Coordinator, Digital Marketing

45 Minutes ago • 1 Years + • Marketing • Social Media

About the job

Job Description

The Coordinator, Digital Marketing at Lionsgate will provide administrative and operational support to the Executive Director and team for wide-release theatrical movies. Responsibilities include asset management (posters, trailers, social media creative), cross-departmental communication, trafficking assets with agencies, creating social media toolkits, budget management, email marketing (content creation, scheduling, performance monitoring), social media monitoring, and collaborating with cross-functional teams. The role requires strong organizational skills, meticulous attention to detail, proficiency in social media and relevant software, and excellent communication skills. The successful candidate will also monitor social media for IP leaks and collaborate with agencies and anti-piracy teams.
Must have:
  • 1+ years admin experience in Marketing or Production
  • Strong project management and prioritization
  • Meticulous attention to detail
  • Social media expertise and understanding of trends
  • Excellent communication skills
Good to have:
  • Video editing and graphic design skills
  • Familiarity with social media algorithms
Perks:
  • Full medical, vision, dental coverage
  • Generous sick days, vacation, holidays
  • 401(k) company matching
  • Tuition reimbursement

Job Title:  Coordinator, Digital Marketing

Department:  Marketing & Publicity
Location: 

Santa Monica, CA, US, 90404

Summary of Position

Lionsgate is currently seeking a full-time Coordinator, Digital Marketing in our Motion Picture Group Marketing department. This position will report directly to the Executive Director, Digital Marketing. 

Responsibilities

  • Provide administrative and operational support to the Executive Director and extended team for wide-release theatrical movies.
  • Assist in cross departmental communication, asset management, and organizational tasks.
  • Management and distribution of assets including title treatments, posters, trailer, stills, clips, social media creative, and more.
  • Aid in trafficking assets with internal and external agencies and partners.
  • Create and distribute social media toolkits to filmmakers, talent, and social media partners
  • Maintain budget grids, submits, and tracks invoices for payment with Account Payable department.
  • Track invoices and overall spend in the budget tracker.
  • Liaise between the internal AP department and eternal vendors when necessary.
  • Monitor social media channels for trends and discussions related to the film industry.
  • Manage email marketing by creative content, scheduling email sends, monitoring performance, and continuously optimizing creative and copy.
  • Obtain social media handles for new film accounts and initiate webpage creation.
  • Actively participate in internal and external brainstorming meetings with agencies and partners.
  • Assist with legal request forms and help onboard agencies.
  • Request film screeners for the team and external agencies. 
  • Collaborate with cross-functional teams, including strategy, media, partnerships, operations, PR, and creative departments to align digital efforts with overall marketing objectives.
  • Advise on, communicate, and implement best practices. Evolve tactics throughout each campaign as new data emerges.
  • Monitor the general film, entertainment, and cultural landscape as it pertains to digital and social media.
  • Serve as a point of contact for IP or content leaks on socials; responsible for communicating with Agencies, Anti-Piracy Teams, and Platform reps for flagging / takedown.  

Qualifications and Skills

  • Minimum of 1 year of administrative experience in a Marketing or Production at a Studio or similar.
  • Thrives in a fast-paced, high-pressure, dynamic environment.
  • Ability to project-manage and prioritize multiple assignments simultaneously.
  • Strong logical thinker, self-starter, and meticulous attention to detail.
  • Passionate about social media, advertising, film, tv, and pop culture, with a deep understanding of audience preferences and trends.
  • Strong understanding of social media platforms, algorithms, trends, and best practices.
  • Familiarity with video editing software and graphic design tools is a plus. 
  • Strong project management & organizational skills, with the ability to multitask, meet tight deadlines, and communicate status updates. 
  • Excellent written and verbal communication skills, with a keen eye for detail and a creative flair. 
  • Exceptional time management skills.
  • Proficient computer skills including Excel, Google Sheets, Microsoft Office, PowerPoint

About the Company

Lionsgate (NYSE: LGF.A, LGF.B) encompasses world-class motion picture and television studio operations aligned with the STARZ premium global subscription platform to bring a unique and varied portfolio of entertainment to consumers around the world. The Company’s film, television, subscription and location-based entertainment businesses are backed by a 17,000-title library and a valuable collection of iconic film and television franchises. A digital age company driven by its entrepreneurial culture and commitment to innovation, the Lionsgate brand is synonymous with bold, original, relatable entertainment for audiences worldwide.

Business Unit Overview

Motion Picture Group
Lionsgate’s motion picture business is a consistent box office market share leader with films that have grossed more than $10 billion worldwide over the past six years. This leadership is driven by world-class talent relationships, a deep and renewable portfolio of iconic brands and franchises, and a diverse and balanced slate that is built to enhance consumer enjoyment of the theatrical experience but also has the flexibility to utilize a broad range of alternative release strategies as the opportunities to monetize films continue to expand. The creator, owner and distributor of great film brands including The Hunger Games, Twilight Saga, John Wick, Now You See Me, Knives Out, La La Land, Saw, Dirty Dancing and Monster’s Ball, among many others, films released by Lionsgate and its predecessor companies have earned 129 Academy Award® nominations and 32 Oscar® wins.
 
In addition to its mainstream commercial releases, Lionsgate’s Motion Picture Group includes specialty film distributor Roadside Attractions, an industry leader in award-winning prestige movies, Pantelion Films, the U.S. market leader in Spanish-language releases, a top film production and distribution brand in the UK, and multiplatform distributor Grindstone Entertainment.

Our Benefits

  • Full Coverage – Medical, Vision, and Dental
  • Work/Life Balance – generous sick days, vacation days, holidays, and Impact Day
  • 401(k) company matching
  • Tuition Reimbursement (up to graduate degree)

Compensation

$47,000 - $50,000

EEO Statement

Lionsgate is an equal employment opportunity employer. All employees and applicants are evaluated on the basis of their qualifications, consistent with applicable state and federal laws. In addition, Lionsgate will provide reasonable accommodations for qualified individuals with disabilities. Lionsgate will consider for employment qualified applicants with criminal histories in a manner consistent with the requirements of applicable state and federal law.  


Nearest Major Market: Los Angeles

View Full Job Description
$47.0K - $50.0K/yr (Outscal est.)
$48.5K/yr avg.
Santa Monica, California, United States

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