Business Development Director

Thank you for considering the Business Development Director role with Moonbug Entertainment, an award-winning global entertainment company inspiring kids everywhere to laugh, learn and grow. The company is behind some of the biggest kids’ entertainment brands in the world including CoComelon and Blippi. Moonbug believes every child should have access to our entertaining and enriching content, which is why our shows are available on more than 150 video platforms globally including Netflix, Disney+, BBC iPlayer and YouTube Kids. Moonbug is also a global leader in pre-school music and audio experiences, available on 100+ audio platforms globally. Moonbug brands extend far beyond the screen to include streaming music, toys, games, books, live events, and even theme park exhibits.  

Moonbug is part of Candle Media, an independent, creator-friendly home for cutting-edge, high-quality, category-defining brands and franchises. By bringing together elite talent operating at the intersection of content, community, and commerce, it helps to position leading entertainment businesses for accelerated, sustainable growth in the current market and beyond

The Role

📍Los Angeles, CA or New York, NY | 💰$180,000 - $200,000 | Full time

Moonbug Entertainment is seeking a YouTube and content strategy powerhouse to join our team as a Business Development Director. This isn’t a typical sales support role; we’re looking for a consultative expert who can guide our sales team with a deep understanding of YouTube channel growth, content creation, and audience growth across all platforms. You’ll play a critical role in developing and structuring unique content and brand partnerships, extending beyond traditional media IOs, and leveraging your experience with brand-funded content and distribution across premium platforms like Netflix and CTV. Furthermore, you’ll be a key player in optimizing our toy client partnerships, transforming them from one-off projects into long-term, strategic business relationships that cross all business lines. Your responsibilities will also include driving the growth of our production services business and exploring innovative formats in gaming and audio to expand our content and brand partnership offerings. If you have a proven track record of either launching and growing successful YouTube channels or have developed large integrated partnerships and are passionate about shaping the future of children’s entertainment, we encourage you to apply.

Responsibilities

• Develop and execute a strategic business development plan focused on securing high-value partnerships with endemic brands across multiple territories.
• Be a consultative expert to the wider sales organization and structure ground-breaking, innovative content deals and partnerships across existing endemic and non-endemic companies.
• Structure, negotiate, and close complex partnership agreements, including licensing, co-branded initiatives, and integrated marketing deals.
• Establish and maintain strong relationships with key endemic partners, including toy companies, gaming companies, and other consumer product brands.
• Collaborate with cross-functional teams, including legal, marketing, content, and production, to align deals with Moonbug’s overall business objectives.
• Identify new revenue opportunities by analyzing market trends, partner needs, and competitive positioning.
• Manage deal execution, ensuring contractual obligations and partnership terms are met to maximize success and long-term growth.
• Represent Moonbug Entertainment at industry events and conferences to foster relationships and explore new partnership opportunities.
• Provide regular reports on business development performance, including pipeline updates, revenue forecasts, and strategic recommendations.
• Other responsibilities as assigned

• 10+ years of experience in business development, strategic partnerships, or licensing within the media, entertainment, or consumer products industry.
• Proven track record of creating and closing high-value deals with major endemic brands and kids-focused brands. 
• Strong negotiation skills with the ability to structure and execute complex and innovative partnership agreements.
• Deep understanding of the digital content ecosystem and adjacent distribution channels, especially understanding audience behaviors and audience growth.
• Deep understanding of the intersection between media, entertainment, gaming, licensing, and consumer products.
• Exceptional relationship-building skills, both externally with partners and internally across teams.
• Strong analytical skills with the ability to assess market trends and identify strategic opportunities.
• Ability to manage multiple projects in a fast-paced environment and drive initiatives from concept to execution.
• Excellent communication and presentation skills, with the ability to articulate deal strategies and business cases effectively.
• Willingness to travel domestically and internationally as needed.

Qualifications

• Bachelor’s degree in Business, Marketing, or a related field; MBA or equivalent advanced degree preferred.
• Experience working with global entertainment brands and consumer product companies.
• Knowledge of deal structures, licensing models, and best practices in business development.
• Strong network of industry contacts within entertainment, consumer products, and licensing sectors.
• Proficiency in data analysis and forecasting to support strategic decision-making.

Benefits

• Health Care Plan (Medical, Dental & Vision)
• Retirement Plan (401k)
• Life Insurance (Basic, Voluntary & AD&D)
• Paid Time Off (Vacation, Sick & Public Holidays)
• Family Leave (Maternity, Paternity)
• Short Term & Long Term Disability
• Training & Development
• Free Food & Snacks
• Wellness Resources
• and more!

At Moonbug Entertainment, we are committed to creating an inclusive and diverse work environment. We believe that diversity enriches our workplace and enhances our ability to innovate and connect with audiences around the world. We provide equal employment opportunities to all employees and applicants without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

Moonbug Entertainment is dedicated to fostering a culture where everyone feels valued, respected, and empowered to bring their unique perspectives and talents to the table. We are committed to providing reasonable accommodations for qualified individuals with disabilities in our job application and interview processes.

Join us and be a part of a team that celebrates creativity, collaboration, and the power of diverse voices.