Outscal Logooutscal logo

Creative and Influencer Manager

18 Hours ago • 4 Years + • Marketing

Job Summary

Job Description

Papaya, a leading gaming app company, seeks a Creative and Influencer Manager to drive the creative direction of video ad marketing. Responsibilities include collaborating with UGC agencies and influencers to create authentic content, negotiating rates and contracts, developing creative concepts for paid and organic campaigns, crafting engaging briefs aligned with social media trends, and collaborating with marketing teams. The role requires at least 4 years of experience in a creative marketing role, ideally in gaming or advertising, with at least 2 years managing UGC agencies and influencer collaborations. Strong portfolio showcasing creativity and strategic thinking is essential. The ideal candidate will possess excellent communication and organizational skills, a passion for gaming, and a deep understanding of social media platforms like TikTok and Instagram.
Must have:
  • 4+ years in creative marketing (gaming industry preferred)
  • 2+ years managing UGC agencies & influencers
  • Strong portfolio showcasing successful campaigns
  • Native English speaker, deep understanding of US culture
  • Deep knowledge of TikTok & Instagram
Good to have:
  • Experience with TikTok Creator Marketplace & FB professional features
  • Experience in the UK Market

Job Details

Description

Papaya, a leading gaming app company, is seeking a talented and motivated Creative Manager to join our marketing creative team. As a Creative Manager, you will play a crucial role in driving the creative direction of our video ads marketing efforts, using your innovative ideas to create engaging campaigns that captivate our audience.

The ideal candidate has a genuine passion for creative content. We are looking for a trend seeker, who spends hours and hours consuming content. Social media, pop culture, X threads, Netflix, you name it. A person who knows what people are talking about. Someone with deep knowledge of social media platforms with strong negotiation and interpersonal skills who is well organized and great at multi-tasking.

Responsibilities

  • UGC and Influencer Collaboration: Work with UGC (User-Generated Content) agencies and influencers to create authentic and relatable content that amplifies campaigns.
  • Negotiate rates and contractual terms with agencies and creators.
  • Develop and execute creative concepts for paid and organic campaigns. Craft engaging and clear briefs in line with social media trends, seasonal events and pop culture conversations/hot content.
  • Collaborate with marketing strategists, designers, and motion designers to ensure consistent and compelling brand messaging across all marketing channels.
  • Stay informed about the latest industry trends and best practices in mobile app marketing, design, and user experience.
  • Create eye-catching ads to drive user acquisition and engagement.
  • Conduct regular analysis of market trends to optimize and iterate creatives.
  • Manage multiple projects simultaneously, ensuring all deliverables are met on time while maintaining a high level of quality.

Requirements

  • Experience: At least 4 years in a creative marketing role, ideally in the gaming industry or advertising agencies, with expertise in creative performance and campaign development.
  • UGC and Influencer Marketing: At least 2 years managing UGC agencies and influencer collaborations.
  • Portfolio: A strong portfolio demonstrating creativity, strategic thinking, and successful campaigns.
  • Proven experience in the US Market (UK is an advantage) 
  • Language and Cultural Skills: Native English speaker (deep understanding of American, UK culture is an advantage)
  • Deep knowledge of IG and Tik Tok is a must. Experience with the Tik Tok Creator Market place and FB professional features is an advantage.
  • Knowledge of social media best practices.
  • Communication Skills: Excellent written and verbal communication skills, with the ability to work collaboratively in a team environment.
  • Organizational Skills: Exceptional ability to manage multiple projects, prioritize tasks, and meet deadlines effectively.
  • Industry Knowledge: Passion for gaming and a strong understanding of gamer culture, trends, and player behaviors.
  • Analytical Skills: Proficiency in performance marketing concepts with the ability to analyze data and apply insights to improve creative effectiveness.

Similar Jobs

Trek - Service Technician / Advisor - Part Time

Trek

Midland, Texas, United States (On-Site)
1 Month ago
InMobiInMobi - Search Engine Marketing Manager - Microsoft Advertising, Beijing

InMobiInMobi

Beijing, Beijing, China (On-Site)
4 Months ago
Phantom FX - VFX Supervisor

Phantom FX

(On-Site)
1 Week ago
Epic Games - Creator Success Manager

Epic Games

(On-Site)
1 Month ago
PlaySimple - Game Artist

PlaySimple

Kanakapura, Karnataka, India (On-Site)
1 Month ago
Assystems - Ingénieur gestion de projets / PMO H/F

Assystems

Bruyères-le-Châtel, Île-de-France, France (On-Site)
4 Months ago
Nintendo - Merchandising Specialist - Nintendo Stores

Nintendo

Redmond, Washington, United States (Hybrid)
6 Months ago
Rackspace Technology - Marketing Operations Analyst II

Rackspace Technology

Gurugram, Haryana, India (Remote)
1 Day ago
Illumination - Senior Campaign Manager, Marketing

Illumination

Santa Monica, California, United States (On-Site)
2 Weeks ago
CD PROJEKT RED - Production Director (RED Creative Publishing)

CD PROJEKT RED

Warsaw, Masovian Voivodeship, Poland (On-Site)
4 Months ago

Get notifed when new similar jobs are uploaded

Similar Skill Jobs

Trek - QA Automation Engineer

Trek

Haryana, India (On-Site)
1 Month ago
Blitz app - Director of Product

Blitz app

Los Angeles, California, United States (On-Site)
6 Months ago
Onward Search - Copy Editor

