CRM Campaign Executive

1 Month ago • All levels • Campaign Management

Job Summary

Job Description

ComeOn Group is seeking a CRM Campaign Executive to join their team. The role involves creating bonuses and customer reward campaigns for Casino, Live Casino, and Sports, targeting customers across multiple markets and brands to enhance activation, loyalty, and retention. The ideal candidate will have a strong understanding of backend systems and experience in the online gaming industry within Operations, Customer Service, Payments, or CRM. Responsibilities include implementing targeted marketing campaigns, managing the technical setup of bonuses and rewards, segmenting customer groups, and collaborating with partners' backend systems. The role also involves assisting with testing new providers and features, coordinating with the CRM team, and improving workflows. This is a hybrid role in St. Julians, Malta, within a fast-paced and evolving environment.
Must have:
  • Implement targeted marketing campaigns
  • Manage technical campaign setups
  • Work with partner backend systems
  • Strong Excel skills
  • Coordinate with CRM team
  • Work towards targets and deadlines
  • Improve work flows
Good to have:
  • Understanding of online gaming operations
  • Experience in CRM or similar area
  • Interest in technical side of campaigns
  • Experience in creation of bonuses
  • Assisting with testing new providers

Job Details

ComeOn Group in short

Founded in 2008, ComeOn Group is a leading global player in the rapidly growing iGaming market. Having launched its first online brand in 2010, ComeOn Group is running a wide range of exciting brands across multiple markets. Managing a multi-brand portfolio on its proprietary platform, offering a secure, innovative, and entertainment-driven player experience in both casino and sports. ComeOn Group is an international employer within the iGaming industry and has over 500 talented employees across 7 main locations.

Location: St Julians, Malta + Hybrid

We are looking for someone with attention to detail and punctuality to join us as our CRM Campaign Executive.

The ideal candidate has a good understanding of back end systems and who has worked in online gaming in Operations, Customer Service, Payments, CRM or any other similar area. If you already have a good understanding of campaigns, and you also have an interest in the intricate details and the technical side of how campaigns work, this may be the role for you. The role will mainly revolve around the creation of bonuses and other customer reward-driven campaigns for Casino, Live Casino and Sports. The campaigns you create will be targeted towards customers in multiple markets and across brands, aimed at increasing the activation, loyalty and retention rates of our customers. Working towards set targets and deadlines as part of a team is essential to the role.

To start with, you will learn the essentials to creating a campaign over the first few months. As you become an expert in the area, it is expected that you use this knowledge to assist with the updating of flows and practices to improve efficiency.

We think you'll fit right in if you enjoy and thrive in a rapid and ever-changing environment. The saying “roll up your sleeves” could not suit better to describe both the role and our company culture. At ComeOn, we welcome fast footed, smart, reliant, and resilient team players who are eager to find solutions and solve problems.

Responsibilities:

Setups

  • Implement targeted marketing campaigns according to briefs, aimed at increasing the customer activation, conversion and retention
  • Manage the technical side of campaign setups (such as setting up bonuses, free spins, segmenting customer groups and crediting other customer rewards)

Third party relations

  • Manage all this through our and our partner backend systems (such as Evolution, NoLimitCity and Play'n GO)
  • Strong Excel skills.
  • Assist with the testing of new providers and features as these are introduced to the backend system.

Coordination with campaign team

  • Work closely with the CRM team and other members within the team to ensure campaigns are coordinate and delivered accurately.
  • Work towards set targets and deadlines.
  • Improve the work flows and suggest improvements.

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About The Company

St. Julian's, Malta (Hybrid)

St. Julian's, Malta (Hybrid)

St. Julian's, Malta (Hybrid)

St. Julian's, Malta (Hybrid)

St. Julian's, Malta (Hybrid)

St. Julian's, Malta (Hybrid)

St. Julian's, Malta (Hybrid)

Umeå, Västerbotten County, Sweden (Hybrid)

St. Julian's, Malta (Hybrid)

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