Growth Specialist (User Acquisition)

5 Months ago • All levels • Marketing

Job Summary

Job Description

Fugo is seeking a creative and analytical Growth Specialist (User Acquisition) to optimize user acquisition campaigns, ensuring efficient marketing budget use. Responsibilities include following industry trends, developing marketing creatives, collaborating with the creative team on A/B testing, analyzing UA spend, managing relationships with ad networks (Google, Facebook), and implementing new strategies based on data-driven insights. The ideal candidate will possess strong analytical and communication skills, a passion for mobile gaming, and thrive in a fast-paced environment. The role involves working closely with various teams to improve the effectiveness of marketing strategies and contribute to the overall success of Fugo's mobile games.
Must have:
  • Strong analytical skills
  • Data-driven decision making
  • Excellent communication
  • Mobile gaming passion
  • UA campaign optimization
  • A/B testing & implementation

Job Details

About the job

Our core belief at Fugo is that our potential grows with our team. With each new team member, we ensure that we have moved a step forward towards creating the highest quality mobile games possible.

We're looking for a creative and analytical Growth Specialist who is eager to make a difference in the dynamic world of mobile gaming marketing.

Desired Skills and Experience:

  • Bachelor’s Degree from a reputable university
  • Strong analytical skills with the ability to interpret data and make data-driven decisions.
  • Excellent communication and interpersonal skills
  • Creative thinking ability with a passion for mobile gaming industry
  • Eager to work in a fast-paced environment

What you will do:

  • Optimize user acquisition campaigns of our products to ensure efficient use of marketing budget.
  • Following up-to-date trends and creating a mindset to develop marketing creative schemes.
  • Working closely with the creative team to help them produce new key creatives and monitoring the test results.
  • Provide insightful analysis of our UA spend and its results.
  • Manage the relations with ad network partners such as Google and Facebook to maximize campaign effectiveness.
  • Conduct A/B testing and implement new approaches based on the results.

What you can expect from us:

  • Being a part of a passionate team
  • Opportunity to take initiative and bring new ideas
  • Enjoy coming to work every day and to have delightful stories to tell your family and friends

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About The Company

Mobile game development company, focused on casual / puzzle / word games, located in Istanbul / Turkey.

İstanbul, Türkiye (On-Site)

İstanbul, Türkiye (On-Site)

İstanbul, Türkiye (On-Site)

İstanbul, Türkiye (On-Site)

İstanbul, Türkiye (On-Site)

İstanbul, Türkiye (On-Site)

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