Content Programming Associate Manager

1 Week ago • 2 Years + • Editorial • $71,000 PA - $95,100 PA

Job Summary

Job Description

The Content Programming Associate Manager supports business and editorial objectives, focusing on driving engagement across Disney+ and Hulu, particularly with Disney+'s key performance indicators (KPIs). Responsibilities include programming, testing, and optimizing curation; monitoring campaign performance; partnering with insights teams on data collection and measurement; contributing to title campaign ideation and planning; managing title prioritization and targeting strategies; maintaining documentation; troubleshooting creative with partners; covering evening/weekend events; and collaborating on ad-hoc programming strategies. The role requires proficiency in CMS, data visualization tools (Looker, Tableau, Conviva), and project management platforms (Google Suite, Airtable, Atlassian).
Must have:
  • 2+ years in digital media/content programming
  • Proficient in digital media publishing and CMS
  • Data visualization skills (Looker, Tableau, Conviva)
  • Experience with Excel, Google Suite, Airtable, Atlassian
  • Excellent communication and presentation skills
Good to have:
  • SVOD/streaming media experience
  • Advanced Excel skills
  • Strong Airtable experience
  • Knowledge of Disney content libraries

Job Details

Job Summary:

About the Role & Team

Disney’s Direct to Consumer (DTC) team oversees the Hulu and Disney+ streaming businesses within Disney Entertainment helping to bring The Walt Disney Company’s (TWDC) best-in-class storytelling to fans and families everywhere.

The Disney+ Global Content Programming and Subscriber Engagement organization leads content planning, scheduling, on-service merchandising, slate management, and programming insights, contributing to a cohesive content strategy for the service. Our Global Content Programming team ensures that Disney+'s programming frameworks drive audience engagement and discovery with local relevance.

What You Will Do

We are looking for a Content Programming Associate Manager to support our business and editorial objectives, with a focus on driving engagement across Disney+ and Hulu particularly with Disney+'s key performance indicators(KPIs). In thisrole, you will collaborate with a team of Content Programmers to design and implement on-platform campaigns and promotions.

The ideal candidate will be adept with content management systems (CMS) and data visualization tools such as Looker, Tableau, or Conviva, along with project management platforms like Google Suite, Airtable, and Atlassian.

If you are passionate about growth and possess a broad understanding of television, film, and popular culture and are curious, decisive, and adaptable, this could be the perfect opportunity for you!

Responsibilities

  • Program, test, and optimize curation across Disney+ and Hulu to best serve the needs of our viewers and the business.
  • Monitor editorial campaign and upsell pacing and performance to identify optimization opportunities.
  • Partner with insights, data, and analytics teams on experiment design, data collection, and measurement.
  • Contribute to title campaign ideation, planning, tracking, and communication across teams and the larger organization.
  • Manage title prioritization and targeting strategies using audience segmentation tools.
  • Maintain thorough documentation of processes and identify workflow efficiency.
  • Troubleshoot creative with partners, standards and practices, and other stakeholders.
  • Cover evening and weekend programming events, when needed.
  • Collaborate with team members on ad-hoc programming strategies.

Required Qualifications

  • Minimum of 2+ years of experience in digital media, content programming, content curation, product management, or audience development, preferably within SVOD.
  • Proficient in digital media publishing, with hands-on experience in consumer-facing CMS across web, app, streaming, and connected devices.
  • Proven track record of successfully growing diverse audiences across various platforms.
  • Skilled in data visualization tools such as Looker, Tableau, or Conviva.
  • Experienced with tools like Excel, Google Sheets, Airtable, and Atlassian.
  • Excellent communication skills, with confidence in presenting to large audiences.
  • Meticulous attention to detail and strong follow-through abilities.
  • Quick learner with critical thinking, analytical, and problem-solving skills.
  • Eager to thrive in a fast-paced, dynamic environment.
  • Capable of managing multiple projects simultaneously, adapting priorities seamlessly, and maintaining composure under pressure.

