporations in the video games or entertainment industries, including Japan and the USA, is a plus. 
  • Excellent project management skills.
  • Excellent project management skills. 
  • Outstanding communication skills. The ability to work across teams and communicate effectively. 
  • Ability to adapt to changing deadlines, emerging needs, policy changes, and the variety of nuances that can happen in product development.
  • Organized and process-oriented with ability to manage multiple projects at once.
  • Experience of working with external partners is a plus.
  • While passion for the Pokémon brand is a plus, it is not required.  A willingness to learn more about the brand is a must.
  • Proficiency in Microsoft Office Suite required. Ability to quickly learn other tools (Google Workspace, Slack, various project management tools) may be necessary.
  • Three (2) to four (4) years of related professional experience.

Base Salary Range: For this role, new hires generally start between $84,800.00 - $100,035.00 per year. The full range is $84,800.00 - $125,800.00 per year. This range is applicable for the labor market where the role is intended to be hired. The final base salary is directly related to the candidate’s qualifications and professional experience uniquely.

#LI-PS #LI-Hybrid

How you’ll be successful

  • Passion for Pokémon: Develops an understanding of the Pokémon brand, the impact it has on our people, culture, business, fans, and communities, and applying that knowledge and passion to everything you do.
  • Challenging the Expected: Approaches challenges with curiosity and creativity, embracing the possibility of failure as an opportunity to learn something new, develop innovative ideas, solve complex problems and identify unique opportunities.  
  • Integrity and Respect: Demonstrates integrity and respect by leading with empathy, listening to others, seeking out different perspectives, and taking personal responsibility for decisions, actions, and results.
  • Dedicated to Quality: Takes ownership to maintain and promote high standards, looks for new ways to learn and improve, and embraces a growth mindset to seek and apply feedback from others in an effort to continuously improve. 
  • Building Relationships: Develops and strengthens relationships, adopting a “team first” mentality and working collaboratively to solve problems and meet shared goals.  
  • Delighting Customers: Listens and understands the interests and needs of our customers and stakeholders, making them feel heard and important, and embracing these learnings to continue delivering a unique Pokémon experience.

 

What to expect

  • An innovative culture driven by impact, delivering meaningful outcomes.
  • Company events that celebrate the spirit of Pokémon.
  • Competitive cash-based compensation programs.
  • 100% employer-paid healthcare premiums for you.
  • Generous paid family leave.
  • Employer-paid life insurance.
  • Employer-paid long and short-term income protection insurance.
  • US Employees: 401k Employer Matching.
  • UK/IRE/MX Employees: Pension Employer Contributions.
  • Fitness reimbursement.
  • Commuter benefit.
  • LinkedIn learning.
  • Comprehensive relocation package for certain roles.
  • Hybrid work environment.

 

The above statements are intended to describe the general nature and level of work being performed by people assigned to this role. They are not to be construed as an exhaustive list of all responsibilities, duties, and skills required. Employees may be required to perform duties outside of their normal responsibilities from time to time, as needed. For roles in the United Kingdom, candidates will need the right to work. In some cases, and for some roles, the Company may be able to arrange a visa. For roles in Ireland, this role requires candidates to have the right to live and work in the Republic of Ireland. However, we welcome applications from all nationalities and may consider supporting an employment permit application, in appropriate and suitable cases.

The Pokémon Company International is committed to the inclusion of all qualified applicants for consideration in our job application process. If you require reasonable accommodation to complete a job application, pre-employment testing, or a job interview, or to otherwise participate in the hiring process, please contact the Talent Acquisition team at accommodationrequest_ta@pokemon.com.

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