CRM Copywriter - Monopoly GO!
Job Summary
Job Description
As a CRM Copywriter at MONOPOLY GO!, you'll create immersive content enhancing the in-game and external gaming experience. You will collaborate with various teams (LiveOps, Performance, Monetization, CRM, Community) to craft impactful in-game text, promotional materials, social posts, and CRM campaigns. Responsibilities include partnering with the CRM team to develop and optimize campaigns through A/B testing, working with the community team on social media engagement, coordinating with the localization team for translation across 17 languages, and analyzing campaign performance. The role requires strong writing and communication skills, collaboration abilities, and familiarity with gaming trends.
Must have:
- 1-2 years gaming industry experience
- Native English proficiency
- Exceptional writing & communication skills
- Strong collaboration skills
- Excellent organizational & time-management abilities
Good to have:
- Familiarity with gaming trends and player engagement strategies
6 skills required
Job Details
Description
Scopely is looking for a CRM Copywriter to serve on and elevate our new casual game, Monopoly GO! team.
At Scopely, we care deeply about what we do and want to inspire play every day - whether in our work environments alongside our talented colleagues or through our deep connections with our communities of players. We are a global team of game lovers who are developing, publishing and innovating the mobile games industry, connecting millions of people around the world daily.
The Monopoly GO! team is one of our key franchises and has just become one of Scopely’s largest games. The teams sit globally, with the bulk of their members located throughout Spain and the US.
What You Will Do
As a Copywriter at MONOPOLY GO!, you will create immersive content that enhances the gaming experience both in and outside the game, shaping a holistic journey for players through creative storytelling and engaging messaging.
You’ll work closely with the LiveOps, Performance, Monetization, CRM, and Community teams to craft impactful in-game text, promotional materials, social posts, and CRM campaigns. Your work will align with the game’s strategy, ensuring consistent messaging while engaging players and driving results.
- Collaborate with the Performance team to craft engaging in-game content and communications that enhance the gaming experience for players.
- Partner with the CRM team to create impactful campaigns, while optimizing them through A/B testing and performance analysis.
- Work closely with the community team to develop engaging communication strategies for Facebook, Instagram, Discord, and X (Twitter), fostering a strong and vibrant community with meaningful experiences beyond the game.
- Coordinate with the Localization team to ensure all content is accurately translated and culturally adapted across 17 languages.
- Stay updated on industry trends and player preferences to continuously refine content and communication strategies.
- Analyze the performance of campaigns and communications to identify opportunities for improvement and ensure alignment with broader game objectives.
What We're Looking For
- 1-2 years of experience in the gaming industry, with a passion for creating engaging player experiences.
- Native-level English proficiency, with exceptional writing and communication skills.
- A driven and adaptable mindset, eager to learn, improve, and refine work based on feedback and player insights.
- Strong collaboration skills, with the ability to work effectively with cross-functional teams across various time zones and cultures.
- Organizational and time-management abilities, capable of balancing multiple projects and priorities simultaneously.
- Familiarity with gaming trends and player engagement strategies is a strong plus.
At Scopely, we believe in creating a supportive work environment where everyone is treated with respect and inclusivity. We welcome individuals from all backgrounds and are committed to providing equal employment opportunities regardless of age, race, ethnicity, gender, sexual orientation, religion, disability, or any other protected status.
About Us
Scopely is a global interactive entertainment and mobile-first video game company, home to many top, award-winning experiences such as "MONOPOLY GO!," “Star Trek™ Fleet Command,” “Stumble Guys,” “MARVEL Strike Force,” and “Yahtzee® With Buddies,” among others.
Scopely creates, publishes, and live-operates immersive games that empower a directed-by-consumer™ experience across multiple platforms--from mobile, web, PC and beyond.
Founded in 2011, Scopely is fueled by a world-class team and a proprietary technology platform Playgami that supports one of the most diversified portfolios in the games industry.
Recognized multiple times as one of Fast Company’s “World’s Most Innovative Companies,” Scopely is a multi-billion-dollar business due to its ability to create long-lasting game experiences that players enjoy for years.
Scopely has global operations in more than a dozen markets across Asia, EMEA, and North America, and is home to many internal game development teams, referred to as Scopely Studios, with additional game studio partners across four continents.
Scopely was acquired by Savvy Games Group in July 2023 for $4.9 billion, and is now an independent subsidiary of Savvy.
For more information on Scopely, visit: scopely.com.
Employment at Scopely is based solely on a person's merit and qualifications. Scopely does not discriminate against any employee or applicant because of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition (including breastfeeding), or any other basis protected by law.
Notice to candidates: Scopely, Inc and its affiliates will never request payment or ask for financial information as a condition for applying to a position or receiving an offer of employment. All official Scopely, Inc. recruiters only use email domains that end with @scopely.com.
Our official website is www.scopely.com. Please only apply to positions posted on our official website and ensure the recruiter only communicates via the official email domain.
Should you have any questions or encounter any fraudulent requests/emails/websites, please immediately contact recruiting@scopely.com.
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