eTail Customer Marketing Specialist

4 Months ago • All levels • Marketing

Job Summary

Job Description

Logitech seeks an Etail Customer Marketing Specialist to drive online customer marketing initiatives. You'll manage content, retail partnerships, Amazon strategies, and DTC website promotions. Experience with Amazon marketplace, ecommerce operations, and strong analytical skills are essential.
Must have:
  • Amazon Marketplace
  • Ecommerce Operations
  • Analytical Skills
  • Content Management
Good to have:
  • Paid Media
  • Promotional Strategies
  • Google Suite
  • Cross-Functional Collaboration
Perks:
  • Hybrid Work
  • Comprehensive Benefits

Job Details

Description

Logitech is the Sweet Spot for people who want their actions to have a positive global impact while having the flexibility to do it in their own way.

The Team and Role:

Join our team as an Etail Customer Marketing Specialist reporting to the ANZ Marketing Manager at Logitech, where you'll have the unique opportunity to spearhead our online customer marketing initiatives across multiple platforms. With a focus on enhancing the customer path to purchase, you'll be responsible for driving compelling online content, managing key retail partnerships, and driving our marketing strategies on Amazon and Logitech's Direct to Consumer website.

Your Contribution:

Be Yourself. Be Open. Stay Hungry and Humble. Collaborate. Challenge. Decide and just Do. Share our passion for Equality and the Environment. These are the behaviours and values you’ll need for success at Logitech. In this role you will:

  • Work with the Virtual Etail Team to ensure all key retailers receive top-quality content, including product images and descriptions, that aligns with our brand messaging and meets customer purchase factors.

  • Collaborate with Brand Marketing Specialists and Account Managers to maintain consistency in our branding across all customer touchpoints.

  • Manage and execute marketing strategies on Amazon, coordinating with the Account Manager to align with promotional activities and ensure brand visibility within the marketplace.

  • Direct media agencies to support both Amazon Ads and Amazon retail teams to align on advertising strategies.

  • Handle the setup of new products and product updates on Amazon, ensuring all elements such as images, product descriptions, and A+ content are submitted.

  • Partner with the account manager to plan and execute promotional strategies for the Logitech Website, while ensuring the website is merchandised correctly and up to date with product offerings.

  • Collaborate with the global etail team to lead and adapt the strategy for ANZ across Amazon, DTC and Etail.

  • Develop and implement paid media plans to increase awareness and promote site activities

Key Qualifications:

For consideration, you must bring the following minimum skills and experiences to our team:

  • Proven experience in online customer marketing with a track record of successful content management for retail partners.

  • Strong understanding of the Amazon marketplace and experience with Amazon advertising and promotional mechanisms.

  • Proficiency in ecommerce operations and a demonstrated ability to drive growth on a DTC platform.

  • Competency in analytical tools such as Excel/Google Sheets, with a keen interest in expanding analytical skills.

  • Excellent communication and collaboration skills, with the ability to work effectively with cross-functional teams and external agencies.

Skills:

  • Proficiency in Google Sheets and the Google Suite Ecosystem is required.

  • Excellent communication and collaboration skills.

  • Strong organisational and project management skills.

  • Familiarity with the Amazon Platform and ecosystem

  • Knowledge of ecommerce marketing strategies and platforms.

  • Cross-Functional Collaboration with internal and external stakeholders to ensure cohesive brand presentation and marketing efforts.

Across Logitech we empower collaboration and foster play. We help teams collaborate/learn from anywhere, without compromising on productivity or continuity so it should be no surprise that most of our jobs are open to work from home from most locations. Our hybrid work model allows some employees to work remotely while others work on-premises. Within this structure, you may have teams or departments split between working remotely and working in-house.  

Logitech is an amazing place to work because it is full of authentic people who are inclusive by nature as well as by design. Being a global company, we value our diversity and celebrate all our differences. Don’t meet every single requirement? Not a problem. If you feel you are the right candidate for the opportunity, we strongly recommend that you apply. We want to meet you! 

We offer comprehensive and competitive benefits packages and working environments that are designed to be flexible and help you to care for yourself and your loved ones, now and in the future. We believe that good health means more than getting medical care when you need it. Logitech supports a culture that encourages individuals to achieve good physical, financial, emotional, intellectual and social wellbeing so we all can create, achieve and enjoy more and support our families. We can’t wait to tell you more about them being that there are too many to list here and they vary based on location.


 

All qualified applicants will receive consideration for employment without regard to race, sex, age, color, religion, sexual orientation, gender identity, national origin, protected veteran status, or on the basis of disability.

If you require an accommodation to complete any part of the application process, are limited in the ability, are unable to access or use this online application process and need an alternative method for applying, you may contact us toll free at +1-510-713-4866 for assistance and we will get back to you as soon as possible .


#LI-LC1

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About The Company

Welcome to the New Logic of Work. 

No matter what that means to you.


Logitech helps all people pursue their passions and is committed to doing so in a way that is good for people and the planet. We design hardware and software solutions that help businesses thrive and bring people together when working, creating, gaming, and streaming. Brands of Logitech include Logitech, Logitech G, ASTRO Gaming, Streamlabs, Blue Microphones, and Ultimate Ears. 


Learn all about the products designed to empower you to create, play and do the best work of your life. As well as the people who make them. Join the LogiTeam: https://jobs.jobvite.com/logitech/

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