Junior Digital Marketing Specialist

2 Months ago • All levels • Digital Marketing

Job Summary

Job Description

As a Junior Digital Marketing Specialist, you will be part of the User Acquisition team, focusing on growing the player base. Responsibilities include managing the affiliate program, analyzing performance, and optimizing for revenue. You will also be responsible for shaping the SEO strategy and identifying opportunities to improve organic traffic. The role involves collaboration with the team and reporting to the Head of User Acquisition. You will manage affiliate programs, conduct SEO research, and provide data-driven insights.
Must have:
  • Strong analytical mindset and data analysis.
  • Bachelor's degree in related fields.
  • Excellent written and verbal English skills.
Good to have:
  • Experience with SEO and/or the Impact.com platform.
  • Knowledge in SQL coding or Thoughtspot and similar BI's.
  • Interest in or passion for games.
Perks:
  • Developing the world's best horse-riding game for girls.
  • 30 vacation days (+ 3 additional squeeze days).
  • Pension and insurance plan that mimics ITP1 and a parental pay top-up @90%.
  • Health allowance at 5000 SEK per year.
  • Private Medical health insurance
  • Hybrid working model.
  • Fitness discount of 18% at SATS gym + company workout classes.
  • A dog room at the office!

Job Details

About Star Stable Entertainment

Once upon a time in 2011, the founders of Star Stable Entertainment had a vision. They wanted to create a game that could make a difference. Although half of gamers are girls and women, they were under-represented in the gaming industry, both as characters and creators. We dreamed of an epic online world where tween and teen girls could share an amazing experience. And we wanted to challenge how things were done in a male-dominated industry. Fast forward to today, and our dream has come true tenfold - Star Stable Online stands as one of the most popular MMORPGs globally! At our HQ on Södermalm, our 130 employees are thrilled to continue to welcome players to the island of Jorvik, with its breathtaking scenery, beautiful horses, and magical quests. It’s wonderful to see that our dream resonates with so many players around the world, and we can’t wait to share more stories and experiences with them!

The position

We’re looking for a motivated Junior Digital Marketing Specialist with a strong analytical mindset to join our User Acquisition (UA) team and grow the player base of our game, Star Stable Online. In this full-time role, you’ll develop broad expertise in digital marketing, working hands-on with SEO, our affiliate program, and supporting our efforts in influencer and mobile marketing. You will therefore play a key role in ensuring the continued growth of Star Stable Online.

You will collaborate with our affiliate marketing consultant to gradually take over and manage the program, while also taking ownership of and driving forward our early-stage SEO efforts. In this role, you will become part of our User Acquisition team, reporting to our Head of User Acquisition and working alongside our performance marketing specialists and creative team.

Responsibilities

  • Manage the operation of our affiliate program; Setup tracking, monitor and eliminate potential fraud and onboarding new affiliates.

  • Analyze performance of affiliate partners and optimize for revenue and ROAS.

  • Handle day-to-day communication with affiliates; from general questions to negotiating program terms.

  • Shape our SEO strategy and -performance: Identifying opportunities for improving the scale of our websites organic traffic and revenue.

  • Conduct keyword research and optimize content on the website to target relevant search terms.

  • Provide data-driven performance insights through ad hoc analysis, to support our activities in other areas of UA such as influencer- and mobile marketing.


We think you have 

  • Strong analytical mindset.

  • Comfortable working with data in Excel/Google Sheet

  • Bachelor’s degree in Marketing, Business, Economics or related field.

  • Strong verbal and written communication skills in English.

Pluses

  • Experience with SEO and/or the Impact.com platform.

  • Knowledge in SQL coding or Thoughtspot and similar BI’s.

  • Interest in or passion for games.


Perks for joining us?

  • A pretty sweet mission. We are developing the world's best horse-riding game for girls and we take that vision very seriously. We strive to hit that mark every single day.

  • 30 vacation days (+ 3 additional squeeze days).

  • A pension and insurance plan that mimics ITP1 and a parental pay top-up @90%.

  • Health allowance at 5000 SEK per year.

  • Private Medical health insurance

  • Hybrid working model - combine WFH and being together with the team at our new office located right amidst Södermalm GameDev cluster (Magnus Ladulåsgatan 65)

  • Fitness discount of 18% at SATS gym + company workout classes.

  • A dog room at the office! Bring your furry friend to work!

Are you ready to be a chapter on this magical journey? Apply now! We can’t wait to hear your story!

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About The Company

Stockholm, Stockholm County, Sweden (Hybrid)

Stockholm, Stockholm County, Sweden (Hybrid)

Stockholm, Stockholm County, Sweden (Hybrid)

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