Creative and Influencer Manager

5 Days ago • 4 Years + • Marketing

Job Summary

Job Description

Papaya, a leading gaming app company, seeks a Creative and Influencer Manager to drive the creative direction of video ad marketing. Responsibilities include collaborating with UGC agencies and influencers to create authentic content, negotiating rates and contracts, developing creative concepts for paid and organic campaigns, crafting engaging briefs aligned with social media trends, and collaborating with marketing teams. The role requires at least 4 years of experience in a creative marketing role, ideally in gaming or advertising, with at least 2 years managing UGC agencies and influencer collaborations. Strong portfolio showcasing creativity and strategic thinking is essential. The ideal candidate will possess excellent communication and organizational skills, a passion for gaming, and a deep understanding of social media platforms like TikTok and Instagram.
Must have:
  • 4+ years in creative marketing (gaming industry preferred)
  • 2+ years managing UGC agencies & influencers
  • Strong portfolio showcasing successful campaigns
  • Native English speaker, deep understanding of US culture
  • Deep knowledge of TikTok & Instagram
Good to have:
  • Experience with TikTok Creator Marketplace & FB professional features
  • Experience in the UK Market

Job Details

Description

Papaya, a leading gaming app company, is seeking a talented and motivated Creative Manager to join our marketing creative team. As a Creative Manager, you will play a crucial role in driving the creative direction of our video ads marketing efforts, using your innovative ideas to create engaging campaigns that captivate our audience.

The ideal candidate has a genuine passion for creative content. We are looking for a trend seeker, who spends hours and hours consuming content. Social media, pop culture, X threads, Netflix, you name it. A person who knows what people are talking about. Someone with deep knowledge of social media platforms with strong negotiation and interpersonal skills who is well organized and great at multi-tasking.

Responsibilities

  • UGC and Influencer Collaboration: Work with UGC (User-Generated Content) agencies and influencers to create authentic and relatable content that amplifies campaigns.
  • Negotiate rates and contractual terms with agencies and creators.
  • Develop and execute creative concepts for paid and organic campaigns. Craft engaging and clear briefs in line with social media trends, seasonal events and pop culture conversations/hot content.
  • Collaborate with marketing strategists, designers, and motion designers to ensure consistent and compelling brand messaging across all marketing channels.
  • Stay informed about the latest industry trends and best practices in mobile app marketing, design, and user experience.
  • Create eye-catching ads to drive user acquisition and engagement.
  • Conduct regular analysis of market trends to optimize and iterate creatives.
  • Manage multiple projects simultaneously, ensuring all deliverables are met on time while maintaining a high level of quality.

Requirements

  • Experience: At least 4 years in a creative marketing role, ideally in the gaming industry or advertising agencies, with expertise in creative performance and campaign development.
  • UGC and Influencer Marketing: At least 2 years managing UGC agencies and influencer collaborations.
  • Portfolio: A strong portfolio demonstrating creativity, strategic thinking, and successful campaigns.
  • Proven experience in the US Market (UK is an advantage) 
  • Language and Cultural Skills: Native English speaker (deep understanding of American, UK culture is an advantage)
  • Deep knowledge of IG and Tik Tok is a must. Experience with the Tik Tok Creator Market place and FB professional features is an advantage.
  • Knowledge of social media best practices.
  • Communication Skills: Excellent written and verbal communication skills, with the ability to work collaboratively in a team environment.
  • Organizational Skills: Exceptional ability to manage multiple projects, prioritize tasks, and meet deadlines effectively.
  • Industry Knowledge: Passion for gaming and a strong understanding of gamer culture, trends, and player behaviors.
  • Analytical Skills: Proficiency in performance marketing concepts with the ability to analyze data and apply insights to improve creative effectiveness.

Similar Jobs

Tesla - Store Supervisor

Tesla

Verona, Veneto, Italy (On-Site)
1 Month ago
N-iX - Junior Automation QA Engineer (Python)

N-iX

Colombia (Remote)
1 Month ago
PlayStation Global - GSOC Manager

PlayStation Global

San Mateo, California, United States (On-Site)
6 Days ago
Tesla - Lab Technician

Tesla

Baden-Württemberg, Germany (On-Site)
1 Month ago
Keywords Studios (Player Support) - Talent Acquisition Intern

Keywords Studios (Player Support)

Pasig, Metro Manila, Philippines (Hybrid)
6 Days ago
NVIDIA - Enterprise PR Manager, Taiwan

NVIDIA

Taipei City, Taiwan (On-Site)
1 Month ago
Assystems - Ingénieur Mécanique H/F

Assystems

Lyon, Auvergne-Rhône-Alpes, France (On-Site)
5 Months ago
Verizon - Digital Marketing-Manager

Verizon

Hyderabad, Telangana, India (Hybrid)
4 Months ago
Voodoo - Lead Creative Manager - Gaming

Voodoo

İstanbul, Türkiye (On-Site)
6 Days ago
Tencent - Senior Overseas Channel Marketing Manager - Anime/Manga

Tencent

Shenzhen, Guangdong Province, China (On-Site)
1 Month ago

Get notifed when new similar jobs are uploaded

Similar Skill Jobs

ByteDance - Network Engineer, Optical Long-Haul and Submarine

ByteDance

Seattle, Washington, United States (On-Site)
1 Month ago
NVIDIA - Solutions Architect - Cloud Providers and Hyperscale

NVIDIA

Washington, United States (On-Site)
1 Week ago
Fuse Games - Rendering Engineer

Fuse Games

England, United Kingdom (Hybrid)
1 Month ago
Conjointly - Quantitative Market Researcher (Spanish-English)

