Head/Lead Social Media Manager

6 Months ago • All levels • Social Media

Job Summary

Job Description

As a Senior Social Media Manager/Lead for a B2C AI product, you'll spearhead the product's social media strategy on TikTok, Instagram, Reddit, and Twitter. You'll create and schedule engaging content, manage community interactions, collaborate with influencers for brand partnerships, analyze performance metrics, and ensure brand consistency. Experience with SMM for major brands in IT or AI sectors, proven success in growing audiences, and knowledge of social platform algorithms are crucial. You'll also contribute to PR strategies, develop content marketing plans, and manage communities on Reddit and Discord.
Must have:
  • Proven social media marketing skills
  • Experience in SMM for major brands or products with active audiences
  • Knowledge of social platform algorithms
  • Experience using SMM analytics tools
  • Understanding of PR strategies and experience in media relations
  • Experience in developing content marketing strategies
  • Experience in building and managing communities on Reddit and Discord
  • Content copywriting and creativity skills
Perks:
  • REMOTE OPPORTUNITY to work full time
  • 7 wellness days per year
  • Bonuses up to $5000 for recommending successful applicants
  • Full payment for professional training, international conferences and meetings
  • Corporate discount for English lessons
  • Health benefits
  • Workplace organization
  • Internal gamified gratitude system

Job Details

Social Discovery Group is the world's largest group of social discovery companies which unites more than 50 brands. For more than 20 years, we have been creating premium international dating services and social discovery apps with a focus on video streaming, AI technologies, entertainment, and game mechanics. Our product portfolio includes Dating.com, Cupid Media, Dil Mil, and many others. The products are already used by more than 500 million users in 150 countries around the world.

SDG Invests in social discovery technology startups around the world. Our Investments include Open AI, Patreon, Flo, RAW, EVA AI, Clubhouse, Magnet, Woebot, Flure, Astry, Coursera, Academia, Harbour, Space, Auto1, DocSend, AppAnnie, Rapyd, Boom Supersonic, Trading, View, K-Health and many others.

We solve the problem of loneliness, isolation, and disconnection with the help of digital reality.

Our digital nomad team of more than 1200 professionals works all over the world. Our international team of like-minded people and professionals solves ambitious daily tasks and creates truly global products. We value focusing on results, a proactive approach, and we are always looking for new and unconventional ideas.

Our teams of digital nomads live and work remotely from the US, Hong Kong, Australia, Poland, Israel, Thailand, Indonesia, Türkiye, Latvia, Cyprus, Malta and many others.

We are looking for a Senior Social Media Manager/Lead for one of our investment products (B2C AI product). The product is revolutionizing the world of AI role-playing apps in the USA market. The product is the fastest-growing service of its kind, creating digital companions who bring your wildest dreams to life.

Your main tasks will be:

  • Developing content strategies for TikTok, Instagram, Reddit, and Twitter.
  • Creating and scheduling engaging content.
  • Engaging with followers and managing community interactions.
  • Collaborating with influencers for brand partnerships.
  • Analyzing performance metrics and optimizing campaigns.
  • Ensuring brand consistency and voice.
  • Collaborating with internal teams for integrated marketing efforts.

We expect from you:

  • Sales through Social media: check business metrics they had (CPA, Regs/Clicks)
  • Proficiency and refined skills in working with metrics.
  • Experience in SMM for major brands or products with active audiences, preferably in the IT or AI sectors.
  • Proven social media marketing skills (Instagram, Twitter, Reddit, Discord), with demonstrated success in increasing engagement and popularity of accounts, including experience with influencer and media-based promotion.
  • Knowledge of social platform algorithms, particularly IG and Twitter, with the ability to optimize content for maximum reach and engagement.
  • Experience using SMM analytics tools (Google Analytics, Hootsuite, Sprout Social, or similar) to track KPIs: engagement, follower growth, mentions, traffic, and sales.
  • Understanding of PR strategies and experience in media relations, especially promoting through major U.S. and European media outlets.
  • Experience in developing content marketing strategies and driving traffic using a combination of SMM and PR activities.
  • Experience in building and managing communities on Reddit and Discord, with proven results in growing server activity and popularity.
  • Content copywriting and creativity skills, with the ability to generate content that attracts audience attention and elicits positive feedback.

    What do we offer:

    • REMOTE OPPORTUNITY to work full time;
    • 7 wellness days per year (time off) that can be used to deal with household issues, to lie down and recover without taking sick leave;
    • Bonuses up to $5000 for recommending successful applicants for positions in the company;
    • Full payment for professional training, international conferences and meetings;
    • Corporate discount for English lessons;
    • Health benefits. If you are not eligible for Corporate Medical Insurance, the company will compensate up to $1000 gross per year per employee according to the paychecks. This can be spent on self-purchase of health insurance, or on doctor’s fees for yourself and close relatives (spouse, children);
    • Workplace organization. The company provides all employees with an equipped workplace and all the necessary equipment (table, armchair, wifi, etc.) in the locations where we have offices or co-working. In the other locations, the company provides reimbursement of workplace costs up to $ 1000 gross once every 3 years according to the paychecks. This money can be spent on the rent of the co-working room, on equipping the working place at home (desk, chair, Internet, etc.) during those 3 years;
    • Internal gamified gratitude system: receive bonuses from colleagues and exchange them for time off, merch, team building activities, massage certificates, etc.

    Sounds good? Join us now!

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    About The Company

    Social Discovery Group (SDG) is the 3rd largest social discovery company in the world, uniting 60+ brands with 500 million users. We solve the problems of loneliness, isolation, and disconnection by transforming virtual intimacy into the new normal. Our portfolio includes online communication platforms focusing on AI, game mechanics, and video streaming - Dating.com, DateMyAge, Cupid Media, Dil Mil, Kiseki, and others.
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