Job Summary

Job Description

The Head of Global Corporate Communications will lead tonies' global communications efforts, developing and implementing a unified strategy to enhance the company's reputation and strengthen its brand. Responsibilities include shaping a cohesive narrative across all markets, leveraging word-of-mouth advocacy, defending tonies' position as a category creator, promoting audio storytelling, building credibility in strategic areas, collaborating with brand and marketing teams, overseeing internal and external communication channels, and managing relationships with key stakeholders. The ideal candidate will have extensive experience in a publicly listed, global B2C company, strong media relations, and expertise in financial communication.

Must have:

8+ years experience in publicly listed global B2C company
Strategic communication expertise
Hands-on leadership & international experience
Financial communication savvy
Data-driven approach & social media expertise
Strong media network & crisis communication skills

Perks:

Global Teamwork
Flexible work arrangements
Mobility options (transport, parking, bicycle)
Enhanced security (pension, disability insurance)
Generous paid leave & 'toniecation days'
Continuous learning opportunities
Language learning & relaxation apps access
Tonies product discounts

4 skills required

4 skills required for this role

Add these skills to join the top 1% applicants for this job

communication

budget-management

storytelling

team-management

Job Details

About tonies:

tonies is the world’s largest interactive audio platform for children with around 8 million Tonieboxes and more than 100 million Tonies figurines sold. The intuitive and award-winning audio system has changed the way young children play and learn independently with its child-safe, wireless, and screen-free approach. As the original category creator in interactive audio for children, tonies stands apart in its pioneering approach and market leadership.

Tonieboxes have been activated in over 100 countries, the content portfolio includes more than 1,100 Tonies figurines in several languages. Since its inception, tonies has achieved significant milestones, including listing on the Frankfurt Stock Exchange in November 2021 as well as a globally present team of over 550 dedicated professionals operating from various countries.

Joining our tonies team means being part of an inspiring mission to create innovative and meaningful experiences for children around the world. Together, we’re shaping the future of play, learning, and imagination.

You as part of tonies:

We are looking for an experienced and strategic Head of Global Corporate Communications (all genders) to lead our global communications efforts. This role is key to enhancing the company’s reputation, shaping a unified communications strategy, and strengthening the tonies brand. The ideal candidate will have expertise in strategic communication and a hands-on approach to driving our corporate narrative, defending our position as a category creator and ensuring consistent messaging across all markets.

Your tasks and responsibilities will include:

Develop and implement a unified global communications strategy, replacing country-specific approaches with a cohesive narrative.
Differentiate the company’s story within the sector, ensuring consistent messaging across key audiences.
Leverage high NPS and word-of-mouth advocacy to amplify communications and resonate authentically with current and prospective audiences.
Defend tonies as the original Category Creator, ensuring this message is consistent across media and stakeholder engagements.
Promote audio storytelling, particularly in the USA, while maintaining a strong global brand identity.
Build tonies' credibility in select strategic areas with internal and external experts.
Collaborate with brand and marketing teams to define and execute a communications plan that supports corporate messaging.
Oversee internal and external communication channels to ensure cohesive and strategic messaging across departments.
Manage relationships with management, Investor Relations, and key stakeholders, ensuring compliance and proactive crisis management.

What we are looking for:

Experienced communications leader with at least 8 years in a publicly listed, global B2C company, acting as a trusted advisor to executives in dynamic industries (e.g., CPG/FMCG, Media & Entertainment, Toys).
Hands-on leader with international experience, advising business leaders and executing strategies across functions and markets, thriving without reliance on a large support team.
Savvy financial communicator with expertise in capital markets and investor relations, delivering impactful messaging in a global financial environment.
Digital, data-driven, and metrics-oriented, experienced in communications reporting, using brand/reputational tracking tools, and leveraging social media as a strategic communication tool.
Proven track record in shaping corporate narratives and thought leadership, connecting internal messaging with clients, stakeholders, media, and investors, while fostering customer advocacy and high brand loyalty.
Strong media network with senior contacts, adept at managing stories, crisis communications, and ensuring consistent, high-impact media coverage with integrity.
Willing to work from our Düsseldorf headquarters 2–3 days per week to foster collaboration and team alignment.

Why tonies?

