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Creative Lead

Maharashtra, India (On-site)

Creative Lead

11 Months ago • 6 Years + • Marketing

About the job

4 skills required for this role

Test your skills to join the top 1% applicants for this job

data-science

innovation

marketing-automation

creative-writing

Job Description

Lead creative strategies for marketing automation and omnichannel personalized campaigns. Generate captivating communication ideas across various channels. Create innovative customer experiences using dynamic content and targeted messaging. Manage a team of copywriters, ensuring timely delivery of high-quality assets.

Must have:

Marketing Automation
Creative Strategy
Omnichannel Campaigns
Copywriting

Good to have:

Dynamic Content
Targeted Messaging
Team Management
Project Management

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Job responsibilities:

Lead the development of creative strategies for marketing automation and omnichannel personalized campaigns.
Generate captivating communication ideas tailored for various channels, encompassing emails, landing pages, banners, Whatsapp creatives, and other creative elements.
Create innovative and personalized customer experiences using dynamic content and targeted messaging across multiple touchpoints.
Ensure consistency in brand messaging, verbal identity, and tone of voice throughout all marketing automation campaigns.
Stay current with industry trends and best practices in marketing automation and creative writing, proposing fresh ideas to enhance campaign performance.
Manage the Creative team, offering creative direction and guidance to a team of copywriters, and ensuring the timely delivery of high-quality assets.
Collaborate with internal stakeholders and external partners to oversee project timelines and maintain delivery standards.
Continuously assess and improve the creative process, tools, and workflows to boost efficiency and productivity.
Mentor and inspire team members, cultivating a culture of innovation, collaboration, and continuous learning.
Lead multiple projects from inception to completion, adhering to deadlines.

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About The Company

Schbang

23 Active Jobs

Schbang is a Creative, Media & Technology Transformation Company founded in 2015 by Harshil Karia, Sohil Karia & Akshay Gurnani. Our team of 1000+ Schbangers spread across Mumbai, Delhi, Bangalore & London, UK has served 300+ brands in the last 8 years.

Our name, derived from the phrase “We Bring the Whole Shebang'” is a testament to our belief in providing complete end-to-end solutions to our partners. Our services include Digital Content, Social Media, SEO, Design, Video Production, Photography, Media Planning & Buying, Influencer Management, Market Research, Brand Identity and more.

As a Google Premier Partner, Adobe Solution Partner, HubSpot Certified Partner and Zoho Premium Partner, we’re equipped with the best tech & media stack to service our partners’ cross-platform requirements.

Young Schbangers have done some exciting and award-winning integrated work for brands like Marvel, Britannia, Mattel, Hinduja Group, Fevicol, Jio, Ashok Leyland, Akasa Air, Unacademy, Myntra, PayTM Money, BBLUNT, Godrej Nature's Basket, Finolex Pipes, Porsche, Fevicol, Philips, Baskin Robbins, Syska, NIVEA, Amazon, MAC Cosmetics and more.

With the aim of going from India to the world, we want to grow & we want to take you on this journey of growth!