Outscal Logooutscal logo

CRM Marketing Specialist

11 Hours ago • 2 Years + • Marketing

Job Summary

Job Description

VGW seeks a CRM Marketing Specialist to join their Real-time CRM team in Sydney. This role focuses on maintaining and optimizing the CRM for real-time campaigns across all brands. Responsibilities include creating engaging communications, advocating for the customer, driving CRM innovation, creating exceptional customer experiences, mastering marketing tools, maintaining communication structures, optimizing campaigns, contributing to monthly plans, and managing creative idea and testing backlogs. The ideal candidate has a Bachelor's degree or equivalent experience, 2+ years of CRM experience, understands customer lifecycle, can structure tests and analyze data, and has end-to-end campaign experience (ideation, planning, execution, analysis, and optimization).
Must have:
  • 2+ years CRM experience
  • Bachelor's degree or equivalent
  • Customer lifecycle understanding
  • Data analysis & action-taking
  • End-to-end campaign experience
Perks:
  • Flexibility
  • Growth opportunities
  • Competitive compensation
  • Fun workplace

Job Details

CRM Marketing Specialist

VGW is an interactive entertainment company, harnessing technology and creativity to deliver world-class, free-to-play games.

We have an exciting opportunity for a CRM Marketing Specialist to join our Real time CRM team in Sydney.

This role will focus on maintaining and optimising the CRM with a focus on real time campaigns across all brands. 

Key responsibilities will include:

  • Produce first class communications that are engaging, relevant, error-free and most of all, fun. 
  • Advocate for the customer and to develop the tone of voice that we use across all of our brands. Drive the CRM innovation within the team. 
  • Create exceptional experiences for our customers.
  • Be an expert in our marketing tools.
  • Maintain the vitality of our communications structure, cadence and proposition. 
  • Make recommendations around how our campaigns could be optimised.
  • Contribute to and execute upon monthly plans to drive continuous improvement. 
  • Create and manage backlogs for creative ideas and testing. 

What you will bring to the role:

  • Bachelor’s degree qualification in marketing, business administration, related discipline or equivalent work experience.
  • 2+ years’ CRM experience. Understands the lifecycle of the customer.
  • The ability to structure tests, understand data analysis and take meaningful action based on results.
  • Experience of end to end campaign process. Ideation, planning, execution, analysis and optimisation.
  • Experience of self improvement and continuous learning.

About VGW

VGW is an interactive entertainment company, harnessing technology and creativity to deliver world-class, free-to-play games.

With high-quality, acclaimed brands including Chumba Casino, Global Poker and LuckyLand Slots, we entertain and delight over one million players in North America.

As pioneers in sweepstakes promotions for online social games, we also offer our players the opportunity to redeem incredible prizes.

At VGW, one of our core values is "our players come first". This means always striving to deliver a safe, responsible and positive player experience.

Why VGW?

At VGW, we’re more than just a team. We’re a diverse and inclusive group of individuals, each playing a vital role in our success.

Our core values are clear and strong; we win together, do what’s right, put our players first and are powered by passion.

We believe in our people and are committed to creating an environment where everyone feels welcome, inspired, and supported. We recognise that life is more than just work - that’s why we’re all about flexibility so you can strike a healthy balance between your personal life and career. We’re also here to champion your growth in your current role and future aspirations, providing opportunities for learning and career advancement. And to top it off, we back this all up with competitive compensation, perks and benefits.  

But it’s not all business. We inject fun into the workplace, celebrate together and create lasting memories, from a mix of in-person and online events, to social gatherings and much more.

It’s our combined skills, ideas and visions that drive us forward. Join us on this exciting journey, and together, we’ll achieve remarkable things. 

If you want to join a team that does things differently, apply today - we look forward to seeing what you can bring to our team.

Find out more at www.vgw.co

#LI-ES1

#LI-Hybrid

Similar Jobs

ByteDance - Livestream Campaign Operations Manager - Philippines

ByteDance

Taguig, Metro Manila, Philippines (On-Site)
1 Month ago
IGG - Senior Game Economy Designer (Mobile Game)

IGG

Vancouver, British Columbia, Canada (On-Site)
1 Week ago
Fantastic Pixel Castle - Senior Game Designer

Fantastic Pixel Castle

United States (Remote)
10 Hours ago
Thatgamecompany - Product Data Scientist

Thatgamecompany

United States (Remote)
12 Hours ago
Epic Games - Data Analyst

Epic Games

(On-Site)
1 Month ago
PwC - Management group Reporting ESG | Banque | CDI | H/F

PwC

Neuilly-sur-Seine, Île-de-France, France (On-Site)
5 Months ago
Crunchyroll - Vice President, Regional Marketing

Crunchyroll

New York, New York, United States (On-Site)
3 Months ago
DEVOTEAM - Consultant junior en Transformation Digitale (H/F)

DEVOTEAM

Levallois-Perret, Île-de-France, France (On-Site)
5 Months ago

Get notifed when new similar jobs are uploaded

Similar Skill Jobs

PwC - Associate - Python Data Engineer - GDC

PwC

Kolkata, West Bengal, India (On-Site)
5 Months ago
Wargaming - Senior Game Designer (World of Tanks Blitz)

