EC Marketing Manager

Accountability

• Be responsible for Tmall, Tmart and JD’s in-site media planning and execution, closely work with sales team & TP to ensure GMV target and ROI.
• Support line manager to plan and implement key EC campaigns on Tmall and JD, covering NPD launch, EC IP pitch etc.
• Be familiar with Tmall or DouYin livestreaming landscape, have ability to plan and execute EC livestreaming projects.
• Be familiar with Tmall or DouYin ISV service, provide insights and POV proactively. 
• Daily communication with Marketing and EC KA to fulfill business needs.

Requirements:

• Strong business sense and have in-depth EC knowledge including in-site media planning, livestreaming, and content marketing about Tmall, JD, Tmart and DouYin.
• Successful EC campaign or projects experience on Tmall or DouYin. Be familiar with oral industry and have insights on competitors’ EC Marketing approach.
• Self-motivated and result driven.
• Minimum 3 years working experience in EC (Tmall or DouYin is a must) or Marketing area.

Care to join us. Find out what life at Haleon is really like www.haleon.com/careers/

At Haleon we embrace our diverse workforce by creating an inclusive environment that celebrates our unique perspectives, generates curiosity to create unmatched understanding of each other, and promotes fair and equitable outcomes for everyone. We're striving to create a climate where we celebrate our diversity in all forms by treating each other with respect, listening to different viewpoints, supporting our communities, and creating a workplace where your authentic self belongs and thrives. We believe in an agile working culture for all our roles. If flexibility is important to you, we encourage you to explore with our hiring team what the opportunities are.

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Haleon is an Equal Opportunity Employer. All qualified applicants will receive equal consideration for employment without regard to race, color, national origin, religion, sex, pregnancy, marital status, sexual orientation, gender identity/expression, age, disability, genetic information, military service, covered/protected veteran status or any other federal, state or local protected class.

Important note to candidates:
 

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