Internship in Sales Marketing and Demand Creation - Data Scientist

1 Month ago • All levels
Data Analysis

Job Description

This internship at Bosch Rexroth seeks a detail-oriented Data Analyst for the Lead Generation Marketing team. The role involves collecting and analyzing data from CRM, marketing automation, and website analytics to support lead management and enhance marketing effectiveness. Responsibilities include creating dashboards for key metrics, performing basic data analytics, documenting research findings using LLMs for idea generation, conducting competitor analysis, and preparing PowerPoint presentations to communicate strategies and findings effectively. The intern will contribute to driving demand creation strategies.
Good To Have:
  • Strong interest in data, analytics, and data visualization.
  • Familiarity with CRM and marketing automation tools.
  • Ability to work collaboratively in a team environment.
  • Ability to communicate findings clearly.
Must Have:
  • Gather and analyze data from CRM systems, marketing automation platforms, and website analytics.
  • Assist in the creation and development of dashboards.
  • Conduct basic data analytics and create visual representations.
  • Document research findings to enhance knowledge base, utilizing LLMs.
  • Perform competitor analysis.
  • Create PowerPoint presentations to communicate findings and strategies.
  • Conduct research for information and data to support various projects.
  • Studies in Data Analytics, Data Science, Business Informatics, Computer Science, or Marketing Analytics with data focus.
  • Experience and knowledge with Power BI and Tableau.
  • Fluent in written and spoken English.
  • Enrolled at university.

Add these skills to join the top 1% applicants for this job

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We are seeking a detail-oriented and analytical Data Analyst to join our Lead Generation Marketing team. In this role, you will be responsible for collecting and analyzing data from various sources to support our lead management processes. Your insights will help drive our demand creation strategies and enhance our overall marketing effectiveness.

  • During your internship you will gather and analyze data from CRM systems, marketing automation platforms, and website analytics to support lead management initiatives.
  • You will assist in the creation and development of dashboards that visualize key metrics and performance indicators.
  • Furthermore, you will conduct basic data analytics and create visual representations to aid in lead management decision-making.
  • Additionally, you will document the research findings to enhance our knowledge base, utilizing large language models (LLMs) for idea generation and solution development.
  • Performing competitor analysis to identify trends and best practices in demand creation also falls within your area of responsibility.
  • Finally, you will create PowerPoint presentations to communicate findings and strategies effectively. You will also conduct research for information and data to support various projects and initiatives.

Qualifications

  • Education: studies in the field of Data Analytics, Data Science, Business Informatics, Computer Science, Marketing Analytics with data focus or comparable
  • Experience and Knowledge: with Power BI and Tableau; strong interest in data, analytics, and data visualization; familiarity with CRM and marketing automation tools is a plus
  • Personality and Working Practice: you excel at working collaboratively in a team environment and communicating findings clearly
  • Languages: fluent in written and spoken English

Additional Information

Start: according to prior agreement

Duration: 6 months

Requirement for this internship is the enrollment at university. Please attach your CV, transcript of records, enrollment certificate, examination regulations and if indicated a valid work and residence permit.

Diversity and inclusion are not just trends for us but are firmly anchored in our corporate culture. Therefore, we welcome all applications, regardless of gender, age, disability, religion, ethnic origin or sexual identity.

Need further information about the job?

Roger Benton (Functional Department)

+49 731 49373 161

Taiyeb Zahir (Functional Department)

+49 731 49373 160

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