Data Analyst

Who are we and What do we do? 

InMobi Group’s mission is to power intelligent, mobile-first experiences for enterprises and consumers. Its businesses across advertising, marketing, data and content platforms are shaping consumer experience in a world of connected devices. InMobi Group has been recognized on both the 2018 and 2019 CNBC Disruptor 50 list and as one of Fast Company’s 2018 World’s Most Innovative Companies. 

What’s the InMobi family like?   

Consistently featured among the “Great Places to Work” in India since 2017, our culture is our true north, enabling us to think big, solve complex challenges and grow with new opportunities. InMobians are passionate and driven, creative and fun loving, take ownership and are results focused. We invite you to free yourself, dream big and chase your passion. 

What do we promise? 

We offer an opportunity to have an immediate impact on the company and our products. The work that you shall do will be mission critical for InMobi and will be critical for optimizing tech operations, working with highly capable and ambitious peer groups. At InMobi, you get food for your body, soul, and mind with daily meals, gym, and yoga classes, cutting-edge training and tools, cocktails at drink cart Thursdays and fun at work on Funky Fridays. We even promise to let you bring your kids and pets to work. 

Role Overview:

We are looking for a motivated Ad Operations & Data Analytics professional to join our team. In this role, you will provide data support across cross-functional teams (Finance, Sales, Media Burn, etc.), ensuring accurate tracking and reporting.

Additionally, you will work as an Ad Operations specialist for a specific offering, gaining hands-on experience in campaign management, reporting, and automation. This role will allow you to collaborate with multiple teams to ensure seamless campaign execution and performance optimization.

Key Responsibilities:

Data & Reporting:

• Track and monitor key metrics to assess overall health, preparing weekly, monthly, and business review reports.
• Execute operational tasks to ensure accurate account tagging and data tracking.
• Assist in forecasting revenue and media spends to improve predictability.
• Support the team in building automation tools for tracking and reporting campaign progress.

Ad Operations Support:

• • Campaign Setup & Management: Assist in launching, monitoring, and optimizing ad campaigns across InMobi platforms.
  • Reporting & Analytics: Collect and analyze performance data to generate actionable insights for campaign optimization.
  • Quality Assurance: Conduct thorough checks on ad creatives, links, and placements to ensure compliance with specifications.
  • Collaboration: Work closely with Sales, Account Management, and Creative teams to support smooth ad operations.
  • Documentation: Maintain clear and organized records of campaign processes, ad specifications, and timelines.

Qualifications:

• Basic knowledge of data analytics and key ad metrics (CTR, CPM, CPC).
• Strong attention to detail and ability to manage multiple tasks.
• Familiarity with Excel and willingness to learn.
• Strong written and verbal communication skills to work effectively in a team.

Preferred Qualifications:

• Problem-Solving: A proactive approach to identifying issues and proposing solutions in a fast-paced environment.