E-commerce Manager

1 Month ago • 2 Years +

Job Summary

Job Description

As the E-commerce Growth Manager, reporting to the General Manager, you will be responsible for the performance of the online store. This includes implementing e-commerce strategies in France and international markets, continuously improving the website and customer journey, managing commercial site activities, optimizing lead generation funnels, and monitoring performance metrics. You will also be involved in improving email performance, including coordinating with the email marketing agency, managing the editorial calendar, implementing marketing campaigns, and engaging the customer base. The role requires someone familiar with Shopify, Klaviyo, Hotjar, Google Analytics, and Canva.
Must have:
  • 2+ years of e-commerce experience, preferably in a similar role.
  • Experience in 360 project management and managing external agencies.
  • Familiarity with Shopify, Klaviyo, Hotjar, Google Analytics, and Canva.
  • C1 level of English proficiency.
Good to have:
  • Strong interest in the world of sports.
  • German language skills.

Job Details

🎯 Mission & Values SmartWorkout is committed to making professional-grade fitness accessible to everyone. Our mission is to design high-quality, durable equipment that enables users to achieve an athletic physique with just 20 minutes of daily training, leveraging the progressive resistance of bands. Our strategy for the next few years will be to optimize the experience through all touchpoints (website, landing page, app), launch new products, expand through Europe and beyond.
Core Values: Efficiency: Maximizing workout results in minimal time. Accessibility: Providing affordable, high-quality equipment for all fitness levels. Durability: Ensuring long-lasting products with a lifetime warranty. Community: Fostering a supportive environment through their app and online platforms.
🛠️ Products & Services SmartWorkout Elite: A comprehensive resistance band kit with up to 120 kg resistance. Accessories: Including bars, handles, ankle straps, and door anchors for versatile training. Mobile App : Tailored plans for muscle building, weight loss, mobility, and injury recovery.
🌟 Customer Feedback With an average rating of 4.7/5 on Trustpilot from over 1,800 reviews, customers praise SmartWorkout Pro for its: Product Quality: Durable and effective equipment. Customer Service: Responsive and helpful support team. User Experience: Intuitive app and comprehensive workout programs.
👉 Your role : Reporting to the General Manager, as the E-commerce Growth Manager you will be responsible for the performance of our e-commerce online store.
⭐️ What You’ll Do:
E-commerce Conversion Optimization : • Implement the e-commerce strategy across France and international markets(Europe) • Continuous improvement of the website and customer journey: e-merchandising, product pages, checkout, tags, etc. • Commercial animation of the site and content creation • Optimization of lead generation funnels •Performance monitoring and reporting: site conversion rate, revenue, traffic, customer base, etc.
Email Performance Improvement : • Coordination with the email marketing agency • Management of the editorial calendar for newsletters and flows via Klaviyo • Implementation of marketing campaigns and transactional emails • Customer base engagement and segmentation: opt-ins, segment evolution, etc. • Performance monitoring and reporting: email revenue contribution, email pressure, open rates, click-through rates, size of the active database, etc.
Who you are: • You have at least 2 years’ experience in e-commerce, ideally on a similar role • You have experience in 360° project management and are used to managing external agencies • You are familiar with Shopify,Klaviyo,Hotjar, Google Analytics, and Canva • You are familiar with or have strong interest in the world of sports. • You have a C1 level in English - German would be a plus

👉 Equal opportunity employer
Research shows that women and other marginalized groups tend to only apply for a job when they meet every single criteria. Does this role sound like it was made for you, yet you don’t check every box? Reach out anyways! We’re an equal opportunity employer and are dedicated to fostering an inclusive and diverse environment for employees from all walks of life. We hire based on talent, and we’re proud of our global perspective.

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