Head of Marketing

15 Hours ago • 5 Years +

Job Summary

Job Description

The Head of Marketing will be responsible for developing and managing the overarching marketing strategy across multiple titles. This includes leading and building the marketing team, conceiving go-to-market strategies per game (focusing on Steam, social media, events, and PR), planning and evaluating KPIs, and serving as the main contact for management and external partners. The role also involves managing trade fair appearances, major announcements, and external service providers, as well as developing innovative measures for increasing reach and branding and building a long-term marketing foundation. The ideal candidate will have at least 5 years of experience in games marketing, with management experience.
Must have:
  • 5+ years of games marketing experience.
  • Experience in planning and implementing campaigns.
  • Structured, independent way of working.
Perks:
  • Industry-standard salary commensurate with responsibility.
  • Creative freedom for marketing activities.
  • Growing team and open corporate culture.
  • International projects and conventions (Gamescom, GDC, PAX etc.).
  • Central, modern office in Berlin-Steglitz.
  • Flexible working hours and home office options.
  • Allowance for the Urban Sports Club.
  • Free drinks, fresh fruit, and regular team events.

Job Details

Head of Marketing (m/f/d) for ByteRockers' Games 

Are you passionate about strategic marketing and have already led teams in the gaming sector? Do you want to use your experience and drive to actively shape the direction of an up-and-coming studio? You are strong both strategically and operationally and are looking for a team in which you can really make a difference? Then you are a ByteRocker!

Your areas of responsibility: 

  • Developing and managing the overarching marketing strategy across multiple titles

  • Leading, building and developing our marketing team

  • Conception of individual go-to-market strategies per game (focus: Steam, social media, events, PR)

  • Planning and evaluation of KPIs and performance of our campaigns

  • Main contact person for the management and interface to production and external partners

  • Responsibility for trade fair appearances, major announcements, trailer releases and asset productions

  • Management of external service providers (e.g. PR agencies, influencers, localization, video production)

  • Development of innovative measures to increase reach and branding

  • Building a long-term marketing foundation that extends beyond individual releases

What you should bring with you: 

  • At least 5 years of professional experience in games marketing, ideally with management responsibility

  • Experience in planning and implementing successful multichannel campaigns

  • Structured, independent way of working with strong project management know-how

  • Industry knowledge, communication skills and a good sense of positioning

  • Ability to switch between strategic planning and operational implementation

  • Very good written and spoken German and English skills

What do we offer? 

  • An industry-standard salary commensurate with responsibility

  • Creative freedom and responsibility for all of the studio's marketing activities

  • A growing team with motivated colleagues and an open, inclusive corporate culture

  • International projects, platforms & conventions (Gamescom, GDC, PAX etc.)

  • Central, modern office in Berlin-Steglitz with good public transport connections

  • Flexible working hours, home office options and training opportunities

  • Allowance for the Urban Sports Club, free drinks, fresh fruit and regular team events

About us 

ByteRockers' Games is an independent development studio from Berlin with around 40 employees. We have been developing creative games for all popular platforms since 2008. We celebrated international success with Insurmountable and gained further reach and valuable industry contacts with Beat Slayer.

In 2025, we are focusing on growth - more projects, more visibility, more community. To achieve this, our marketing needs a breath of fresh air, strong leadership and a clear plan. If you're ready to take on responsibility and take our brand to the next level, you've come to the right place.

 

Want to hit the ground running? Then please send your CV and a cover letter outlining your experience and motivation to jobs@byterockers.games

 

We look forward to hearing from you! 

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About The Company

If you're passionate about video game development and looking for a job that will take you and your skills to the next level, ByteRockers' Games is for you. Just send us your unsolicited application, maybe we just didn't realize how much we need you!

Berlin, Berlin, Germany (On-Site)

Berlin, Berlin, Germany (On-Site)

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