Head of Design
Job Summary
Job Description
As Head of Product Design at Gojek, you will lead the design vision across the entire product ecosystem, driving design strategy for millions of users. Key responsibilities include unifying design across diverse products, enhancing scalability through robust design systems, and fostering a creative team culture. You will collaborate with Product, Engineering, and Marketing leaders to ensure design excellence. This role requires defining and executing design strategies aligned with product goals and brand identity, building and mentoring a multidisciplinary team, overseeing brand elements, and championing user research. You will also develop and scale design systems, build a culture of excellence, and track design success metrics.
Must have:
- 10+ years in design with 5+ years in leadership
- Proven ability to lead and scale design teams
- Strategic thinking & impactful design solutions
- Excellent analytical & problem-solving skills
- Foster innovation in a fast-paced environment
- Customer-centric mindset & visionary leadership
7 skills required
Job Details
About The Role
As the Head of Product Design at Gojek, you’ll lead the charge in shaping and evolving the design vision across our entire ecosystem of products. This is a pivotal role where you’ll drive Gojek’s design strategy, ensuring seamless and memorable experiences for millions of users across Southeast Asia. In the first six months, you’ll tackle the challenges of unifying design across diverse products, enhancing scalability through robust design systems, and fostering a team culture of creativity and innovation. Partnering with Product, Engineering, and Marketing leaders, you’ll ensure that Gojek’s design outcomes not only meet user and business needs but set industry standards for excellence.
What You Will Do
- Design Strategy & Vision: Define and execute design strategies that align with product goals, user needs, and brand identity.
- Team Leadership & Growth: Build, mentor, and inspire a multidisciplinary design team, fostering creativity, collaboration, and innovation.
- Brand Identity Development: Oversee brand elements—typography, iconography, tone, and more—to deliver a unified and distinctive user experience.
- Cross-Functional Collaboration: Partner with Product, Engineering, and Marketing teams to ensure cohesive and impactful user experiences across touchpoints.
- User-Centric Solutions: Champion user research and insights to inform design decisions, enhancing usability and functionality.
- Product Consistency & Innovation: Develop and scale design systems that ensure consistency while enabling innovation across platforms.
- Cultural Leadership: Build a culture of excellence, empathy, and inclusivity within the design team and the broader organization.
- Impact Measurement: Define and track design success metrics to continuously improve product quality and user satisfaction.
What You Will Need
- Experience: 10+ years in design, with at least 5 years in a leadership role, ideally within tech, mobility, or consumer-facing products (e.g., ride-hailing, food delivery, fintech, e-commerce).
- Leadership Skills: Proven ability to scale and lead design teams across multiple product areas and platforms while inspiring cross-functional collaboration.
- Strategic Thinking: Strong track record of delivering impactful design solutions that balance user needs with business objectives at scale.
- Analytical Expertise: Excellent analytical and problem-solving skills, with a data-driven approach to decision-making.
- Innovation Focus: Ability to foster a culture of innovation, adaptability, and creativity in a fast-paced environment.
- Fast & Agile: Comfortable working in a dynamic, high-growth setting with the ability to pivot and deliver under changing circumstances.
- Customer-Centric Mindset: Passion for delivering exceptional user experiences through innovative design and technology.
- Visionary Leadership: Ability to align and inspire teams around a shared vision while maintaining a hands-on approach to ensuring design excellence.
About The Team
The Gojek Design Team is a vibrant, diverse collective of around a hundred designers spread across two countries; we are creative thinkers and innovators who are passionate about solving complex problems and creating impactful user experiences. We value collaboration, delight, and a user-first mindset. Working with us means being part of a supportive environment where your ideas are valued and you have the freedom to experiment and grow. Together, we envision, create, and support products and services that profoundly improve the lives of our customers.
Since our humble beginnings in 2015 as a small team of 15 designers, we’ve expanded in tandem with Gojek’s growth, bringing over 24 different products to life. Along the way, we’ve tackled numerous challenges, from refining our design processes to fostering a design-centric philosophy company-wide. Our journey has been one of continuous evolution, improving the quality of our outcomes, expanding our influence within the organisation, and relentlessly advocating for our customers. We're committed to continuous learning and improvement, and we celebrate our successes as a team.
Join us and be a part of a team that’s not just shaping products but transforming the lives of millions of users across Southeast Asia.
About GoTo Group
GoTo Group is the largest digital ecosystem in Indonesia with its mission to “Empower Progress’ by offering technological infrastructure and solutions for everyone to access and thrive in the digital economy. The GoTo ecosystem consists of on-demand transportation services, food and grocery delivery, logistics and fulfillment, as well as financial and payment services through the Gojek and GoTo Financial platforms.It is the first platform in Southeast Asia that hosts these crucial cases in a single ecosystem, capturing the majority of Indonesia’s vast consumer household.
About Gojek
Gojek is Southeast Asia’s leading on-demand platform and pioneer of the multi-service ecosystem with over 2.5 million driver partners across the regions offering a wide range of services such as transportation, food delivery, logistics and more. With its mission to create impact at scale, Gojek is committed to resolving consumer problems and raising standards of living by connecting consumers to the best providers of goods and services in the market.
About GoTo Financial
GoTo Financial accelerates financial inclusion through its leading financial services and merchants solutions. Its consumer services include GoPay and GoPayLater and serve businesses of all sizes through Midtrans, Moka, GoBiz Plus, GoBiz, and Selly. With its trusted and inclusive ecosystem of products, GoTo Financial is open to new growth opportunities and aims to empower everyone to Make It Happen, Make It Together, Make It Last.
GoTo and its business units, including Gojek and GoToFinancial ("GoTo") only post job opportunities on our official channels on our respective company websites and on LinkedIn. GoTo is not liable for any job postings or job offers that did not originate from us. You should conduct your own due diligence to prevent being victims of any fake job scams, if they did not originate from GoTo's official recruitment channels.
#LI-GOTO
#LI-ONSITE
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About The Company
GoTo is the largest technology group in Indonesia, combining on-demand and financial services through the Gojek and GoTo Financial brands. It is the first platform in Southeast Asia to host these two essential use cases in one ecosystem, capturing a majority of Indonesian consumer household expenditure.
GoTo’s mission is to “Empower Progress” by offering an unparalleled selection of goods and services through a comprehensive merchant and partner network and promoting financial inclusion through its leading payments and financial services business.
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