Digital Media Analyst

2 Months ago • All levels

Job Summary

Job Description

The Digital Media Analyst is a client-facing role focused on developing and implementing digital media strategies for Simpleview clients across various platforms, including paid search, display, and social media. This role involves close collaboration with the Manager, Digital Media, Digital Strategist, CSM, Digital Media Specialists, and SEO Analysts to manage paid campaigns and reporting. The analyst also assists New Business and Customer Experience teams with evaluating RFPs and supporting proposal creation. The ideal candidate should have strong analytical and writing skills, pay close attention to detail, and have a solid understanding of marketing and advertising strategies. The company, Granicus, serves government agencies and aims to bring governments and their constituents together through innovative technology.

Must have:

Develop and execute digital media strategies.
Manage paid campaigns across various platforms.
Collaborate with cross-functional teams.
Analyze RFPs and support proposal creation.

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seo

Job Details

The Company Serving the People Who Serve the People Granicus is driven by the excitement of building, implementing, and maintaining technology that is transforming the Govtech industry by bringing governments and their constituents together. We are on a mission to support our customers by meeting the needs of their communities and implementing our technology in ways that are equitable and inclusive. Granicus has consistently appeared on the GovTech 100 list over the past 5 years and has been recognized as the best companies to work on BuiltIn. Over the last 25 years, we have served 5,500 federal, state, and local government agencies and more than 300 million citizen subscribers powering an unmatched Subscriber Network that uses our digital solutions to make the world a better place. With comprehensive cloud-based solutions for communications, government website design, meeting and agenda management software, records management, and digital services, Granicus empowers stronger relationships between government and residents across the U.S., U.K., Australia, New Zealand, and Canada. By simplifying interactions with residents, while disseminating critical information, Granicus brings governments closer to the people they serve—driving meaningful change for communities around the globe. Want to know more? See more of what we do here.
The Digital Media Analyst is a client-facing role responsible for the strategy and execution of Simpleview’s client’s digital media spends across paid search, display, social media, and various other marketing platforms. The Digital Media Analyst will need to work closely with the Manager, Digital Media, Digital Strategist (when applicable), CSM, Digital Media Specialists and SEO Analysts to coordinate all paid campaigns and reporting. The Digital Media Analyst will assist New Business and Customer Experience teams with the evaluation and analysis of RFPs to support the proposal creation process. The ideal analyst should be logical, possess strong writing skills, have a sharp attention-to-detail, and be familiar with general marketing and advertising strategy.
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