Global Product Activation Manager, Connected TV

1 Month ago • 2 Years + • Product Management • $93,000 PA - $136,000 PA

Job Summary

Job Description

The Global Product Activation Manager for Connected TV (CTV) at YouTube supports global TV, Film, and Sports partnership and product strategies. Responsibilities include bringing content to YouTube, supporting partnership/product teams, conducting strategic business analysis, managing projects, developing go-to-market strategies, and creating reports. This role requires cross-functional collaboration with Product, Engineering, Marketing, PR, and Operations teams. The manager will conduct quantitative analyses, build dashboards, and track program progress. They will also partner with global teams on YouTube Entertainment/CTV initiatives. The ideal candidate possesses strong analytical, problem-solving, and communication skills, along with experience in the entertainment or sports industries and ad-supported/subscription business models.
Must have:
  • Bachelor's degree or equivalent experience
  • 2+ years analytical experience
  • Cross-functional collaboration
  • Data analysis & presentation skills
  • Project management experience
  • Strategic business acumen
Good to have:
  • Entertainment/Sports industry experience
  • Ad-supported/subscription business model experience
Perks:
  • Bonus
  • Equity
  • Benefits

Job Details


Minimum qualifications:

  • Bachelor's degree or equivalent practical experience.
  • 2 years of experience in an analytical role, such as management consulting, investment banking, or corporate strategy.

Preferred qualifications:

  • Experience in the Entertainment and Sports industries.
  • Experience with ad-supported and subscription business models.
  • Project management experience in a fast-paced, self-starting environment.
  • Ability to communicate and influence effectively by presenting data/conclusions in a compelling way.
  • Excellent problem solving and investigative skills, with effective business acumen.
  • Excellent spreadsheet modeling and presentation skills.

About the job

The YouTube Connected TV (CTV) Product Activation team supports the TV, Film, and Sports partnership and product strategies globally. As a Global Product Activation Manager, you’ll focus on bringing TV, Film and Sports content to YouTube, supporting the partnership/product teams, and cross-functional business line owners on strategic business decision analysis, program management, special projects, business planning/operations, product Go-To-Market strategies and reporting.

The YouTube Business Product Activation team is responsible for bringing product to market and market to product. Product Activation is the link between YouTube products, our business teams, partners, and users. As a member of the Connected TV (CTV) team, you'll be tasked with ensuring that YouTube develops the best product strategy for our users and partners, and work to land product launches in the market. You will synthesize feedback from the market, and surface that feedback to our product and business leads in an effort to continually improve our products. You will provide product and business solutions across our CTV business lines, including YouTube TV, YouTube Primetime Channels, NFL Sunday Ticket, and much more.

At YouTube, we believe that everyone deserves to have a voice, and that the world is a better place when we listen, share, and build community through our stories. We work together to give everyone the power to share their story, explore what they love, and connect with one another in the process. Working at the intersection of cutting-edge technology and boundless creativity, we move at the speed of culture with a shared goal to show people the world. We explore new ideas, solve real problems, and have fun — and we do it all together.

The US base salary range for this full-time position is $93,000-$136,000 + bonus + equity + benefits. Our salary ranges are determined by role, level, and location. The range displayed on each job posting reflects the minimum and maximum target salaries for the position across all US locations. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.

Please note that the compensation details listed in US role postings reflect the base salary only, and do not include bonus, equity, or benefits. Learn more about .

Responsibilities

  • Work cross-functionally with Product Manager, Engineering, Marketing, PR, Scaled education, Operations and Content Partnerships teams to shape product strategy, craft go-to-market strategy, communications and readiness for new products and synthesize global market feedback.
  • Provide strategic insights and lead continuous product and operational excellence efforts at YouTube, working closely with Business, Product and Engineering teams.
  • Execute quantitative analyses and advanced modeling that translates data into actionable insights including product/program data analysis, business scenario analyses, dashboarding, and deck building.
  • Coordinate and track progress on key programs, work streams and team-wide annual and quarterly objectives.
  • Partner with global, cross-functional YouTube and Google teams on YouTube Entertainment/CTV business initiatives (e.g., annual strategy, agreement execution, performance tracking).

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