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Head of Developer Product Marketing

2 Months ago • 5 Years + • Artificial Intelligence • Game AI • $160,000 PA - $260,000 PA

Job Summary

Job Description

As Head of Developer Product Marketing, you will bridge Inworld's AI engineering, product management, and go-to-market teams. You'll develop a deep understanding of the AI and gaming landscapes, crafting compelling messaging to highlight Inworld's unique capabilities. Responsibilities include strategic market positioning, creating developer-focused content (white papers, blog posts), leading go-to-market strategies, and analyzing competitor platforms and market trends. You'll work closely with product, engineering, design, and sales teams to ensure marketing aligns with business objectives. This role requires strong technical understanding (AI/ML, game development), excellent communication, and a passion for AI in gaming.
Must have:
  • 5+ years in relevant roles (product marketing, engineering, developer relations)
  • Technical background (AI/ML, game development)
  • Exceptional communication & storytelling skills
  • Cross-functional leadership & collaboration
  • Data analysis & market research skills
Perks:
  • Bonus
  • Equity
  • Benefits

Job Details

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Why Join Inworld

Inworld is the best-funded startup in AI and games with a $500 million valuation and backing from top tier investors including Intel Capital, Microsoft’s M12 fund, Lightspeed Venture Partners, Section 32, BITKRAFT Ventures, Kleiner Perkins, Founders Fund, and First Spark Ventures.

Inworld is the leading AI engine for games and interactive media. Inworld’s suite of AI components enables developers to build interactive, responsive, and personalized AI gaming experiences, orchestrate models to create intelligent game behaviors, and unlock enhanced productivity with AI-generated content. Inworld powers experiences built by Ubisoft, NVIDIA, Niantic, NetEase Games and LG, among others, and has partnerships with key industry players such as Microsoft Xbox, Epic Games, and Unity. 

Inworld was recognized by CB Insights as one of the 100 most promising AI companies in the world in 2024 and was also named among LinkedIn's Top Startups of 2024 in the USA.

As the Head of Product Marketing, Developer Marketing, you will be the bridge between our AI engineering teams, our product management group, and our go-to-market functions. You will ensure that we not only articulate the unique strengths of the Inworld framework, but also ground it in a nuanced understanding of the broader AI and gaming ecosystems.

You’ll track AI industry trends, monitor competitors, and anticipate shifts in the developer landscape to guide product positioning and influence the product roadmap based on developer feedback and market trends.

Your work will help us stand out as the market leader in agentic game AI—delivering value for game studios, indie developers, and media and entertainment titans. 

Key Responsibilities:

  1. Strategic Market Positioning:
    • Develop a holistic understanding of the AI landscape, including emerging technologies, industry trends, regulatory considerations, and the evolving developer mindset.
    • Gather and interpret market feedback, user behavior, and developer sentiment to refine messaging, product direction, and future marketing initiatives.
    • Continuously analyze competitor platforms, market shifts, and emerging technologies to inform positioning and product strategy. Ensure we’re always prepared to lead, not follow.
  2. Product Messaging & Storytelling:
    • Craft compelling messaging and value propositions that distill complex AI concepts into clear, credible narratives that resonate with both technical and non-technical stakeholders.
    • Translate unique product capabilities into broader industry context, showcasing how our framework addresses current AI challenges and capitalizes on future opportunities.
  3. Go-to-Market & Content Creation:
    • Lead go-to-market strategies for new features, ensuring each launch is positioned within the broader industry narrative.
    • Produce developer-focused materials—whitepapers, e-books, blog posts, and reference architectures—that provide tangible, practical insights into leveraging our framework.
    • Curate thought leadership content analyzing industry trends, guiding developers on how to adapt to and succeed in a rapidly evolving ecosystem. 

Qualifications & Skills:

  • Technical Background: Bachelor’s or Master’s degree in Computer Science, Engineering,  or equivalent experience. Fluency with AI/ML concepts. Familiarity with game development workflows.
  • Market & Industry Expertise: 5+ years in product marketing, product management, engineering, or developer relations roles—preferably within AI.
  • Compelling Communication: Exceptional storytelling skills, with a knack for turning complexity into clarity. Experience delivering presentations, publishing technical content, and engaging with developer audiences.
  • Cross-Functional Leadership: Proven success working with product, engineering, design, and sales teams to align marketing initiatives with business objectives.
  • Analytical Mindset: Comfort with both qualitative and quantitative analysis, using data and industry research to inform strategies and measure results.
  • Passion for AI & Gaming: Genuine enthusiasm for the potential of AI-driven experiences and the future of interactive entertainment.
  • Applicants who don’t meet all of these qualifications may submit a cover letter answering the following question for consideration: What technological advancements, market developments, and trends do you foresee in AI that should inform Inworld’s positioning and product roadmap as a vertical AI provider for gaming and entertainment?

In-office location: Mountain View, California, United States.

Remote location: United States.

The United States base salary range for this full-time position is between $160,000 - $260,000 + bonus + equity + benefits. Your recruiter can share more about the specific salary range for your targeted location during the hiring process.

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About The Company

Inworld powers AI-driven gameplay for video games and immersive experiences. 


Whether you’re looking to unlock novel gameplay, create content at scale, improve player immersion, or future proof your AI infrastructure, Inworld helps uplevel your game development with AI.


Inworld has worked with Xbox, Ubisoft, NVIDIA, NetEase Games, Niantic, LG UPlus, Alpine Electronics, and indie game developers to create AI-driven experiences. We’re backed by top-tier investors including Section 32, Intel Capital, Microsoft’s M12 fund, BITKRAFT Ventures, Kleiner Perkins, Founders Fund,and First Spark Ventures. 


The Inworld product suite includes: 


Inworld Engine powers real-time experiences with groundbreaking game mechanics, dynamic NPCs, and worlds that evolve with each action. AI NPCs can learn and adapt, deliver nuanced performances, perceive the world around them, and autonomously initiate actions based on players' decisions. 


Inworld Studio consists of a suite of tools that enhance game design. Using AI to streamline workflows, the Studio enables developers to workshop, draft, and outline storylines, narratives, dialogue, quests, and more.  


Inworld Core is our custom solution for future-proof AI infrastructure, including custom models, training, serving and security.

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