Conjointly

San José Province, Costa Rica (Remote)
5 Days ago
Onward Search - Oracle Sales Business Analyst

Onward Search

Pennsylvania, United States (Remote)
1 Week ago
Nexus Mods - Staff Front-End Developer

Nexus Mods

England, United Kingdom (On-Site)
1 Week ago
Inspired Entertainment - Assistant Resort Amusements Manager

Inspired Entertainment

Pitlochry, Scotland, United Kingdom (On-Site)
1 Week ago
Salesforce - Database Systems Development - Senior/Lead/Principal Member Technical Staff

Salesforce

Hyderabad, Telangana, India (On-Site)
5 Months ago
Easygo - Internal Communications Lead

Easygo

Melbourne, Victoria, Australia (On-Site)
3 Weeks ago
Nielsen Holdings - Staff Software Engineer (AM-TECH-DA-43)

Nielsen Holdings

Bengaluru, Karnataka, India (Hybrid)
5 Months ago

Get notifed when new similar jobs are uploaded

Jobs in Tel Aviv-Yafo, Tel Aviv District, Israel

NVIDIA - Senior Product Manager, ASIC Simulation

NVIDIA

Tel Aviv-Yafo, Tel Aviv District, Israel (On-Site)
1 Month ago
Overwolf - Manual QA Engineer

Overwolf

Tel Aviv-Yafo, Tel Aviv District, Israel (On-Site)
2 Months ago
Communix - Backend Developer

Communix

Tel Aviv-Yafo, Tel Aviv District, Israel (On-Site)
1 Month ago
PAPAYA - Backend Team Lead

PAPAYA

Tel Aviv-Yafo, Tel Aviv District, Israel (On-Site)
5 Days ago
Unity - Android Team Lead

Unity

Tel Aviv-Yafo, Tel Aviv District, Israel (On-Site)
3 Months ago
NVIDIA - Senior Manager, SONiC Software

NVIDIA

Ra'anana, Center District, Israel (On-Site)
2 Months ago
NVIDIA - Senior HPC DevOps Engineer

NVIDIA

Yokne'am Illit, North District, Israel (On-Site)
2 Months ago
SciPlay - IT Support/Helpdesk Technician 1

SciPlay

Tel Aviv-Yafo, Tel Aviv District, Israel (On-Site)
2 Weeks ago
NVIDIA - Senior Switch Software Verification Engineer

NVIDIA

Tel Aviv-Yafo, Tel Aviv District, Israel (Hybrid)
1 Month ago
PAPAYA - VIP Account Manager

PAPAYA

Tel Aviv-Yafo, Tel Aviv District, Israel (On-Site)
6 Days ago

Get notifed when new similar jobs are uploaded

Marketing Jobs

PwC - Consultant Senior SAP Procurement | CDI | H/F

PwC

Neuilly-sur-Seine, Île-de-France, France (On-Site)
6 Months ago
SYBO - Product Marketing Intern

SYBO

Copenhagen, Denmark (On-Site)
1 Month ago
The Walt Disney Company - Marketing Intern, Studios & Disney+

The Walt Disney Company

Taguig, Metro Manila, Philippines (On-Site)
1 Month ago
The Walt Disney Company - Marketing Manager, Content Sales

The Walt Disney Company

Moore Park, New South Wales, Australia (On-Site)
1 Week ago
WebFX - Remote Copywriter: Health

WebFX

South Africa (Remote)
5 Months ago
Assystems - Ingénieur Projet H/F

Assystems

Romans-sur-Isère, Auvergne-Rhône-Alpes, France (On-Site)
5 Months ago
WebFX - Jr. Digital Marketing Specialist - Strategy Track

WebFX

Harrisburg, Pennsylvania, United States (On-Site)
5 Months ago
Milestone - Head of Regional Marketing, Americas

Milestone

Portland, Oregon, United States (Hybrid)
1 Week ago
Snowflake - Enterprise Marketing Manager

Snowflake

Maharashtra, India (Hybrid)
4 Months ago
Scopely - Lead Marketing Artist

Scopely

Barcelona, Catalonia, Spain (Hybrid)
2 Months ago

Get notifed when new similar jobs are uploaded

About The Company

Since 2019, Papaya has been committed to shaping the future of gaming through an innovative and forward-thinking approach to game development. We believe that gaming should be about more than just luck, which is why our games are designed to reward skill, strategy, and perseverance. 


Ranked by Dun’s 100 as one of the top 50 hi-tech companies in Israel to work for.

Tel Aviv-Yafo, Tel Aviv District, Israel (On-Site)

Tel Aviv-Yafo, Tel Aviv District, Israel (On-Site)

Tel Aviv-Yafo, Tel Aviv District, Israel (On-Site)

Tel Aviv-Yafo, Tel Aviv District, Israel (On-Site)

Tel Aviv-Yafo, Tel Aviv District, Israel (On-Site)

Tel Aviv-Yafo, Tel Aviv District, Israel (On-Site)

Tel Aviv-Yafo, Tel Aviv District, Israel (On-Site)

Tel Aviv-Yafo, Tel Aviv District, Israel (On-Site)

Tel Aviv-Yafo, Tel Aviv District, Israel (On-Site)

Tel Aviv-Yafo, Tel Aviv District, Israel (On-Site)

View All Jobs

Get notified when new jobs are added by PAPAYA

Level Up Your Career in Game Development!

Transform Your Passion into Profession with Our Comprehensive Courses for Aspiring Game Developers.

Job Common Plug