Content Operations & Monetization (Viral Content) - CapCut

1 Month ago • 3 Years + • Editorial

About the job

Job Description

CapCut is a popular video editing app developed by ByteDance that empowers users to create engaging and creative videos. This role focuses on driving virality and content consumption on the platform by enhancing content quality, analyzing user needs, and collaborating with business and local content teams to optimize content strategy. You will be responsible for developing content standards, exploring growth points, and generating diverse high-quality content that aligns with commercial opportunities.
Must have:
  • Deep understanding of short video trends
  • Experienced in content analysis and judgment
  • Familiar with digital content ecosystem and data analytics
  • Fluency in English (verbal & written)
Good to have:
  • Bachelor's degree (any major)
  • Strong project management skills
  • Problem-solving abilities
  • Experience working in an online collaboration environment
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Responsibilities
Founded in 2012, ByteDance's mission is to inspire creativity and enrich life. With a suite of more than a dozen products, including TikTok as well as platforms specific to the China market, including Toutiao, Douyin, and Xigua, ByteDance has made it easier and more fun for people to connect with, consume, and create content. About CapCut CapCut is an all-in-one video editing app that empowers creators to express themselves and transform videos into creative masterpieces. In addition to its basic features, such as video editing, text, stickers, filters, colors and music, CapCut offers free advanced features, including keyframe animation, smooth slow-motion effects, chroma key, Picture-in-Picture (PIP), and stabilization to help you capture and snip moments. Why Join Us Creation is the core of ByteDance's purpose. Our products are built to help imaginations thrive. This is doubly true of the teams that make our innovations possible. Together, we inspire creativity and enrich life - a mission we aim towards achieving every day. To us, every challenge, no matter how ambiguous, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never. Courage? Always. At ByteDance, we create together and grow together. That's how we drive impact - for ourselves, our company, and the users we serve. Join us. Our Team CapCut team's mission is to inspire video creation by providing users with a wide range of video editing functions and easy-to-use video templates. We aim to build the best and most localized editing experience, to help users catch up with the trend and express themselves. Responsibilities: 1. Responsible for viral content enhancement. Improve overall content quality on the platform. Develop content standards which focus on higher editing skills to drive virality and overall content consumption. 2. Analyze user needs by deep diving into high consumption content and user portraits. Explore content growth points, and combine with commercial opportunities, output diverse and high-quality content which can drive growth and revenue at the same time. 3. Follow up data insight and collaborate with business and local content teams to improve local content understanding and continuously improve the content strategy.
Qualifications
Minimum Qualifications: - Have a deep understanding of short video trends, local and global. - Experienced in doing content analysis and ability to give judgment regarding content potentials. - Familiar with the digital content eco-system and data analytics. - Fluency in English, both verbal and written. Preferred Qualifications: - Bachelor’s degree from any major. - 3+ years of working in the digital content industry. Experience of short video platform industry is preferred. - Strong project management skills and problem solving abilities. - Experience working in an online collaboration environment. ByteDance is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At ByteDance, our mission is to inspire creativity and enrich life. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.
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