Our company's mission is "Entertainment in Real life" - to make everyday life more enjoyable and wonderful through entertainment. We aim to continue developing content that delivers new experiences, combining the latest technology with original ideas, to create what we call "foundational" content.
■ Mission
You will be responsible for the overall web advertising direction of entertainment content provided by our company.
By collaborating with management and development departments, you will maximize advertising effectiveness from strategy formulation to actual operation, increasing the probability of business success.
■ Job Details
・Market research/user research/game data research and analysis
・Planning and execution of web marketing strategies and tactics
・Formulation and operation of web advertising media plans tailored to each product, and performance improvement through PDCA cycle execution based on results
・Negotiation with advertising agencies and media companies, etc.
・Web advertising budget formulation and advertising budget management
■ Attractiveness of this position
・This is a job that directly impacts the business by leading Colopl's web marketing.
・As there is a need to constantly deliver "new experiences," we encourage challenges without being bound by existing methods, including the use of AI.
・You can promote operations in an environment with speedy decision-making.
■ Reference Articles
・Interview with Director: Pioneering Colopl's future with market-creating marketing
・Others: Marketing related articles summary
■ Application Requirements
【Required Experience/Skills】
・Experience in planning and operating web advertising strategies for entertainment content, including game content.
※Experience on the business side or advertising agency side is not required.
【Welcome Skills/Experience】
・Experience in web marketing for game applications
・Experience in promoting multiple types of content, services, or products
・Track record of improving customer acquisition efficiency and increasing sales through advertising results in responsible web advertising
【Desired Candidate Profile】
・Honest with numbers, results, and people
・Proactive in anticipating and tackling tasks
・Possesses logical thinking and is flexible to change
・Approaches tasks carefully
・Light on their feet and can communicate smoothly with other departments
・Interested in entertainment
Recruitment Details
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Employment Type
Full-time employee
Salary
Negotiable
Estimated annual salary: 6.41 million JPY to 10.5 million JPY (monthly salary system including deemed fixed overtime pay)
・Monthly amount: 458,334 JPY to 750,000 JPY
・Bonus: Twice a year (※performance-linked bonus)
※Overtime wages exceeding the deemed fixed overtime allowance will be paid additionally.
Benefits
■Recruiter: Colopl, Inc.
■Contract period: No fixed term
■Probationary period: Yes (3 to 6 months)
■Working hours: Standard working hours 10:00 AM to 7:00 PM (8 hours actual work)
■Work style: Flextime system (core time: 10:30 AM to 3:30 PM)
■Overtime work: Yes / Company average less than 15 hours (July 2022 to September 2023)
※May vary depending on busy/off-peak seasons
※Overtime on holidays and late-night overtime after 10:00 PM are generally prohibited.
■Break time: 1 hour between 11:30 AM and 2:30 PM
■Holidays: Complete two-day weekend (Saturday and Sunday), public holidays, paid leave (granted from the first day of employment, can be taken in 1-hour increments), year-end and New Year holidays, congratulatory and condolence leave, summer vacation, stock leave
■Insurance: Employment insurance, workers' compensation insurance, employee pension, health insurance
■Welfare Benefits
・Cafeteria plan (selective welfare system)
・Massage room (with resident nationally qualified health keepers)
・Free health check-ups and gynecological options & influenza vaccination subsidy system
・Office with extensive infectious disease countermeasures
・Mental health care provided by full-time nurses and industrial physicians
・Free vending machines, water server
・Unlimited bananas
・Club activity support
・Partnership with several company-led daycare centers
・Distribution of babysitter discount coupons
・Patent acquisition reward system
・Defined contribution pension
・Employee stock ownership plan (10% incentive)