Preferred Qualifications

  • Experience in SVOD or streaming media is preferred.
  • Advanced Excel skills, including proficiency in complex formulas (VLOOKUP, XLOOKUP, Index functions), expertise in PivotTables for data analysis, and the ability to design and interpret various charts and graphs.
  • Strong experience with Airtable is a plus.
  • Knowledge of The Walt Disney Company (TWDC) and familiarity with general entertainment content libraries, brands, franchises, and characters.
  • Deep passion for TV and films.

Required Education

  • Bachelor's degree required, preferably in a related field.

Additional Information

  • This role is based out of the Glendale office 4 days a week.


The hiring range for this position in CA is $71,000.00 to $95,100.00 per year. The base pay actually offered will take into account internal equity and also may vary depending on the candidate’s geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.

Similar Jobs

Paxie Games - Data Scientist

Paxie Games

Göztepe, İstanbul, Türkiye (On-Site)
4 Months ago
JustPlay - Head of Data

JustPlay

Berlin, Berlin, Germany (Hybrid)
20 Hours ago
Deliveroo - Store Manager

Deliveroo

Bristol, England, United Kingdom (On-Site)
2 Months ago
Go Fund Me - Manager, Analytics

Go Fund Me

San Francisco, California, United States (Hybrid)
4 Months ago
Canva - B2B SEO Lead

Canva

Los Angeles, California, United States (Remote)
4 Weeks ago
Zeta - Information Developer

Zeta

Chennai, Tamil Nadu, India (On-Site)
5 Months ago
Nintendo - Student Help Internal Communications (m/f/d)

Nintendo

Frankfurt, Hessen, Germany (On-Site)
4 Months ago
POWTOON - Instructional Designer & Learning Strategist

POWTOON

United States (Remote)
1 Week ago
IGN - Creative Strategy Lead

IGN

California, United States (Hybrid)
3 Months ago
Voodoo - TikTok Marketing Artist

Voodoo

Paris, Île-de-France, France (On-Site)
1 Month ago

Get notifed when new similar jobs are uploaded

Similar Skill Jobs

DMarket - Senior Data Engineer

DMarket

Kyiv, Kyiv City, Ukraine (On-Site)
6 Days ago
Integral Ad Science - Staff Software Engineer

Integral Ad Science

Pune, Maharashtra, India (Hybrid)
5 Months ago
The Walt Disney Company - Content Performance Analyst

The Walt Disney Company

London, England, United Kingdom (On-Site)
1 Week ago
Warner Bros Games - Senior Data Scientist

Warner Bros Games

Hyderabad, Telangana, India (Hybrid)
4 Weeks ago
Super - Manager, Data Analytics

Super

United States (Remote)
6 Days ago
Aristocrat Gaming - Senior Market Insights Manager

Aristocrat Gaming

London, England, United Kingdom (Hybrid)
2 Weeks ago
Rackspace Technology - Marketing Operations & Technology Manager

Rackspace Technology

Gurugram, Haryana, India (Remote)
1 Week ago
The Walt Disney Company - Senior Product Manager II, Commerce Performance & Insights

The Walt Disney Company

San Francisco, California, United States (On-Site)
2 Months ago
PAPAYA - Business Analyst

PAPAYA

Tel Aviv-Yafo, Tel Aviv District, Israel (On-Site)
5 Days ago
Voodoo - Senior Data Analyst - Wizz

Voodoo

Paris, Île-de-France, France (Hybrid)
5 Days ago

Get notifed when new similar jobs are uploaded

Jobs in Glendale, California, United States

Activision - Expert Animation Engineer

Activision

Los Angeles, California, United States (On-Site)
1 Week ago
Onward Search - Compliance Training Coordinator

Onward Search

New York, New York, United States (Remote)
1 Month ago
Samsung Semiconductor - Senior Manager, Memory Sales AI