Wargaming

Vilnius, Vilnius County, Lithuania (Hybrid)
12 Hours ago
Samsung Semiconductor - Staff Engineer, Formal Verification

Samsung Semiconductor

San Jose, California, United States (Hybrid)
1 Week ago
Epic Games - Third Party Risk Management Analyst

Epic Games

Cary, North Carolina, United States (On-Site)
1 Day ago
Altair - QA Engineer

Altair

Bengaluru, Karnataka, India (On-Site)
6 Months ago
Thumbtack - Growth Marketing Associate

Thumbtack

Philippines (Remote)
1 Month ago
GoMotive - Senior Applied Scientist

GoMotive

India (Remote)
1 Week ago
Netflix - Engineering Manager - Revenue Infrastructure Engineering

Netflix

Warsaw, Masovian Voivodeship, Poland (On-Site)
1 Month ago
PwC - IN_Manager_ GRC _Risk Analytics _Advisory_Gurugram

PwC

Gurugram, Haryana, India (On-Site)
2 Months ago
Egnyte - MSP Customer Success & Renewals Specialist

Egnyte

India (Remote)
1 Month ago

Get notifed when new similar jobs are uploaded

Jobs in Perth, Western Australia, Australia

Canva - Frontend Software Engineer - Product Quality

Canva

Sydney, New South Wales, Australia (Remote)
1 Week ago
VGW - Senior Machine Learning Engineer

VGW

Perth, Western Australia, Australia (On-Site)
11 Hours ago
Glitch Productions - 3D Animator

Glitch Productions

Sydney, New South Wales, Australia (On-Site)
7 Months ago
Flying Bark Productions - Nuke Compositor

Flying Bark Productions

New South Wales, Australia (Hybrid)
12 Hours ago
Easygo - Software Development Engineer (Frontend)

Easygo

Melbourne, Victoria, Australia (On-Site)
11 Hours ago
Canva - Lead Machine Learning Engineer - Content Group

Canva

Sydney, New South Wales, Australia (Remote)
4 Months ago
Maxis Studios - Development Director

Maxis Studios

Melbourne, Victoria, Australia (Hybrid)
3 Months ago
Canva - Senior Frontend Engineer - Help Content and Findability

Canva

Sydney, New South Wales, Australia (Remote)
2 Weeks ago
PwC - Assurance Senior Associate

PwC

Bridgetown, Western Australia, Australia (On-Site)
5 Months ago
Canva - Frontend Engineer – Export Team

Canva

Melbourne, Victoria, Australia (Remote)
1 Week ago

Get notifed when new similar jobs are uploaded

Marketing Jobs

PhonePe - Product & Growth Marketer

PhonePe

Bengaluru, Karnataka, India (On-Site)
4 Months ago
USE Insider - Technical Support Specialist - Thai Speaker

USE Insider

Bangkok, Bangkok, Thailand (On-Site)
5 Months ago
The Walt Disney Company - Senior Manager, DET Marketing Analytics & Reporting

The Walt Disney Company

Santa Monica, California, United States (On-Site)
21 Hours ago
CrazyLabs - Marketing Tech Lead (Unity)

CrazyLabs

(On-Site)
2 Months ago
Xsolla - Creator Success Manager, Korea

Xsolla

Seoul, South Korea (Hybrid)
3 Weeks ago
The Walt Disney Company - Intern, Digital & Performance Marketing, Disney+

The Walt Disney Company

Singapore, Singapore (On-Site)
21 Hours ago
Nintendo - Manager, Communications Strategy - PDR

Nintendo

Redmond, Washington, United States (Hybrid)
7 Months ago
Bigger Games - Marketing Artist

Bigger Games

İstanbul, Türkiye (On-Site)
3 Months ago
Netflix - Senior Researcher - Consumer Insights, Films

Netflix

Los Angeles, California, United States (On-Site)
5 Months ago

Get notifed when new similar jobs are uploaded

About The Company

Pioneering the online social gaming experience. 


We are a fast-growing technology company and creator of market-leading online social games.  


Our business is innovative and is setting new standards in the online social games market. Our success comes from hiring amazing people who are challenging the status quo by testing, pioneering and pushing the boundaries. 


For over a decade, VGW has developed popular games that provide our many players entertainment with a thrill. 


We understand the importance of providing games and content that capture our customers’ imagination while building a reputation of trust and security, working alongside the biggest marketing and payment partners across the globe. 


VGW exists to provide our players with the ultimate entertainment experience.


To ensure we maintain a safe and respectful online community, we have developed house rules for our LinkedIn page: https://www.vgw.co/social-media-policy/

Perth, Western Australia, Australia (Hybrid)

Toronto, Ontario, Canada (On-Site)

Perth, Western Australia, Australia (On-Site)

Sydney, New South Wales, Australia (On-Site)

Sydney, New South Wales, Australia (On-Site)

Perth, Western Australia, Australia (On-Site)

Toronto, Ontario, Canada (On-Site)

Toronto, Ontario, Canada (On-Site)

Sydney, New South Wales, Australia (On-Site)

Western Australia, Australia (On-Site)

View All Jobs

Get notified when new jobs are added by VGW

Level Up Your Career in Game Development!

Transform Your Passion into Profession with Our Comprehensive Courses for Aspiring Game Developers.

Job Common Plug