Business Product Analyst

2 Months ago • 1-3 Years • Data Analyst

Job Summary

Job Description

Plarium's Business Performance department seeks a Business Product Analyst to leverage massive datasets, understand product performance, and identify opportunities for improvement. Responsibilities include in-depth analysis of player behavior, collaboration with product teams, evaluating offer segmentation, monitoring KPIs, planning A/B tests, and building dashboards. The ideal candidate possesses 1.5-3 years' experience in a data-driven organization (gaming experience preferred), strong SQL and BI tool skills (Tableau/Looker), and a passion for the gaming industry.
Must have:
  • 1.5-3 years' analyst experience
  • Proficient in SQL & BI tools
  • Strong analytical & problem-solving skills
  • Experience with large datasets
  • Data-driven decision making
Good to have:
  • Gaming industry experience
  • Python/R experience
  • Experience with A/B testing
Perks:
  • Flexible hybrid work
  • Top-notch health insurance
  • Gym membership options
  • Professional development tools
  • Social and charitable initiatives
  • Newly renovated office with amenities

Job Details

Plarium is a leading mobile games company with a strong presence in the gaming industry. Our diverse portfolio includes over 20 games ranging from hardcore RPGs to casual adventures, featuring acclaimed titles such as Raid: Shadow Legends, Vikings: War of Clans, Lost Island: Blast Adventure, and the Stormfall franchise. About the Department The Business Performance department is responsible for enhancing the business success of Plarium by ensuring excellence in the performance of all business aspects including marketing, games & product design, retention, monetization, etc. The department builds, operates, and optimizes the processes across the entire company through the top of the art analytical capabilities & product understanding.

Responsibilities

  • Leverage multiple massive and complex data sets to understand our products in depth, identify areas of opportunity
  • Conduct in-depth analysis of player behavior , utilizing data-driven methodologies to dissect and understand player actions, preferences, and engagement patterns across diverse player segments.
  • Work closely with the product teams to analyze existing features and ensure a successful implementation of new features.
  • Continuously evaluate the effectiveness of offer segmentation techniques and identify opportunities for refinement and optimization
  • Consistently monitor the product KPIs to ensure its health and drive the product focus
  • Plan and analyze effective A/B tests in order to improve business KPIs.
  • Build automated dashboards and reports to facilitate company-wide awareness and understanding of key business metrics and players' experience.

What we expect

  • At least 1.5-3 years' experience as an analyst in data-driven organizations- a must
  • Experience from the Gaming industry- an advantage
  • BSc/BA in a highly quantitative field such as mathematics / Industrial Engineering / Economics / Statistics or equivalent academic knowledge.
  • Proficient in SQL with demonstrated experience in querying large, complex datasets
  • Experience with BI Visualization tools (Tableau/Looker) - must
  • Exceptional attention to detail, strong analytical skills, and critical, strategic, and problem-solving thinking
  • Solid grasp of statistical significance, models, and tools; Hands-on experience with Python/R is a plus
  • Self-motivated, adept at multitasking, capable of independent work, proactive, highly organized, with a "can-do" attitude
  • Passionate about the gaming industry
  • Team player, a people person, and an agile person that enjoys working with multiple teams.

What we offer

Your wellbeing: Flexible, hybrid work experience with talented professionals. Also, high work life balance derived from our people-oriented approach

Your health: top notch health insurance to employees and immediate family. Furthermore, gym membership or a variety or workout options

Your future: personal and professional tools to assist with your development and journey

Your contribution: A variety of social and charitable initiatives, that we take pride in

Your home away from home: A newly renovated office that includes breakfast every morning, a barista to give you your coffee during your workday, an in house gym and workout studio to balance all the delicious food and if you are a musician a fully equipped music room to play around in

And an opportunity to work with the best of the best locally and globally in the gaming field


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About The Company

Founded in 2009, Plarium Global Ltd. is dedicated to creating the best mobile and social experience for hardcore and casual gamers worldwide. With over 435 million registered users, we're proud to be consistently ranked among Facebook’s top game developers.

Plarium employs more than 1,300 individuals, and is headquartered in Israel with eight offices and development studios across Europe and the United States. Our games are available on iOS, Android, and PC. They are also available through Plarium Play, our optimized game launcher for PC and Mac players.
Plarium was acquired by Aristocrat in October 2017 and operates as a wholly owned subsidiary.

Our players constantly challenge us to improve our games in ways we never envisioned. They've built global communities, forged new friendships, and done more than just “play” our games – they've brought them to life.

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