Samsung Semiconductor

San Jose, California, United States (Hybrid)
2 Months ago
NVIDIA - Senior Signal and Power Integrity Engineer - Hardware

NVIDIA

Santa Clara, California, United States (On-Site)
2 Months ago
People Can Fly - Senior Customer Support Agent

People Can Fly

New York, United States (On-Site)
2 Weeks ago
PlayStation Global - Creator Platform Planning Manager

PlayStation Global

Aliso Viejo, California, United States (On-Site)
6 Days ago
Elsewhere - Video Content Creator (CONTRACT)

Elsewhere

San Francisco, California, United States (Remote)
3 Months ago
AGS - American Gaming Systems - Social Media Specialist

AGS - American Gaming Systems

Nevada, United States (On-Site)
1 Week ago
Inkittt - Senior Graphic Designer

Inkittt

San Francisco, California, United States (Hybrid)
2 Months ago
Keywords Studios (Player Support) - Regional Service Delivery Manager

Keywords Studios (Player Support)

United States (On-Site)
2 Weeks ago

Get notifed when new similar jobs are uploaded

Editorial Jobs

Brandshark - Content Creator

Brandshark

Bengaluru, Karnataka, India (On-Site)
6 Months ago
Sportskeeda - MLB Static Writer

Sportskeeda

India (Remote)
1 Week ago
PhonePe - Content Manager - Sales Capability

PhonePe

Bengaluru, Karnataka, India (On-Site)
4 Months ago
Corsair - Gaming Content and Social Media Specialist, DACH

Corsair

Germany (On-Site)
1 Week ago
The Walt Disney Company - Internship - Programming and Acquisitions

The Walt Disney Company

Paris, Île-de-France, France (On-Site)
1 Week ago
Sportskeeda - WWE Anchor

Sportskeeda

India (Remote)
1 Month ago
Sportskeeda - Content Writer

Sportskeeda

India (Remote)
2 Months ago
Sportskeeda - MMA Anchor

Sportskeeda

India (Remote)
1 Month ago
Sportskeeda - Entertainment and US Trends writer - Soap Central

Sportskeeda

India (On-Site)
2 Months ago

Get notifed when new similar jobs are uploaded

About The Company

From classic animated features and exhilarating theme park attractions to cutting edge sports coverage, and the hottest shows on television, The Walt Disney Company has been making magic since 1923, creating unforgettable stories that connect with audiences around the world. And we’re just getting started!

The key to our success…. The Cast, Crew, Imagineers and Employees who honor Disney’s rich legacy by stretching the bounds of imagination to create the never-before-seen, bringing unparalleled entertainment experiences to people of all ages. Begin a career that delivers unparalleled creative content and experiences to audiences around the world and just imagine the stories you could be part of…

What is #LifeAtDisney like? It’s a series of magical moments with cast members and employees developing and telling our stories in the most innovative ways. Whether it’s a day spent as a Disney VoluntEAR, or celebrating the release of a new interactive experience, retail product or movie, our days are filled with the knowledge that we are creating entertainment experiences the whole family can enjoy. Follow @DisneyCareers on Facebook, Twitter and Instagram for a peek behind-the-curtain, and discover how you could connect to a world of stories with Disney!

Anaheim, California, United States (On-Site)

Lake Buena Vista, Florida, United States (On-Site)

Hong Kong (On-Site)

Papenburg, Lower Saxony, Germany (On-Site)

Hong Kong (On-Site)

Île-de-France, France (On-Site)

Île-de-France, France (On-Site)

Île-de-France, France (On-Site)

Île-de-France, France (On-Site)

Île-de-France, France (On-Site)

View All Jobs

Get notified when new jobs are added by The Walt Disney Company

Level Up Your Career in Game Development!

Transform Your Passion into Profession with Our Comprehensive Courses for Aspiring Game Developers.

Job Common Plug