Influencer Marketing Coordinator

2 Weeks ago • All levels • Marketing

Job Summary

Job Description

The Influencer Marketing Coordinator will report to the Social Media Manager and support tasks related to influencer marketing programs. Responsibilities include outreach and onboarding of influencers, achieving quarterly KPIs, tracking influencer costs and agreements, acting as the main point of contact for influencers, creating influencer agreements, maintaining an influencer database, assisting in creating campaign briefs, collecting and tracking influencer-generated content, generating new collaboration ideas, collaborating with the creative team, placing influencer orders, and resolving order issues. The ideal candidate will have experience with executing influencer marketing campaigns and possess strong communication, organizational, and copywriting skills. Proficiency with influencer marketing tools (Grin, Sprout) and Microsoft Office Suite is required.
Must have:
  • Experience with influencer marketing campaigns
  • Strong communication skills
  • Proficiency with influencer marketing tools (Grin, Sprout)
  • Microsoft Office Suite proficiency
  • Organizational and copywriting skills

Job Details

Description

Our client is looking for an Influencer Marketing Coordinator who will report to the Social Media Manager and support tasks and coordination related to the influencer marketing programs. The successful candidate will have experience with all aspects of executing influencer marketing campaigns.

ESSENTIAL DUTIES AND RESPONSIBILITIES

  • Complete outreach and onboarding of influencers for campaigns and collaborations.
  • Achieve quarterly based KPI’s related to influencer partnership quantities and testing goals.
  • Accurately track influencer costs, orders, and agreements against budgets and SOPs.
  • Act as the main point of contact for influencers during campaign execution, handling communication, troubleshooting, and feedback.
  • Strategize and create influencer agreements based on cost of collaboration and determine requirements accordingly.
  • Maintain and update a database and reporting of influencers, collaboration history, and performance data.
  • Assist in creating campaign briefs that include brand messaging, guidelines, and key deliverables.
  • Collect and track influencer-generated content for approval and repurposing on social media platforms including the processes.
  • Come up with fresh ideas for influencer collaborations and content ideas.
  • Work collaboratively with creative team members for creation of photo and video assets.
  • Place influencers’ orders, track values of orders placed, and collaborate with customer service team to resolve influencer order issues.

Requirements

  • Ability to work US hours (EST time zone) is required.
  • Excellent written and verbal English communication.
  • Direct experience using influencer and social media management tools (Grin, Sprout)
  • Understanding of influencer marketing strategies, platforms, and metrics.
  • Strong copywriting, email, and organizational skills.
  • Ability to partner well with others and work as a team as well as independently in a fast-paced environment.
  • Ability to multi-task and prioritize daily, weekly, monthly tasks.
  • Experience with Microsoft Office – Outlook, Excel, Word, PowerPoint
  • Desire to learn new software and skills.

Benefits

Candidate Location: Philippines

Job Location: Remote

Shift Timing: Monday – Friday, 9:00 AM – 6:00 PM EST or 8:00 AM – 5:00 PM EST

Payroll via: Upwork Contract

Payment Currency: USD

Payment Cycle: Weekly or Biweekly

Working Hours: 42 hours per week

Benefits: No additional benefits beyond hourly payment

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