Key Account Manager
Job Description
- Toy industry experience
- Extensive sales, marketing, and trade marketing experience
- Fluency in Turkish and good English
- Strong organizational and time management skills
- Proficiency in MS Office
- Self-autonomous, highly organized, and capable of multitasking
- Team player with a proactive attitude
- Valid driver's license
Job Summary:
About the Role & Team
We are looking for a Key Account Manager to join our team in Türkiye.
This role will require you to be working 4 days a week in our Istanbul office and 1 day from home.
What You Will Do
Execute campaigns for Disney, Marvel, Star Wars and Pixar brands, directly working with Consumer Products (CP) Retail team
Work closely with licensees and retailers, planning and executing retail marketing activations for various accounts
Increase distribution in existing accounts
Penetrate new retailers, open white spaces
Bring new licensees to TR market and execute
Plan localized marketing activations & communications aligned with the EMEA region priorities, integrated to retail strategy
Follow localization processes of EMEA marketing and retail assets
Distribute localized retail assets to retailers
Execute E-Commerce Activations and analyze results
Work closely with advertising, creative agencies to sustain retail activations.
Customer Management:
Execute annual retail/marketing plans.
Drive volume by increasing availability, distribution and presence of Disney products
Ensure retailer listings in signature campaigns are on time and in correct stock
Create new shopping occasions and expand listings
Determine always on strategies and increase visibility
Define new business opportunities and execute penetration plans
Present TR retail landscape to global/regional licensees and launch new categories
Be in contact with the licensees and retailers to maintain data-visual transfers through-out a retail promotion/activation.
Transfer necessary information to retailers to promote Disney Consumer Products
Key Account Management Process Follow-ups:
Attend workshops with licensees/retailers and plan – present – execute annual retail campaigns and marketing plans
Attend weekly/monthly/quarterly licensee and retailer meetings to sustain growth
Working directly with Key Account team and agency for creating brand stores for the relevant retail campaigns
Making sure the designs are in-line with Disney guidelines
Preparing retail activation presentations of relevant retail occasions aligned with franchise marketing planning
Following up all the accounting processes. Creating and extending new vendors in SAP
Creating PO’s for each transaction under the supervision of Senior Sales and Marketing Manager
Required Qualifications & Skills
Extensive experience in sales, marketing and trade marketing
Fluency in Turkish, good command of English in both speaking and writing
Toy experience would be a plus
Highly organized and good time management skills
Proficiency in MS Office applications
Self autonomous, highly organized and strong at planning and multi-tasking
Team player with can do approach
Valid driving license is required
How to Apply
Please apply with your CV in English.
The Walt Disney Company is an Equal Opportunity Employer. We strive to be a diverse workforce that is representative of our audiences, and where all can thrive and belong. Disney is committed to forming a team that includes and respects a variety of voices, identities, backgrounds, experiences and perspectives.
We will ensure that individuals with disabilities are provided the necessary accommodations to participate in the job application or interview process, to perform essential job functions, and to receive all benefits of employment. Please contact us to request accommodation.
