Campaign Management Lead

5 Months ago • 3-5 Years • Campaign Management

Job Summary

Job Description

The Campaign Management Lead role at Appier is a key driver of growth for assigned business scopes. You'll work closely with key stakeholders to achieve company targets, supervise the execution, monitoring, and measurement of CrossX campaigns, and ensure optimal campaign implementation processes. You'll also be responsible for recruiting, developing, and supporting the Campaign Analyst team. This role requires 2+ years of people management experience, 3+ years of hands-on digital advertising experience, demonstrated leadership and growth experience, and strong stakeholder management skills. Proficiency in both Chinese and English is essential, along with the ability to navigate and deliver results in a highly matrix environment.
Must have:
  • 2+ years of experience in people management of >3 people
  • 3+ years of hands-on experience in digital advertising
  • Demonstrated growth and leadership experience with a proven record.
  • Stakeholder management experience – including managing multiple partners simultaneously
  • Proficient in both Chinese and English, able to write, speak and present fluently
  • Ability to navigate and deliver results in a highly matrix environment
  • Result-driven mindset, proven achievement of revenue and/or P&L responsibility
Good to have:
  • Experience in common data analysis tools, data visualization tools (e.g. Tableau)
  • 2+ years of work experience in Advertising, Marketing, Operations, and/or Analytics
  • Demonstrated problem-solving experience with experience providing business insights and recommendations from data sets.
  • Strong and clear motivation, being able to self-motivate
  • Programmatic experience

Job Details

About Appier 

Appier is a software-as-a-service (SaaS) company that uses artificial intelligence (AI) to power business decision-making. Founded in 2012 with a vision of democratizing AI, Appier’s mission is turning AI into ROI by making software intelligent. Appier now has 17 offices across APAC, Europe and U.S., and is listed on the Tokyo Stock Exchange (Ticker number: 4180). Visit www.appier.com for more information.

 

About the role

Campaign Analyst is at the core of Appier CrossX solution. For every business opportunity agreed, every new ad solution or market entered, every campaign completed, it is Campaign Analyst that enables business to flow.

 

In this Campaign Management Lead role, you’ll gain the skills needed to be a leader of one or multiple businesses scope. You’ll learn about our products, services and customers by working on impactful, innovative projects that support our strategies and priorities. Learn what it means to be a leader at Appier and how your skills will help shape the future of our business.

 

Responsibilities

  • Be the key driver of the growth of the assigned business scope, co-work with key stakeholders to achieve company targets
  • Supervise the execution, monitoring and measurement of CrossX campaigns
  • Ensure and optimize campaign implementation process and best practice that leads to the CrossX’s success
  • Recruit, develop and support talent for the success of the Campaign Analyst team

 

About you

[Must-have] 

  • 2+ years of experience in people management of >3 people
  • 3+ years of hands-on experience in digital advertising 
  • Demonstrated growth and leadership experience with a proven record.  
  • Stakeholder management experience – including managing multiple partners simultaneously
  • Proficient in both Chinese and English, able to write, speak and present fluently
  • Ability to navigate and deliver results in a highly matrix environment
  • Result-driven mindset, proven achievement of revenue and/or P&L responsibility

 

[Preferred]

  • Experience in common data analysis tools, data visualization tools (e.g. Tableau)
  • 2+ years of work experience in Advertising, Marketing, Operations, and/or Analytics
  • Demonstrated problem-solving experience with experience providing business insights and recommendations from data sets.
  • Strong and clear motivation, being able to self-motivate
  • Programmatic experience plus

Others

Training 

  • Will focus 
    • Domain knowledge 
    • Culture fit 
  • Will NOT focus on: 
    • Leadership capability

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