Global Teamwork: We collaborate across departmental and country borders on our vision to bring the Toniebox into every child's room in the world.
Come as you are: This applies not only to the dress code but also to everything else. Because only where you truly feel comfortable can you give your best.
Mobility: Choose the option that suits you best - a Deutschlandticket (public transport ticket) for unlimited mobility, a monthly contribution for an office parking space, a leasing bicycle, or a remote work subsidy.
Enhanced Security: Benefit from subsidies for company pension plans, occupational pension schemes, and occupational disability insurance.
Rest & Time Off: Enjoy 30 days of paid annual leave as well as three additional days off such as Rosenmontag, Christmas Eve, and New Year's Eve. After one year of employment, you can also use up to 10 "toniecation days" (unpaid leave days).
Continuous Learning: Benefit from our internal and external training opportunities as well as an individual learning budget to continuously expand your knowledge.
Language Learning & Relaxation: Improve your communication skills with the language learning app Babbel and find relaxation through our access to the meditation app Calm.
Discounts: Benefit from attractive discounts on our entire range of tonies products.

Good to know:

As part of our principles, we are committed to supporting inclusion and diversity at tonies. We actively celebrate our colleagues’ different abilities, ethnicities, faith and gender. Everyone is welcome and supported in their development at all stages in their journey with us.

We look forward to hearing from you!

Esther Sommerfeld
Team Lead Talent Acquisition - Central

Apply for this job

Similar Jobs

Senior Project Manager- Water Infra

Assystems

AlUla, Al Madinah Province, Saudi Arabia (On-Site)

• 5 Months ago

Game Analytics Team Leader

CrazyLabs

Berlin, Berlin, Germany (On-Site)

• 1 Month ago

System Software Architect, Programmable Vision Accelerator

NVIDIA

Pune, Maharashtra, India (On-Site)

• 1 Month ago

Performance Marketing Executive

Game District

Lahore, Punjab, Pakistan (On-Site)

• 1 Week ago

Senior System Software Engineer, Performance - CUDA Driver

NVIDIA

Canada (On-Site)

• 1 Month ago

Digital Producer

Entain

Auckland, Auckland, New Zealand (Hybrid)

• 1 Week ago

Digital Media Strategy Supervisor

Liquid Advertising

California, United States (Remote)

• 1 Week ago

Social Media Manager - Haryana

STAGE

Noida, Uttar Pradesh, India (On-Site)

• 10 Months ago

Social Media Specialist

Moon Active

Tel Aviv-Yafo, Tel Aviv District, Israel (On-Site)

• 2 Days ago

Analyst ,Social Media Marketing

Nagarro

Netherlands (Remote)

• 5 Months ago

Get notifed when new similar jobs are uploaded

Similar Skill Jobs

HR & Office Specialist, Korea

Xsolla

Seoul, South Korea (On-Site)

• 3 Weeks ago

Senior Gameplay Engineer

Fantastic Pixel Castle

United States (Remote)

• 5 Months ago

Senior DevOps Engineer

N-iX

Ukraine (Remote)

• 1 Month ago

IN_Associate_SAP FICO_Enterprise Apps SAP_Bangalore

PwC

Bengaluru, Karnataka, India (On-Site)

• 4 Months ago

Growth Marketing Manager

Xsolla

Maryland, United States (Remote)

• 2 Days ago

System Software Engineer, GPU Server Diag

NVIDIA

Taipei City, Taiwan (On-Site)

• 1 Month ago

Learning and Development Specialist

NVIDIA

Taipei City, Taiwan (On-Site)

• 1 Month ago

Business Analyst

WebMD

Newark, New Jersey, United States (On-Site)

• 5 Months ago

Technical Marketing Specialist – Community Outreach

Corsair

Milpitas, California, United States (On-Site)

• 4 Days ago

Senior Fullstack Engineer

Windranger Labs

El Paso, Texas, United States (Remote)

• 2 Days ago

Get notifed when new similar jobs are uploaded

Jobs in Düsseldorf, North Rhine-Westphalia, Germany

Talent Acquisition Manager

Welevel

Munich, Bavaria, Germany (On-Site)

• 1 Week ago

(Senior) HR Operations Specialist (f/m/d)

Applike

Hamburg, Hamburg, Germany (Hybrid)

• 3 Months ago

Business Relations Manager

Nielsen Holdings

Cologne, North Rhine-Westphalia, Germany (Hybrid)

• 2 Months ago

Senior Technical Product Manager

Hololight

Ismaning, Bavaria, Germany (On-Site)

