Growth Marketing Specialist

11 Months ago • 4 Years + • Marketing

Job Summary

Job Description

Ema is building the world's largest agentic AI platform to enhance workforce productivity by enabling enterprises to create and deploy their own AI employees. Backed by significant investors and founded by experienced professionals from Google, Coinbase, Flipkart, and Okta, Ema is seeking a Growth Marketing Specialist. This role involves developing and executing SEO strategies, creating high-quality content, conducting keyword research, tracking performance, and collaborating with product and design teams. The specialist will also manage social media marketing and execute campaigns with agility, staying current with SEO trends.
Must have:
  • Develop and implement SEO strategies
  • Create SEO-optimized articles and blog posts
  • Conduct in-depth keyword research
  • Monitor and analyze SEO performance
  • Drive growth marketing approaches
  • Work independently and manage projects
  • Possess a hustler's mindset and urgency
  • Own and drive projects with high quality
  • Measure impact and achieve aggressive goals
Good to have:
  • Strong technical understanding of AI/Agentic AI
  • Technical background/degree
Perks:
  • Competitive salary
  • Performance-based bonuses
  • Opportunity to lead growth marketing
  • Learn from seasoned industry executives

Job Details

About Us: At Ema we are building the world’s largest agentic AI platform. We are on a mission to 10x workforce productivity by helping enterprises build and deploy their own AI employees. We are backed by marquee investors (Accel, Prosus, SCB10X, Hitachi Ventures, Sozo Ventures to name a few) and have raised over $60M+ till date. Our founders (Surojit Chatterjee and Souvik Sen) have deep experience in building and scaling products from their stints at Google, Coinbase, Flipkart and Okta. 

We are seeking a dynamic and driven Growth Marketing Specialist to join our team. If you thrive in a fast-paced environment, have a knack for crafting compelling content, and are passionate about growth through SEO, we want to hear from you!

Key Responsibilities:

  • SEO Strategy Development: Design and implement comprehensive SEO strategies to improve organic search rankings, drive traffic, and increase conversion rates

  • Content Creation: Produce high-quality, SEO-optimized articles and blog posts that resonate with our target audience and align with our brand voice.

  • Keyword Research: Conduct in-depth keyword research to identify opportunities for content optimization and new content creation.

  • Performance Tracking: Monitor and analyze SEO performance metrics, using data to refine and improve strategies.

  • Website development: Identify opportunities, develop messaging, and work with the design and front end engineering teams to deliver a great experience to attract new customers and partners.

  • Social media marketing: Use social media to reach and engage with your target audience. 

  • Cross-Functional Collaboration: Work closely with the product, design, and development teams to ensure that all marketing efforts are aligned with our overall business goals.

  • Rapid Execution: Execute marketing campaigns quickly and efficiently, adapting to new challenges and opportunities with agility.

  • Continuous Learning: Stay up-to-date with the latest SEO trends, algorithm updates, and best practices to keep Ema.co ahead of the competition.

Qualifications:

  • Experience: 4+ years of experience in SEO, content marketing, or growth marketing.

  • Skills:

    • Proven track record of developing and executing successful SEO strategies.

    • Exceptional writing skills with the ability to create engaging, keyword-rich content.

    • Strong analytical skills with experience in using SEO tools (e.g., Google Analytics, Ahrefs, SEMrush).

    • Ability to define and drive different growth marketing approaches

    • Ability to work independently and manage multiple projects simultaneously.

    • Strong technical understanding of AI/Agentic AI is preferred

    • Technical background/degree preferred

Ema is the right place for you if you have: 

  • A hustler's mindset with a strong sense of urgency and a bias for action. You should be a self-starter who thrives in a fast-paced, results-driven environment. 

  • Like to own and drive projects with a high bar on quality. We will always love it if you take ownership of a problem and try to solve it without asking for permission. 

  • Like to measure the impact of everything that you do and set and achieve aggressive goals 

  • Are willing to roll up your sleeves and get things done. We don’t have manager roles at Ema - everyone is expected to do the work of an IC as well. 

  • To get a better understanding of the culture at Ema, please read our values, operating principles and blogs

Benefits:

Ema Unlimited is an equal opportunity employer and is committed to providing equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, sexual orientation, gender identity, or genetics.

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