Onward Search

Los Angeles, California, United States (Hybrid)
1 Month ago
Paytm - Technical Program Manager - Senior TPM

Paytm

Bengaluru, Karnataka, India (On-Site)
4 Months ago
The Walt Disney Company - Senior Product Design and Development Manager - Food

The Walt Disney Company

London, England, United Kingdom (Hybrid)
2 Days ago
Nexon - Senior Localization Copy Editor

Nexon

El Segundo, California, United States (Hybrid)
2 Days ago
ByteDance - Research Scientist in Large Language Model

ByteDance

San Jose, California, United States (On-Site)
4 Months ago
Baldor Technologies  - RevOps Analyst

Baldor Technologies

Mumbai, Maharashtra, India (On-Site)
6 Months ago
Assystems - Integration and Interface Manager

Assystems

AlUla, Al Madinah Province, Saudi Arabia (On-Site)
5 Months ago
Luxoft - Data Engineer for Market Data Projects (with Streamlit Expertise)

Luxoft

Ukrainka, Kyiv Oblast, Ukraine (Remote)
4 Months ago

Get notifed when new similar jobs are uploaded

Jobs in Tel Aviv-Yafo, Tel Aviv District, Israel

NVIDIA - SOC Clock Distribution Engineer

NVIDIA

Tel Aviv-Yafo, Tel Aviv District, Israel (On-Site)
3 Weeks ago
NVIDIA - Senior Security Engineer

NVIDIA

Yokne'am Illit, North District, Israel (On-Site)
2 Weeks ago
NVIDIA - Senior Post-Silicon PHY System Engineer

NVIDIA

Yokne'am Illit, North District, Israel (On-Site)
2 Months ago
Overwolf - Senior Client Software Engineer

Overwolf

Tel Aviv-Yafo, Tel Aviv District, Israel (On-Site)
18 Hours ago
NVIDIA - Senior Product Security Architect

NVIDIA

Tel Aviv-Yafo, Tel Aviv District, Israel (On-Site)
1 Month ago
NVIDIA - Physical Design Manager

NVIDIA

Tel Aviv-Yafo, Tel Aviv District, Israel (On-Site)
1 Month ago
Moon Active - Customer Support Specialist

Moon Active

Tel Aviv-Yafo, Tel Aviv District, Israel (Hybrid)
1 Month ago
Moon Active - Global Payroll Controller

Moon Active

Tel Aviv-Yafo, Tel Aviv District, Israel (On-Site)
1 Day ago
NVIDIA - Senior Power Modeling and U-arch Engineer

NVIDIA

Tel Aviv-Yafo, Tel Aviv District, Israel (On-Site)
1 Month ago
Playtika - Customer Relationship Manager

Playtika

Israel (On-Site)
2 Months ago

Get notifed when new similar jobs are uploaded

Marketing Jobs

SaaS Labs - Product Marketing Manager

SaaS Labs

Bengaluru, Karnataka, India (On-Site)
4 Months ago
Voodoo - Marketing Video Artist - Apps

Voodoo

Paris, Île-de-France, France (On-Site)
1 Day ago
Assystems - Administrateur CAO - Expert outils AVEVA H/F

Assystems

Courbevoie, Île-de-France, France (Hybrid)
4 Months ago
Assystems - Chargé d'Essais H/F

Assystems

Cattenom, Grand Est, France (On-Site)
4 Months ago
Life church - Product Marketing Strategist

Life church

Edmond, Oklahoma, United States (On-Site)
5 Months ago
Rovio Entertainment Corporation - Senior Performance Marketing Manager

Rovio Entertainment Corporation

Copenhagen, Denmark (On-Site)
3 Weeks ago
The Walt Disney Company - Associate Manager, Marketing (China market)

The Walt Disney Company

Hong Kong (On-Site)
1 Day ago
ByteDance - Marketing Operations and Campaign Specialist

ByteDance

Singapore (On-Site)
2 Months ago
Assystems - Ingénieur études Génie Civil H/F

Assystems

Cherbourg-en-Cotentin, Normandy, France (On-Site)
4 Months ago
Garena - General Marketing (Turkey Based)

Garena

İstanbul, Türkiye (On-Site)
4 Months ago

Get notifed when new similar jobs are uploaded

About The Company

Since 2019, Papaya has been committed to shaping the future of gaming through an innovative and forward-thinking approach to game development. We believe that gaming should be about more than just luck, which is why our games are designed to reward skill, strategy, and perseverance. 


Ranked by Dun’s 100 as one of the top 50 hi-tech companies in Israel to work for.

Tel Aviv-Yafo, Tel Aviv District, Israel (On-Site)

Tel Aviv-Yafo, Tel Aviv District, Israel (On-Site)

Tel Aviv-Yafo, Tel Aviv District, Israel (On-Site)

Tel Aviv-Yafo, Tel Aviv District, Israel (On-Site)

Tel Aviv-Yafo, Tel Aviv District, Israel (On-Site)

Tel Aviv-Yafo, Tel Aviv District, Israel (On-Site)

Tel Aviv-Yafo, Tel Aviv District, Israel (On-Site)

Tel Aviv-Yafo, Tel Aviv District, Israel (On-Site)

Tel Aviv-Yafo, Tel Aviv District, Israel (On-Site)

Tel Aviv District, Israel (On-Site)

View All Jobs

Get notified when new jobs are added by PAPAYA

Level Up Your Career in Game Development!

Transform Your Passion into Profession with Our Comprehensive Courses for Aspiring Game Developers.

Job Common Plug