• 2 Days ago

Initiative Application (Part-time/Full-time)

Stratosphere games

Berlin, Berlin, Germany (Hybrid)

• 2 Months ago

Junior Cloud Developer

Nagarro

Germany (Remote)

• 1 Month ago

Director of Product Marketing

Tonies

Düsseldorf, North Rhine-Westphalia, Germany (Hybrid)

• 4 Weeks ago

Automotive Mechatronics/Auto Mechanic

Tesla

Berlin, Berlin, Germany (On-Site)

• 1 Month ago

Senior Process Development Engineer

Tesla

Prüm, Rhineland-Palatinate, Germany (On-Site)

• 1 Month ago

Sr. Commissioning Engineer - German speaker (m/f/d)

Fluence

Erlangen, Bavaria, Germany (On-Site)

• 5 Months ago

Get notifed when new similar jobs are uploaded

Social Media Jobs

Social Media & Influencer Coordinator

The Walt Disney Company

Munich, Bavaria, Germany (Hybrid)

• 4 Days ago

Social Media Intern

VX Media

New York, New York, United States (On-Site)

• 2 Days ago

Social Media Intern UNPAID

Vxmedia

New York, New York, United States (On-Site)

• 6 Months ago

[IP사업] 메타휴먼 컨텐츠 기획 및 제작 담당(계약직)

SmileGate

Seongnam-si, Gyeonggi-do, South Korea (On-Site)

• 3 Months ago

Marketing Manager

Sawhorse Productions

Los Angeles, California, United States (Hybrid)

• 2 Days ago

Social Media Specialist

Moon Active

Tel Aviv-Yafo, Tel Aviv District, Israel (On-Site)

• 1 Week ago

Community & Social Media Manager

SLAY

(Remote)

• 1 Week ago

Community & Social Media Manager

SLAY

(Remote)

• 2 Days ago

social media manager

Singhania Buildcon Group | No 1 Real Estate Company

Raipur, Chhattisgarh, India (On-Site)

• 4 Months ago

Social Media Manager - Tennis

Sportskeeda

India (Remote)

• 2 Months ago

Get notifed when new similar jobs are uploaded

Head of Global Corporate Communications

Job Summary

Job Description

4 skills required

4 skills required for this role

Job Details

About tonies:

You as part of tonies:

Your tasks and responsibilities will include:

What we are looking for:

Why tonies?

Good to know:

Similar Jobs

Senior Project Manager- Water Infra

Game Analytics Team Leader

System Software Architect, Programmable Vision Accelerator

Performance Marketing Executive

Senior System Software Engineer, Performance - CUDA Driver

Digital Producer

Digital Media Strategy Supervisor

Social Media Manager - Haryana

Social Media Specialist

Analyst ,Social Media Marketing

Similar Skill Jobs

HR & Office Specialist, Korea

Senior Gameplay Engineer

Senior DevOps Engineer

IN_Associate_SAP FICO_Enterprise Apps SAP_Bangalore

Growth Marketing Manager

System Software Engineer, GPU Server Diag

Learning and Development Specialist

Business Analyst

Technical Marketing Specialist – Community Outreach

Senior Fullstack Engineer

Jobs in Düsseldorf, North Rhine-Westphalia, Germany

Talent Acquisition Manager

(Senior) HR Operations Specialist (f/m/d)

Business Relations Manager

Senior Technical Product Manager

Initiative Application (Part-time/Full-time)

Junior Cloud Developer

Director of Product Marketing

Automotive Mechatronics/Auto Mechanic

Senior Process Development Engineer

Sr. Commissioning Engineer - German speaker (m/f/d)

Social Media Jobs

Social Media & Influencer Coordinator

Social Media Intern

Social Media Intern *UNPAID*

[IP사업] 메타휴먼 컨텐츠 기획 및 제작 담당(계약직)

Marketing Manager

Social Media Specialist

Community & Social Media Manager

Community & Social Media Manager

social media manager

Social Media Manager - Tennis

About The Company

Head of Global Corporate Communications

Senior Strategy Manager

Working Student Product Data Management

Senior Licensing Manager

Head of E-Commerce DACH

Engineering Manager IT Service Desk

Initiative Application

Senior Software Engineer

Senior Project Manager Packaging

Creative Director

Level Up Your Career in Game Development!

Social Media Intern UNPAID