CMS Specialist and Designer

4 Months ago • All levels • Editorial

Job Summary

Job Description

The CMS Specialist and Designer will be a key member of the EMEA Subscriber Acquisition team, focusing on driving subscriber growth for Max & Discovery+. Responsibilities include designing, prototyping, and building subscription acquisition pages using front-end development tools and prototyping applications. The role involves improving conversion rates through testing and optimization, collaborating with developers and marketing teams, and developing SEO strategies. The ideal candidate will possess expert knowledge of CMS and Figma, intermediate JavaScript, CSS, and HTML skills, and a solid understanding of CRO and SEO practices. Proficiency in Adobe Cloud tools is essential.
Must have:
  • Expert knowledge of CMS and Figma
  • Intermediate CSS, HTML, JavaScript
  • SEO and analytics tools experience
  • Proficiency in Adobe Cloud tools
  • Strong communication skills
  • Build user-friendly web pages
  • Enhance conversion rates
  • Implement SEO practices

Job Details

Welcome to Warner Bros. Discovery… the stuff dreams are made of.

Who We Are…

When we say, “the stuff dreams are made of,” we’re not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth. Behind WBD’s vast portfolio of iconic content and beloved brands, are the storytellers bringing our characters to life, the creators bringing them to your living rooms and the dreamers creating what’s next…

From brilliant creatives, to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves. Here you are supported, here you are celebrated, here you can thrive.

Your New Role

As a key member of the EMEA Subscriber Acquisition team, reporting to the Head of Conversion Rate Optimisation, this role focuses on driving subscriber growth and revenue for Max & Discovery+ across the EMEA region.

The CMS Specialist and Designer will design, prototype, and build subscription acquisition pages using front-end development tools and prototyping applications to support marketing campaigns, landing pages, and in-app experiences.

The role emphasises improving conversion rates by testing and optimising pages, while collaborating closely with developers and marketing teams to ensure effective implementation of strategies. Additionally, it involves developing and executing SEO strategies to boost page visibility in search engine results.

The ideal candidate will bring a passion for entertainment and digital marketing, with expert knowledge in CMS and Figma, and intermediate JavaScript, CSS and HTML skills. They should also have a solid understanding of CRO and SEO practices and analytical tools for tracking improvements. Proficiency in Adobe Cloud tools, particularly Photoshop, is essential. Strong communication skills and the ability to clearly and diplomatically present ideas are also required.

Your Role Accountabilities

  • Develop and build user-friendly Max.com web pages using CMS tools.
  • Own the management of existing web pages ensuring relevancy of content
  • Create and test pages/modules to enhance conversion rates.
  • Implement SEO practices to improve content visibility in search engines.
  • Collaborate with internal teams to develop and optimise acquisition pages.
  • Stay informed on industry trends and recommend page optimisation strategies.

Skills and Experience

  • Expert-level knowledge of CMS and Figma.
  • Intermediate knowledge of CSS and HTML.
  • Experience with JavaScript and JSON.
  • Extensive experience with SEO and analytics tools.
  • Proficiency in Figma and Adobe Cloud tools (Photoshop, Illustrator, After Effects).
  • Clear, confident, and diplomatic communication skills.
Onsite Working - This role is advertised as Onsite, meaning all working hours and days (regardless of shift pattern) will be carried out at the place of work. Subject to any applicable laws, WBD / your Line Manager reserves the right to change this working agreement, where this is essential to business needs and upon reasonable notice to you.

How We Get Things Done…

This last bit is probably the most important! Here at WBD, our guiding principles are the core values by which we operate and are central to how we get things done. You can find them at   along with some insights from the team on what they mean and how they show up in their day to day. We hope they resonate with you and look forward to discussing them during your interview.

Championing Inclusion at WBD

Warner Bros. Discovery embraces the opportunity to build a workforce that reflects the diversity of our society and the world around us. Being an equal opportunity employer means that we take seriously our responsibility to consider qualified candidates on the basis of merit, regardless of sex, gender identity, ethnicity, age, sexual orientation, religion or belief, marital status, pregnancy, parenthood, disability or any other category protected by law.

If you’re a qualified candidate with a disability and you require adjustments or accommodations during the job application and/or recruitment process, please visit our for instructions to submit your request.

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About The Company

Warner Bros. Discovery, a premier global media and entertainment company, offers audiences the world’s most differentiated and complete portfolio of content, brands and franchises across television, film, streaming and gaming. The new company combines WarnerMedia’s premium entertainment, sports and news assets with Discovery’s leading non-fiction and international entertainment and sports businesses.

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