Digital Marketing Strategist
Job Summary
Job Description
- Bachelor's degree or equivalent experience
- 2+ years strategy, analytics, or insight experience
- 1+ year in customer relationship development or similar
- Fluent English and French
- Data analysis and interpretation
- Client relationship building
- Experience using analytics to solve business problems
- Coding (Python, R, SQL)
- Knowledge of online marketing strategy and tactics
- Compelling narrative building skills
5 skills required
Job Details
Minimum qualifications:
- Bachelor's degree or equivalent practical experience.
- 2 years of experience in strategy, analytics, or insight-based product solutions.
- 1 year of experience working in customer relationship development, account management, media consulting, or a similar role.
- Ability to communicate in English and French fluently to support client relationship management in this region.
Preferred qualifications:
- Experience using analytics to solve business problems, coding (e.g., Python, R, SQL) and querying databases.
- Knowledge of online marketing strategy and tactics in managing digital advertising campaigns with a focus on performance marketing.
- Ability to collect, analyze, and interpret data insights.
- Ability to build compelling narratives to successfully influence clients utilizing data and insights.
- Ability to build and maintain excellent relationships with stakeholders.
About the job
As a Digital Marketing Strategist at Google, you will collaborate with the Google Customer Solutions (GCS) sales team to grow Mid-Market Sales (MMS) customers.
You will use your expertise to analyse our customers' advertising activities and the markets in which they operate. You will develop a understanding of the market, industry, and business model of the companies you work with and craft unique insights and solutions for our customers.Your influencing and relationship-building skills will provide client service, while your problem-solving skills deliver market research and analysis to working with them, you will set the goal and the strategy for how their advertising can reach their ideal audience.
Google creates products and services that make the world a better place, and gTech’s role is to help bring them to life. Our teams of trusted advisors support customers globally. Our solutions are rooted in our technical skill, product expertise, and a thorough understanding of our customers’ complex needs. Whether the answer is a bespoke solution to solve a unique problem, or a new tool that can scale across Google, everything we do aims to ensure our customers benefit from the full potential of Google products.
To learn more about gTech, check out our .
Responsibilities
- Complete extensive training to become an expert in Google’s product suite.
- Collaborate with Account Executives and Account Strategists to determine the optimal support for the client portfolio.
- Develop and apply knowledge of the market, industry, products, and tools in preparation to offer solutions for our clients' business challenges.
- Analyze data and trends in order to create insights for clients. Implement solutions, track performance, and optimize against advertiser goals.
- Report on key performance indicators and value delivered for customers. Create proposals to represent solution design around client goals.
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